102 Search Engine jobs in Canada

English

Work must be completed both in person and remotely.

English

Work must be completed at the physical location. There is no option to work remotely.

This employer promotes equal employment opportunities for all job applicants, including those self-identifying as a member of these groups:

English

Work must be completed at the physical location. There is no option to work remotely.

Job Description

Job Title: Bilingual Digital Communication & Marketing Specialist (Consultant/Freelancer, Part-Time, 6-Month Maternity Leave)

Location: Remote with occasional on-site meetings preferred (Toronto area)
Hours: 12 hours per week, typically split over two weekdays (e.g., Mon/Wed or Tues/Thurs, during 9–3 or 10–4 ET)
Duration: 6 months starting mid-August
Conversion Opportunity: Unlikely but possible if project volume grows

About the Role
We’re looking for an experienced freelance or consulting Digital Communication & Marketing Specialist to support a 6-month maternity leave. This role focuses on creating bilingual (English/French) marketing and employee communication assets to drive engagement with a health and wellness platform.

You’ll work closely with Sales, Account Management, and Operations teams to design clear, compelling, and creative digital materials that help employees understand and interact with platform features. Expect to work about 8–10 hours per week on design (using Adobe Creative Suite) and ~2 hours on adapting or finalizing content provided by the team.

This is an ideal opportunity for someone who wants flexible, part-time work on a small but highly creative team that values fresh ideas and strong visual storytelling.

Key Responsibilities:

• Design digital collateral (brochures, graphics, videos) in both English and French to promote platform usage and health/wellness content

• Work with Account Management and Implementation teams to create launch materials and ongoing communication pieces for client campaigns

• Adapt existing templates and create new ones to meet diverse client needs

• Collaborate with Sales on polished sales collateral

• Use digital tools to deliver communications and measure engagement (open/click rates, etc.)

• Offer creative ideas to make employee benefits communications more engaging and user-friendly

• Attend occasional on-site creative meetings as needed

Qualifications:

• ~5+ years of experience in digital marketing, design, or communications (formal education optional if experience is strong)

• Advanced proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign)

• Fluent in English and ideally French Canadian (strongly preferred due to bilingual deliverable requirements)

• Demonstrated experience creating compelling, simple, and clear marketing materials for varied audiences

• Experience adapting and customizing templates for different brands or clients

• Comfort working independently, managing time across 12 flexible hours per week

Key Soft Skills:

• Strong listener – able to understand needs from Sales and Account Management

• Clear, simple communicator – translating complex ideas into accessible visuals and text

• Creative risk-taker – willing to “push the envelope” with design, words, and overall approach to deliver a modern digital experience

Nice-to-Have:

• Experience in digital marketing for employee engagement or wellness campaigns

• Background in event marketing or other creative, audience-focused industries

• Familiarity with digital platforms that deliver health/wellness or HR content

Schedule & Expectations:

• ~12 hours per week (split over 2 days; exact days flexible)

• Remote work encouraged with ability to attend occasional on-site creative sessions

• Majority of team is on Eastern Time; preference for work hours between ~9 AM and 4 PM ET

Note:
This is a consultant/freelancer role for a maternity leave coverage. The team is looking for a fresh perspective—ideally someone with a marketing/creative background rather than traditional benefits communications experience.

Job Description

Digital Marketing Coordinator

As the Digital Marketing Coordinator, you will be a key player in our marketing and advertising team, contributing at every stage of our campaigns. You will leverage data-driven insights to develop, expand, and optimize our digital marketing channels. Your role will focus on driving measurable growth and brand visibility through strategic online efforts, using the latest tools and tactics to maintain our competitive edge.

What We Provide:

• A competitive salary with a base wage starting from $60,000 - $68,000 per year, plus additional profit sharing bonuses.
• A excellent comprehensive benefits package.
• A 4% RRSP match.
• Professional Development Opportunities
• The change to be a part of an amazing team

What You Will Do:

Campaign Strategy & Execution

• Collaborate with the marketing team to formulate strategies that create lasting digital connections.
• Launch and optimize paid campaigns on platforms like Google Ads, Facebook, LinkedIn, and others to enhance brand awareness and generate high-quality leads.
• Stay current with online marketing trends, continuously refining and updating strategies to keep pace with digital best practices.
• Monitor competitor activity in the digital space, making strategic recommendations to stay ahead of industry trends.
• Manage multi-channel marketing campaigns, aligning with product launches, events, and seasonal promotions.

Content, Copywriting & SEO

• Conduct regular SEO audits that serve both traditional search and emerging AI-powered search experiences.
• Track and report on key metrics, and implement strategies to improve search rankings.
• Research and execute backlink strategies, including optimizing anchor text, keyword usage, and identifying high-value linking opportunities.
• Collaborate on content creation strategies, including landing pages, blogs, and downloadable resources.
• Write compelling, brand-aligned marketing copy for web pages, ads, and promotional materials
• Lead the development of blog articles and case studies that support thought leadership and demand generation.
• Ensure written content reflects Longboard's position in the architectural and building products space.

Email Marketing

• Develop, manage, and refine email marketing campaigns with a focus on segmentation, personalization, and performance optimization.
• Create automated workflows and lead nurturing sequences tailored to buyer journey stages.
• Execute A/B tests to optimize subject lines, messaging, and layouts.
• Collaborate with sales to ensure alignment between email campaigns and lead follow-up processes.

Targeting & Segmentation

• Build and maintain contact segments based on behavior, industry, and engagement level.
• Use insights from CRM tools and web analytics to personalize digital touchpoints across email, ads, and content.

Performance Analysis & Reporting

• Analyze and measure the performance of digital marketing efforts using web analytics tools to drive continuous improvement.
• Track ROI and performance metrics across all digital campaigns, preparing detailed reports and recommending actionable improvements.
• Recommend improvements to campaign targeting, channel mix, and creative based on performance insights.

Qualifications:

• Strong desire to learn and grow within a fast-paced digital marketing environment.
• Proven experience with Google Analytics, SEO tools (Ahrefs, SEMrush, Moz, etc.), and data-driven marketing techniques.
• Proficiency in setting up and managing PPC campaigns across multiple platforms (Google Ads, Facebook/Meta, LinkedIn Ads).
• Excellent understanding of current online marketing concepts, strategies, and best practices, including content marketing, email marketing, and social media marketing.
• Strong analytical skills with a focus on data interpretation and the ability to translate insights into strategic recommendations.
• Familiarity with marketing automation platforms (HubSpot, Marketo, etc.) and CRM systems.
• Proficient in using MS Office, Google Workspace, and project management tools like Jira.
• Outstanding verbal and written communication skills, with the ability to create engaging content and quarterly performance reports.
• Ability to thrive in a dynamic team environment while managing multiple projects and meeting deadlines.
• Passionate about staying updated on digital marketing trends, tools, and innovations.
• Strong problem-solving skills and the ability to take initiative when facing challenges.
• Familiarity with A/B testing, conversion rate optimization (CRO), and other advanced digital marketing tactics.
• Experience with web design principles and basic HTML/CSS knowledge is a plus.
• Bachelor’s degree in Marketing, Digital Media, or a related field, or equivalent practical experience.