104 Vp Marketing jobs in Canada
VP, Marketing
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Description
We’re a leading B2B SaaS platform serving digital marketing agencies with an all-in-one reporting and client management solution. After reaching $25M ARR and 140+ team members, we’re entering our next growth chapter : doubling revenue, expanding into new channels, and strengthening our brand as the category-defining leader. We’re looking for a
Department : Marketing
Location : Remote Canada
Description
We’re a leading B2B SaaS platform serving digital marketing agencies with an all-in-one reporting and client management solution. After reaching $5M ARR and 140+ team members, we’re entering our next growth chapter : doubling revenue, expanding into new channels, and strengthening our brand as the category-defining leader. We’re looking for a VP of Marketing to help us do just that.
As our VP of Marketing, you will be responsible for owning and evolving our marketing strategy to generate a predictable pipeline, support enterprise sales motions, and elevate our brand. This role requires a leader who has scaled B2B SaaS from ~$25M to 50M+ ARR, is obsessed with data-driven demand generation, and is ready to innovate beyond traditional channels. You’ll lead a high-performing team across demand gen, content, performance, design, and operations, with deep cross-functional ties to Sales, RevOps, and Product.
As the VP of Marketing, you will :
Pipeline Generation
- Own and evolve the demand generation engine across inbound, performance, and content channels
- Deploy and optimize a $5 + marketing budget to maximize pipeline efficiency and revenue impact
- Drive marketing-sourced pipeline targets in partnership with RevOps and Sales
- Lead marketing mix diversification : balancing SEO and content with paid, product-led, and partner-driven growth
- Maintain full command of funnel performance metrics and growth levers
- Forecast, report, and improve MQL-to-revenue performance with clarity and precision
Sales & ABM Support
Brand Awareness & Positioning
Strategic Adaptability & Innovation
Leadership & Team Oversight
What You'll Bring
Why Join Us?
AgencyAnalytics is an equal-opportunity employer and is committed to providing an accessible recruitment process. We welcome applications from all qualified individuals and are committed to equal employment opportunities regardless of gender identity or expression, race, ethnic origin, creed, place of origin, age, sex, marital status, physical or cognitive need, sexual orientation, and any other category protected by law. Upon request, we will provide accommodation for applicants with disabilities.
All your information will be kept confidential.
Seniority level
Seniority level
Executive
Employment type
Employment type
Full-time
Job function
Job function
Marketing and Sales
Industries
Software Development
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Digital Marketing Executive (Remote) - Performance Based
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VP, Marketing
Posted 1 day ago
Job Viewed
Job Description
Job Description
Description
We’re a leading B2B SaaS platform serving digital marketing agencies with an all-in-one reporting and client management solution. After reaching $25M ARR and 140+ team members, we’re entering our next growth chapter: doubling revenue, expanding into new channels, and strengthening our brand as the category-defining leader. We’re looking for a VP of Marketing to help us do just that.
As our VP of Marketing, you will be responsible for owning and evolving our marketing strategy to generate a predictable pipeline, support enterprise sales motions, and elevate our brand. This role requires a leader who has scaled B2B SaaS from ~$5M to 50M+ ARR, is obsessed with data-driven demand generation, and is ready to innovate beyond traditional channels. You’ll lead a high-performing team across demand gen, content, performance, design, and operations, with deep cross-functional ties to Sales, RevOps, and Product.
As the VP of Marketing, you will:
- Own and evolve the demand generation engine across inbound, performance, and content channels
- Deploy and optimize a $5 + marketing budget to maximize pipeline efficiency and revenue impact
- Drive marketing-sourced pipeline targets in partnership with RevOps and Sales
- Lead marketing mix diversification: balancing SEO and content with paid, product-led, and partner-driven growth
- Maintain full command of funnel performance metrics and growth levers
- Forecast, report, and improve MQL-to-revenue performance with clarity and precision
- Build and scale ABM programs for high-value enterprise and multi-location accounts
- Partner with Sales on ICP refinement, messaging alignment, and account-based campaigns
- Build out multi-touch attribution programs and sales enablement assets
- Launch targeted campaigns that resonate across verticals and stages of the buying journey
- Translate marketing insights into actionable plays that support quota attainment
Brand Awareness & Positioning
- Lead top-of-funnel brand marketing strategy to grow awareness in our category
- Oversee PR, thought leadership, and social campaigns that elevate company visibility
- Collaborate with Product Marketing to launch features and tell differentiated product stories
- Refine messaging to position our vertical SaaS platform with clarity and authority in the agency market
- Anticipate and respond to evolving marketing trends, including AI’s impact on search and content
- Test and scale emerging channels to complement core SEO and paid engines
- Evaluate and adopt new MarTech and AI tools to improve campaign efficiency and team performance
- Ensure demand generation remains resilient and future-proof in a changing digital landscape
- Lead and mentor a 15-person marketing team, including functional leads in growth, content, CRO, and design
- Set clear goals and unify the team around pipeline and revenue outcomes
- Foster a high-accountability, experimentation-forward culture
- Represent marketing at the executive level and in meetings with confidence
- Act as a close strategic partner to the CEO and senior leadership
- Preferably Toronto-based, or willing to engage in meaningful onsite time with leadership and the team
What You'll Bring
- 10+ years of experience, ideally in B2B SaaS marketing, with at least 3+ at the senior leadership level
- Proven track record scaling from ~$2 M to 50M+ ARR in a growth-stage SaaS company
- Deep expertise in inbound demand gen, paid performance, SEO/content, and brand marketing
- Data-first mindset: comfortable making calls based on funnel data and CAC/LTV models
- Experience building integrated GTM motions with Sales and Product Marketing
- Inspiring team builder and mentor with a focus on results, impact, and cohesion
Why Join Us?
- Be part of a high-growth SaaS success story with proven product-market fit and global reach
- Own the marketing engine at a pivotal inflection point: build, expand, and define what’s next
- Collaborate with an experienced leadership team and a talented, mission-driven company
- Competitive compensation, meaningful equity, and strong benefits
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
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VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.