396 Brand Marketing Manager jobs in Canada

Job Description

JOB DESCRIPTION: Marketing & Brand Manager

REPORTS TO: Senior Director of Sales and Marketing

This position offers a competitive base salary in the range of $80,000–$5,000 plus benefits. Travel expenses related to events, media visits, and partnership activations are covered.

If you are excited about being part of the team at a unique outdoor experience, then keep reading! Malahat SkyWalk is an exciting tourist attraction on Southern Vancouver Island. The experience includes a Welcome Centre, a 600-metre accessible treetop walk through a beautiful coastal forest leading to a 10-storey architecturally stunning Spiral Tower offering unparalleled views of southern Vancouver Island. Perfect for all ages and abilities, the SkyWalk experience provides a stunning new perspective of beautiful southern Vancouver Island and is truly a must-do activity in British Columbia. Our team is passionate about connecting with guests, sharing the beauty of our destination, and creating memorable moments through storytelling and exceptional service. Join the team at Malahat SkyWalk, where breathtaking views meet exceptional guest experiences!

Position Overview

Malahat Skywalk is one of Vancouver Island's premier tourism destinations, celebrated for delivering exceptional guest experiences and showcasing the beauty of our region. As we prepare for an ambitious 2026, we are elevating our marketing to a new standard - and we are seeking a seasoned Marketing & Brand Manager to help make it happen.

Reporting to the Senior Director of Sales & Marketing, the Marketing & Brand Manager is responsible for executing integrated marketing plans that drive monthly visitation, elevate our market positioning, and strengthen community and industry partnerships.

While this role contributes to the development of marketing strategy, its primary focus is the execution and delivery of campaigns based on the strategic direction set by leadership. This includes managing day-to-day marketing operations, overseeing agency partners, leading communication planning and management, and ensuring every initiative aligns with our brand and performance goals.

The Marketing & Brand Manager also works closely with the Business Development Specialist to support B2B-focused campaigns, ensuring trade and group sales activity is integrated into broader marketing efforts.

Duties and Responsibilities (include, but are not limited to)

In this role, you will:

• Execute marketing plans and campaigns aligned with strategic priorities and monthly visitation targets (KPI: visitation growth).
• Lead campaign execution for seasonal, annual, and product-specific initiatives across digital, print, email, and experiential channels.
• Develop and manage email marketing initiatives (Klaviyo or similar platforms), creating segmented campaigns tailored to different visitor demographics and aligned with the destination's offerings.
• Build and maintain community and industry partnerships to expand brand reach and engagement.
• Lead communication planning and management, ensuring cohesive messaging across all platforms and channels.
• Write and edit high-quality copy for marketing campaigns, collateral, publications, and promotional materials.
• Create and oversee content strategy for organic and paid media channels, ensuring consistent storytelling and measurable engagement.
• Support the Business Development Specialist with marketing assets, collateral, and campaign coordination for B2B initiatives.
• Manage day-to-day communication with third-party paid media agencies, PR firms, and publications to ensure timely, on-brand delivery.
• Oversee creative production, including photography, video, and design projects.
• Supervise and mentor the Content & Digital Coordinator and seasonal Event Coordinator.
• Maintain a full and up-to-date marketing calendar with work-backs, deadlines, and accountability checkpoints.
• Host and coordinate media and influencer visits, ensuring brand standards and guest experience expectations are met.
• Monitor and report on campaign performance, adjusting execution as needed to achieve KPIs.

Required Experience, Abilities and Qualifications To excel in this role, you should demonstrate:

What We ' re Looking For

• 5 years in marketing management roles, ideally within tourism, hospitality, or destination marketing.
• Experience in a comparable destination tourism environment is a strong asset.
• Proven ability to translate strategic direction into actionable and measurable marketing execution.
• Demonstrated success in delivering campaigns with clear ROI.
• Hands-on experience with email marketing platforms (Klaviyo, Mailchimp, or similar), with a strong grasp of list management, segmentation, and performance optimization.
• Strong understanding of both paid and earned media, with experience managing agencies.
• Excellent leadership, communication planning, copywriting, and project management skills.
• Highly organized, with the ability to manage multiple campaigns and deadlines simultaneously.
• Comfortable being on-site for key events, activations, and media opportunities.

Work Conditions

• This is a full-time, on-site position with travel required for events, media visits, and partnership activations.

• This position requires flexibility to accommodate the needs of the business, including evenings, weekends, holidays, and on-call shifts.

Malahat SkyWalk is an equal opportunity employer that values diversity and inclusion in the workplace and is committed to providing a workplace free of harassment and discrimination. We are pleased to consider applications from all qualified candidates, regardless of race, colour, religion, sexual orientation, gender, nationality, age, disability, or any other status protected by law.

We thank all of those who apply. Only those selected for further consideration will be contacted.

Malahat SkyWalk gratefully acknowledges that we live, work and play on the traditional and ancestral territory of the Malahat Nation, part of the Coast Salish Peoples.

Pay Range: 80,000–$8 ,000 plus benefits

Position Type: Full Time

Position Status: Regular

Job Description

Description

Job Title: Brand and Product Marketing Manager 

Location(s): Downtown Toronto (presence at the office 5 days a week is preferred, this position requires 20% travel to store locations) 

Reporting to: Marketing Director  

Brand and Product Marketing Manager 

Be the Strategic Marketing Leader to bring UNIQLO to the next level

Are you driven by the power of great brands and exceptional products? Do you thrive on bringing innovative, high-quality apparel to life for a diverse audience? Uniqlo Canada is seeking a visionary and results-oriented Brand Product Marketing Manager to lead our mission of making LifeWear accessible and beloved across Canada. You will own the end-to-end marketing strategy for key product categories and seasonal campaigns, translating our global brand vision into compelling local narratives that resonate deeply with Canadian consumers.  

UNIQLO is a global apparel retailer committed to changing the world through the power of clothing. As part of Fast Retailing—one of the world’s largest retail groups—we’re known for LifeWear: high-quality, functional, affordable clothing designed for everyone, everywhere. With more than 2,500 stores worldwide, almost 30 stores in Canada, and strong growth ambitions in the Canadian market, UNIQLO offers a unique opportunity to lead, influence, and grow with a forward-thinking, performance-driven organization. 

Position Overview: 

This role within the Product Marketing team is responsible for establishing the Uniqlo brand in Canada through communication of our brand values and iconic products. In this role, the individual must collaborate with Global Marketing at our Headquarters in Japan on marketing planning, creative development and local adaptation for specific product categories. They will also be accountable for the creation of the product specific Canada region marketing plan and localized execution. The Marketing Manager will report to the Product Marketing Team Director. They will interface with various teams including Global Marketing, Merchandising, Visual Merchandisers, PR, E-Commerce, Digital Marketing and In-store Marketing. 

Key Responsibilities:

• Develop and execute product marketing strategies and plans on an annual/seasonal basis 
• Collaborate with Global Marketing to provide input on creative briefs for seasonal product campaign development 
• Provide direction and guidance on product shoot list and in-store asset creation 
• Lead product/project planning and execution in collaboration with other departments 
• Establish understanding of Uniqlo Lifewear with breakthrough communication that elevates the brand and supports the key brand attributes through product marketing communication 
• Ensure optimized product marketing communication for the US consumer for all product marketing materials 
• Manage agency relationships and conduct briefings for marketing plan development and execution 
• Plan and execute in-store and in-market product marketing events 
• Conduct business analyses and post marketing campaign reviews 
• Support the training and development of junior and new marketing team members 
• Other related duties to be assigned by direct supervisor 

Who you are: 

• Bachelor Degree in Marketing, Business, Communications or related field 
• Minimum 5 years’ experience working in the marketing/product marketing and/or communications preferably within retail, fashion, apparel, consumer goods, or a fast-paced agency environment 
• Managerial and leadership experience to lead a team
• Experience in working for product marketing/communications
• Proven ability to develop insightful marketing strategies and flawlessly execute integrated campaigns from concept to analysis 
• A genuine interest in apparel, design, and innovation. Ability to translate product features into compelling consumer benefits 
• Exceptional written and verbal communication skills. Ability to craft clear, persuasive, and on-brand narratives 
• Deep empathy for the Canadian consumer and a data-driven approach to understand their needs and behaviors  
• Thrives in cross-functional teams and can influence others 
• Ability to manage multiple priorities effectively in a fast-growing, global organization 

What We Offer: 

• The opportunity to lead the brand and product marketing function of a globally respected brand during a key growth phase in Canada 
• Play a pivotal role in shaping globall loved brand within the exciting Canadian Market  
• A results-driven, entrepreneurial culture where your decisions drive real business impact 
• Competitive salary, performance bonus, and comprehensive benefits 
• A high-visibility role with collaboration across global and regional executive teams 
• Career growth in a company that values ambition, innovation, integrity, and performance 

Join Us.
If you’re energized by the challenge of building a global brand locally and have the drive to make LifeWear a staple in every Canadian wardrobe, we want to hear from you!

UNIQLO Canada is an equal opportunity employer. Accommodations are available upon request during the recruitment process.

We sincerely appreciate the interest and enthusiasm of all applicants. While every application is carefully reviewed, only candidates whose qualifications closely match the requirements of the position will be contacted.

ABOUT US   

Welcome to Uniqlo, where our journey from a single store in Hiroshima to a global brand embodies the essence of Japanese simplicity and innovation. Our founder, Tadashi Yanai, envisioned a company that transcends traditional fashion, focusing instead on creating high-quality, functional clothing that serves the everyday needs of people worldwide. This vision gave birth to our LifeWear concept—apparel that is simple, yet essential; designed to make life better for all.  

As you embark on your journey with UNIQLO, know that you are joining a company that never gives up. Every challenge we have faced has made us stronger, smarter, and more determined to push boundaries. We are more than just a fashion brand—we are a global movement driven by sustainability, purpose, discipline, and the belief that great clothing can change lives.  

Vision and Culture  

At Uniqlo, we embrace the Japanese philosophy of continuous improvement. This principle drives us to constantly refine our products and processes, ensuring that we deliver clothing that offers new and unique value. Our commitment to quality and innovation is evident in our fabric technologies, such as HEATTECH, which provides warmth without bulk, and AIRism, designed to keep you cool and comfortable. These advancements reflect our dedication to enhancing the everyday experiences of our customers. 

Our name, UNIQLO, is a blend of 'unique' and 'clothing,' symbolizing our mission to provide distinctive apparel that meets universal needs. We believe in the power of simplicity and strive to create designs that are both timeless and accessible, allowing individuals to express their personal style effortlessly. 

We invite you to embrace our core values of simplicity, quality, and continuous improvement. Together, we will continue to innovate and inspire, bringing the best of Japanese craftsmanship and philosophy to wardrobes around the world.  

Welcome to the Uniqlo family, where we are united in our pursuit of making everyday life better through exceptional clothing. 

(For internal use ONLY) #LI-POST

Job Description

Salary:

BrainBox AIutilizes self-adapted artificial intelligence technology to proactively optimize the energy consumption of one of the largest climate change contributors: Buildings.

Our AI engine supports a self-operating building that requires no human intervention. Using deep learning, cloud-based computing, and our proprietary process, our solution autonomously optimizes existing Heating, Ventilation, and Air Conditioning (HVAC) control systems for maximum impact on energy consumption.

An exciting opportunity awaits the right candidate to be part of a fast-growing company. We are looking for a talented and passionate Brand and Content Marketing Manager to develop and execute the company's brand strategy, ensuring consistency and quality across all marketing materials and customer touchpoints. This role also oversees the content strategy, producing high-quality, engaging written content that resonates with target audiences, strengthens brand positioning, and drives business results. The ideal candidate will combine general technical understanding of commercial HVAC, creative writing, brand management skills, a think-outside-the-box mentality, and a proven track record in complex B2B environments.

What you will do

• Develop, manage, and execute on the organizations corporate and product brand strategy to ensure alignment with company goals and market trends.
• Oversee the creation of brand guidelines, in collaboration with cross-functional teams, to ensure consistency across all internal and external communications.
• Create and implement a comprehensive content strategy that aligns with business objectives, brand identity, market trends, and target market needs.
• Manage and contribute to the creation of sales tools such as sell sheets, presentation decks, case studies, frequently asked product questions, and more.
• Create written content to support the commercialization of BrainBox AI products and solutions including blogs, case studies, whitepapers, newsletters, ad content, product messaging, product lexicons, and more.
• Ensure that all content is optimized for SEO and relevant for various platforms, including website, social media, email, and paid media.
• Collaborate with the digital marketing team to ensure content is integrated effectively and consistently across paid, earned, and owned media.
• Work closely with design, product, and sales teams to ensure consistent brand messaging and image across all touchpoints.
• Manage external agencies or freelancers to support content creation as needed.
• Stay up-to-date on industry trends, consumer behavior, and competitors to inform content strategies and brand positioning.
• Track, analyze, and report on key performance indicators (KPIs) related to brand and content marketing efforts, making recommendations for improvement.

What you will need to be successful

• Bachelors degree in Marketing, Communications, Business, or a related field (or equivalent work experience).
• 5+ years of experience in brand management, content marketing, and/or a similar marketing role.
• Proven track record of developing and executing successful brand and content strategies.
• Extremely strong writing, editing, and storytelling skills in English, with the ability to produce content that resonates with diverse audiences.
• Previous experience managing people.
• Expertise in SEO, content marketing platforms, and analytics tools (Google Analytics, SEMrush, etc.).
• Experience with social media platforms, email marketing, and digital marketing best practices.
• Creative thinking with a keen eye for detail and design.
• Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
• Familiarity with marketing automation tools and CRM systems like HubSpot and Salesforce. Proficient in Microsoft Office, Canva, Asana, Miro, and other collaboration tools.
• Experience using AI tools to support work and output.
• Graphic design or video editing skills are a plus.
  
  

Language Requirements

• French-English bilingualism is required.
• In addition to fluency in French, successful candidates must have full professional proficiency in English in order to support and collaborate with English-speaking clients, colleagues and/or various stakeholders.

Why work at BrainBox AI

• Cool Environment | Collaborative Culture | Growth Opportunities |
  
• Make a significant impact on the world - join the fight against climate change
  
• Be a part of a revolutionary technology movement
  
• Collaborate with innovative, out-of-the-(Brain) box thinkers in a fast-pacedenvironment
  
• Work with amazing people who truly have a passion in the work theydo
  

At BrainBox AI, we are committed to providing an inclusive work environment. We value the diversity of our team and we strongly believe in the power of people. We foster a safe space for our employees to thrive regardless of race, ethnicity, gender, gender identity, sexual orientation, age, and religion.

Job Description

Salary:

English to follow

propos de Taiga

Taiga redfinit les sports motoriss pour lre lectrique. Premire entreprise au monde commercialiser des motoneiges et motomarines entirement lectriques, nous concevons des vhicules haut de gamme et haute performance penss pour protger les environnements sauvages dans lesquels ils voluent. Conus et assembls firement au Canada, les produits Taiga offrent des aventures silencieuses et sans missions sans compromis.

propos du poste

Nous recherchons un(e) Responsable Marketing Marque & Digital cratif(ve), stratgique et oprationnel(le) pour diriger les efforts marketing de Taiga. Ce rle est fondamental : vous serez responsable de la marque, faonnerez notre prsence numrique, piloterez le contenu et les campagnes, et encadrerez nos premires recrues marketing.

Vous collaborerez troitement avec le PDG, ainsi quavec les quipes ventes et produit pour dvelopper un marketing qui rsonne auprs des distributeurs, des clients et de la communaut outdoor. Vous devez tre aussi laise rdiger un brief de campagne percutant qu optimiser un site pour la conversion ou donner une direction artistique lors dun shooting photo.

Cest une occasion unique de dfinir une marque et de btir la stratgie marketing dune entreprise de clean tech pionnire dans son secteur.

Responsabilits principales

Leadership Marque & Contenu

• Possder et faire voluer la voix de marque, le message et la direction crative de Taiga
• Diriger la planification de contenu sur tous les canaux : site web, rseaux sociaux, infolettres, blogue, vido
• Guider la cration de contenus visuels et rdactionnels engageants, en lien avec les lancements produits, vnements et campagnes
• Superviser les crateurs de contenu internes et externes, pigistes et partenaires

Marketing Digital & Gestion des Canaux

• Grer le site web, le marketing par courriel et les canaux numriques organiques de Taiga
• Concevoir et optimiser les parcours clients : inscriptions aux dmonstrations, onboarding par e-mail, pages datterrissage simples
• Suivre et analyser les indicateurs de performance (engagement, conversion, qualit des leads)
• Grer ou coordonner de petites campagnes digitales payantes (reciblage, publications sponsorises)

Gestion dquipe & Excution

• Grer et accompagner le Coordinateur Communaut & Contenu
• Collaborer avec les quipes produit, ingnierie et ventes
• Piloter le dploiement des campagnes, lancements, vnements et projets spciaux
• Contribuer la structuration de la future quipe marketing de Taiga et de ses ressources externes

Profil recherch

• 5 8 ans dexprience en marketing de marque, de contenu ou digital, idalement en startup, agence crative ou marque produit forte croissance
• Solides comptences en storytelling et sens cratif dvelopp vous savez donner vie un produit haut de gamme en ligne
• laise avec les outils numriques : CMS, CRM (HubSpot ou quivalent), analytique, plateformes email
• Exprience prouve dans la mise en place et lexcution de stratgies marketing avec impact mesurable
• Organis(e), collaboratif(ve), motiv(e) travailler dans un environnement agile et pratique
• Atout : exprience dans les secteurs lifestyle, outdoor, vhicules lectriques, automobile ou marques axes design

Avantages

• Jouez un rle essentiel dans la mise sur le march des vhicules lectriques tout-terrain.
• vnements de l'entreprise - barbecues, journes d'essai pour les employs, etc.
• Rgime de sant complet
• REER collectif

Taiga accorde une grande importance la diversit dans l'embauche et dans sa main-d'uvre, et accueille les candidatures de personnes ayant des origines, des formations et des expriences diverses. Nous reconnaissons qu'il existe de nombreux obstacles l'galit d'accs l'emploi et aux possibilits de dveloppement de carrire, et nous nous efforons d'embaucher des groupes sous-reprsents dans l'industrie technologique. La diversit chez Taiga signifie favoriser un lieu de travail o les diffrences sont apprcies pour les contributions qu'elles apportent notre formidable quipe.

Nous vous remercions pour l'intrt que vous portez TAIGA. Cependant, seules les personnes slectionnes pour un entretien seront contactes.

***

About Taiga

Taiga is redefining powersports for the electric age. As the first company in the world to bring fully electric snowmobiles and personal watercraft to market, were building premium, high-performance vehicles designed to protect the very wilderness theyre made for. Proudly engineered and assembled in Canada, Taigas products deliver silent, emission-free adventures without compromise.

About the Role

Were hiring a hands-on, creative, and strategic Marketing Manager Brand & Digital to lead Taigas marketing efforts from the inside out. This is a foundational role youll own the brand, shape our digital presence, drive content and campaigns, and manage our first marketing hires.

Youll work closely with the CEO, sales, and product teams to develop marketing that connects to dealers, to customers, and to the outdoor community. You should be as comfortable writing a bold campaign brief as you are reviewing the website for conversion improvements or giving creative direction on a new photo shoot.

This is a rare opportunity to help define the brand and build the marketing engine for a category-creating clean tech company.

Key Responsibilities

Brand & Content Leadership

• Own and evolve the Taiga brand voice, messaging, and creative direction

• Lead content planning across platforms: web, social, email, blog, video

• Guide the creation of compelling visual and written content that aligns with product launches, events, and campaigns

• Oversee internal and external content creators, freelancers, and partners

Digital Marketing & Channel Ownership

• Manage Taigas website, email marketing, and organic digital channels

• Build and optimize customer flows demo signups, email onboarding, basic landing pages

• Track and report on performance metrics (engagement, conversion, lead quality)

• Lightly manage or coordinate small paid digital campaigns (retargeting, boosted posts)

Team Management & Execution

• Manage and mentor the Community & Content Coordinator

• Collaborate cross-functionally with product, engineering, and sales teams

• Lead the rollout of campaigns, launches, events, and special projects

• Help shape Taigas future marketing team and external marketing resources

What Were Looking For

• 58 years of experience in brand, content, or digital marketing, ideally in a startup, creative agency, or high-growth product brand

• Strong storytelling and creative instincts you understand how to bring a premium product to life online

• Comfortable with digital tools: CMS, CRM (HubSpot or similar), analytics, email platforms

• Track record of developing and executing marketing strategies with measurable impact

• Organized, collaborative, and excited to work in a scrappy, do-it-yourself environment

• Bonus: Experience working with lifestyle, outdoor, EV, automotive, or design-forward brands

Benefits

• Play a key role in bringing off-road electric vehicles to market.
• Flexible and hybrid working hours
• Company events - barbecues, employee demo days, etc.
• Comprehensive health plan
• Group RRSP

Taiga values diversity in hiring and in its workforce, and welcomes applications from people with diverse backgrounds, education and experience. We recognize that there are many barriers to equal access to employment and career development opportunities, and we strive to hire groups that are under-represented in the technology industry. Diversity at Taiga means fostering a workplace where differences are valued for the contributions they make to our great team.

Thank you for your interest in TAIGA. However, only those selected for an interview will be contacted.

About Taiga Motors:

Taiga is a Canadian company reinventing the powersports experience with revolutionary electric powersports vehicles. Through a clean-sheet engineering approach Taiga has pushed the frontiers of electric technology to achieve the extreme power-to-weight ratios and thermal specifications required to outperform comparable high-performance combustion powersports vehicles. The product lineup currently includes electric snowmobiles and personal watercraft to deliver on a rapidly growing demand from recreational and commercial customers who are seeking better ways to explore the great outdoors without compromise.For more information, visit

Job Description

Who we are

At Scene+, we foster an entrepreneurial spirit that drives our mission: making tomorrow even more rewarding for our members. As a unique joint venture between Cineplex, Empire, and Scotiabank, and a network of partners, we have spent over 17 years delivering unparalleled rewards and experiences.

As we scale and evolve, our focus on innovation and technology is redefining what it means to be an iconic brand that prioritizes a member-centric experience. Data is not just a tool for us—it’s the engine powering our growth strategy and our journey to becoming Canada’s most beloved loyalty program. We leverage it to provide personalized rewards and create meaningful connections with our members.

Joining Scene+ now means stepping into a role where your passion and skills can make a tangible impact on millions of members. With rewards for every lifestyle, we believe there’s always something to look forward to. Come be a part of our journey—create exceptional outcomes, collaborate across teams, and shape the future with us.

Who we need

Reporting to the Director, CRM, we are looking for a Marketing Manager, Channel Strategy, to play a crucial role in designing campaigns that resonate with customers and drive positive results that will set Scene+ apart. You will leverage member data to drive channel marketing initiatives that align with our partners' business objectives, elevating the impact of our targeted communications.

This is a full-time, hybrid role, working five days over a two-week period in the office.

What's in it for you:

Ownership. Scene+ is a data-driven organization with one of the largest and most complex customer databases in Canada. Our communications are grounded in insights from millions of members and dozens of partners. Every campaign you plan and deliver will have tangible results across the enterprise, positively shaping the member experience and driving measurable partner success.

Impact. You will gain exposure across various industries, including grocery, banking, entertainment, travel, dining, retail, and more, while collaborating cross-functionally with Partnerships, Data Analytics, Creative, and Technical teams. You will drive channel performance and campaign execution on a national scale. You will contribute directly to the performance of a nationally recognized loyalty brand, ensuring our messages reach the right audiences through the most effective touchpoints.

Growth. You will report directly to a Director who has advanced from a Senior Manager role in four years, leading a team that values authenticity, embraces new ideas, prioritizes knowledge sharing, promotes innovation, and champions professional development. Whether you wish to grow within Scene+ or expand your influence across our ownership network, this is a place where growth is encouraged and supported.

As our new Marketing Manager, Channel Strategy, you will:

• Collaborate on strategy. You will work with stakeholders to define campaign objectives, target segments, messaging, and desired outcomes. You will take an active role in the planning process, ensuring that lead times, resources, and channels are aligned to support campaign availability and seamless execution of marketing initiatives, including technical implementation, creative assets, and adherence to brand guidelines.
• Develop, execute, and automate strategic channel campaigns. You will build and nurture collaborative relationships with internal partner marketing, data science, and brand marketing teams to devise and execute strategic channel campaigns (email, SMS, push, social media, customer journeys, triggers). You will ensure content is personalized for specific segments.
• Analyze and communicate. You will continuously monitor campaign performance metrics, identify areas for improvement, and implement optimization strategies. You will achieve KPIs and derive actionable insights, making persuasive presentations on your recommendations to improve marketing effectiveness and program returns over time. You will maintain effective communication with stakeholders, providing regular updates on campaign performance, seeking feedback, and addressing any concerns that arise.
• Leverage technology to drive success. You will find opportunities to automate processes within the Salesforce Marketing Cloud (SFMC) CRM system. You will foster collaboration with technical development teams and partner marketing teams to support the development of successful, end-to-end, unique, and recurring campaigns in SFMC. You will identify opportunities to streamline workflows, reduce manual effort, and optimize resource utilization.

You bring:

• The drive. You are strategic, results-oriented, and proactive. You are comfortable operating autonomously and take ownership of your accountabilities. You are committed to finding creative solutions that align with business goals. You are excited by the opportunity to elevate one of Canada’s most beloved loyalty programs and use CRM data to drive measurable outcomes for members and partners.
• The marketing knowledge. You have progressive experience in customer communication and developing customized contact strategies. You may also be familiar with loyalty program dynamics and strategy. You understand how to align Customer Relationship Management (CRM) channel strategies to enhance customer and member engagement to increase loyalty. You possess a deep understanding of CRM principles and best practices, along with a proven track record of developing successful, targeted marketing campaigns and journeys that yield measurable results. You are logical and technical, able to clearly outline parameters and requirements for the Data and Development teams to build compelling campaigns.
• The expertise. You are a data-driven storyteller with extensive experience designing, developing, and rolling out innovative and personalized channel marketing initiatives. You are genuinely excited about the possibilities of further elevating a well-loved loyalty program and driving tangible business outcomes through effective CRM channel strategies. You embody our value of thinking and acting in future-forward ways, continuously researching and exploring the ways the CRM landscape is evolving.
• The technical skills. You have experience with CRM tools such as Salesforce Marketing Cloud or equivalent platforms. You are familiar with tools such as Excel, Tableau, and PowerBI and can confidently pull and analyze data and draw insights to make recommendations. You understand email and push notification best practices and apply a rigorous Quality Assurance process to all campaign elements.
• The project management skills. You can balance priorities, change direction based on shifting needs, and manage multiple projects simultaneously. You have expertise in creating plans from end-to-end, managing tasks, timelines, budgets, resources, and communications. You have a results-oriented mindset and can set performance goals and metrics to validate member engagement and the effectiveness of marketing campaigns.
• The interpersonal skills. You have exceptional communication skills, with the ability to deliver presentations to diverse audiences at various levels. You can nurture relationships across internal and external teams, gaining trust to influence decisions, and holding your own to champion your ideas. You have experience providing constructive feedback on creative elements, ensuring alignment with the overall channel strategy and campaign objectives, and during execution testing to refine and optimize campaign performance.

Join us.

We are a dynamic and agile organization that works collaboratively to anticipate and meet the business needs of our partners and the lifestyle needs of our members. People who thrive at Scene+ are mission-driven and eager to contribute to a brand that’s shaping the future of loyalty. As part of our team, you will excel in an environment that values ownership and practical, intelligent solutions. You will have the chance to create and refine processes, identify and address challenges with scalable solutions, and introduce best practices that drive our success.

Our values guide our work, and we consistently measure our progress against these principles.

• Member Focus: We prioritize the needs and experiences of our members in everything we do.
• Teamwork: We believe in the power of collaboration and working together to achieve our goals.
• Continuous Improvement: We strive for excellence by constantly seeking ways to improve and innovate.
• Integrity: We uphold the highest standards of honesty and transparency in our actions.
• Results Driven: We are committed to achieving outstanding outcomes and delivering value.
• Passion: We are passionate about our work and dedicated to making a positive impact.

What you can expect from our interview process:

• A virtual interview with a Talent Advisor discussing your interest in the role and the company and how you will make an impact as our new  Marketing Manager, Channel Strategy.
• An interview with the Director, Channel Strategy, and another Manager, Channel Strategy to discuss how your experience aligns with the needs of the team and our partners.
• An interview with the Executive Director of Marketing Delivery to learn more about our cross-collaborative work and campaign strategies.

Apply now.

If you have 70% of what we're looking for and 100% passion for the work we do, express your interest here. Please email us at and let us know what accommodations or assistance we can provide you during the application process.

At Scene+, we're committed to diversity, equity, and inclusion. We strive to integrate these values into everything we do, from our partners and offers to our teams and interactions. We welcome and appreciate candidates from diverse backgrounds, including women, persons with disabilities, Black, Indigenous and People of Colour (BIPOC), the LGBTQ2SIA+ community, and other equity-seeking groups.

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