68 Digital Advertising jobs in Canada

Job Description

We are seeking a results-driven Digital Advertising Manager to join our dynamic team. This role involves leading ad campaigns across multiple channels, ensuring they are effective in driving conversions and delivering ROI.

Key Responsibilities :

• Develop ad strategies tailored to client goals, selecting the best channels (Google Ads, Facebook, Display, TikTok, etc.).
• Set up campaign funnels, including building landing pages and integrating them with GoHighLevel CRM.
• Install tracking pixels and configure analytics for accurate performance tracking.
• Monitor campaign performance, analyze data (leads, quality, engagement), and adjust strategies to optimize results.
• Collaborate with the marketing, creative, design, and development teams to deliver projects seamlessly.
• Troubleshoot and fine-tune campaigns to ensure they meet client objectives.
• Stay updated on best practices across various industries such as restaurants, home services, and more.

Required Skills :

• Expertise in managing ad campaigns across Google, Facebook, Instagram, TikTok, Display, and email drip campaigns.
• Strong analytical skills for tracking user behavior and campaign performance.
• Experience in setting up and using tools like Google Analytics, CRM integrations, and pixel tracking.
• Proven ability to create or direct high-conversion funnel materials.
• Strong team collaboration skills and project management abilities.
• Results-driven mindset with a focus on troubleshooting and improving campaign effectiveness.

Preferred Experience :

• Experience working with diverse industries, including hospitality, home services, and retail.

Job Description

Salary:

About Northern

Headquartered in London, Ontario, Canada, Northern is an integrated digital solutions agency specializing in helping leading commercial and public service brands navigate digital change. By leveraging our expertise and deep understanding of our clients businesses, we collaborate to design, create, and enable tailored digital experiences that drive growth.

Since our founding in 2015, Northern has grown into a team of 200+ digital experts, receiving multiple recognitions in employee engagement from Great Place to Work Canada, including Best Workplaces for Inclusion, Women, Mental Health, Hybrid Work, and more.

What Were Looking For

We are looking for an experienced Digital Advertising Strategist to join our growing team and lead paid media strategy development and execution on key accounts.

The Digital Advertising Strategist is responsible for developing strategy and executing high-performing campaigns that drive business results. The incumbent will research, plan, implement, and report on paid advertising campaigns across a variety of platforms and tactics such as Google, Facebook/Instagram, TikTok, Pinterest, Snap, LinkedIn, and more.

*Full-time remote is available nationally (Canada only). Our Connected Workplace Program gives you the option to choose a remote, hybrid, or in-office workspace!

Benefits of Becoming a Northerner

In exchange for your talent and expertise, Northern is committed to providing:

• Robust Benefits plan, including a Health Spending Account
• Wellness Program & LifeWorks EAP
• Fitness Reimbursement Program
• Vet Care Program
• RRSP Matching
• Profit-Sharing Performance Bonuses
• Endless Professional Growth Opportunities
• Delicious Meals & Company Social Events
• Free Onsite Parking
• Referral Bonus Program
• Flexible work environment - so you can work where & when you work best
• Allowance to help set up home office

Just to name a few.

Key Responsibilities

• Strategically plan, set up, manage and optimize paid advertising campaigns to drive impactful business results
• Create detailed reports and briefs that clearly communicate campaign results and recommendations
• Support client communications and attend calls to communicate performance and recommendations
• Act as Quality Control on campaign set ups, execution and optimization while maintaining accountability for performance results and hitting expected KPI's
• Develop and test new ad copy, landing pages, and digital creatives with the help of a graphic designer
• Work closely with Project Managers to ensure client expectations are met on time and on budget
• Effectively communicate with Paid Media Department Leaders on account performance and process improvement
• Stay in the know of latest trends for digital advertising and e-Commerce tactics, sharing with the greater team and applying new tactics to accounts
  
  

Knowledge, Education & Experience Required

• 4+ years of relevant experience working in Paid Advertising / Digital Marketing
• Demonstrative track record executing campaigns for results
• Hands-on experience managing campaigns in Facebook / Google
• Knowledge of SEM/PPC/CPM trends
• Ability to work independently and in a team environment
• Ability to work in a fast-paced environment
• Comfortable with frequent video conferences (daily)
• Proficiency in using attribution platforms and conversion tracking tools such as Google Tag Manager, Facebook Pixel, and Google Analytics is an asset.
  

Equity and Diversity

Northern invites applications from all qualified individuals. Northern is committed to employment equity and diversity in the workplace and welcomes applications from all individuals, including but not limited to members of visible minorities, Aboriginal persons, persons with disabilities, persons of any sexual orientation, and persons of any gender identity or gender expression. Accommodations are available for applicants with disabilities throughout the recruitment process. If you require any accommodations please let us know when you apply.

Job Description

Salary:

About Northern

Headquartered in London, Ontario, Canada, Northern is an integrated digital solutions agency specializing in helping leading commercial and public service brands navigate digital change. By leveraging our expertise and deep understanding of our clients businesses, we collaborate to design, create, and enable tailored digital experiences that drive growth.

Since our founding in 2015, Northern has grown into a team of 200+ digital experts, receiving multiple recognitions in employee engagement from Great Place to Work Canada, including Best Workplaces for Inclusion, Women, Mental Health, Hybrid Work, and more.

What Were Looking For

We are looking for an experienced Senior Digital Advertising Strategist to join our growing team and lead paid media strategy development and execution on key accounts.

We're looking for an experienced Senior Digital Advertising Strategist to help lead the development and execution of data-driven, results focused, high performing paid advertising campaigns. This valuable team member has knowledge and experience in cross-channel campaigns and pairs it with a deep understanding of start to finish execution of paid advertising campaigns from the research, plan, implement, and report on paid advertising campaigns and everything in between, across a variety of platforms and tactics such as Google, Facebook/Instagram, TikTok, Pinterest, Snap, LinkedIn, and more.

*Full-time remote is available nationally (Canada only). Our Connected Workplace Program gives you the option to choose a remote, hybrid, or in-office workspace!

Benefits of Becoming a Northerner

In exchange for your talent and expertise, Northern is committed to providing:

• Robust Benefits plan, including a Health Spending Account
• Wellness Program & LifeWorks EAP
• Fitness Reimbursement Program
• Vet Care Program
• RRSP Matching
• Profit-Sharing Performance Bonuses
• Endless Professional Growth Opportunities
• Delicious Meals & Company Social Events
• Free Onsite Parking
• Referral Bonus Program
• Flexible work environment - so you can work where & when you work best
• Allowance to help set up home office

Just to name a few.

Key Responsibilities

• Lead paid media strategy and execution across platforms like Google, Meta, TikTok, Pinterest, Snap, and LinkedIn - owning campaign planning, setup, optimization, and reporting
• Develop data-driven campaigns that align with client goals and KPIs, using research, audience targeting, and performance insights to drive measurable results
• Monitor and manage campaign performance, making strategic optimizations, troubleshooting issues, and proactively identifying opportunities for improvement
• Create and present detailed reports and performance insights, clearly communicating results, trends, and actionable recommendations to clients and internal stakeholders
• Act as a trusted client partner, participating in calls, providing strategic direction, and ensuring alignment between campaign execution and business goals
• Oversee campaign quality and performance, reviewing and optimizing ad copy, landing pages, creative assets, and campaign structures in collaboration with cross-functional teams
• Own media pacing and budget management, ensuring campaigns stay on track and aligned with planned spend and performance expectations
• Stay current on digital marketing trends and platform updates, sharing insights with the team and applying new tactics to push performance
• Mentor and support junior team members, reviewing work, providing feedback, and sharing best practices to strengthen department expertise
• Support business growth efforts, contributing to audits, proposals, and identifying opportunities for platform expansion or campaign scale within existing accounts
  

Knowledge, Education & Experience Required

• 5+ years of experience in digital advertising, with a focus on paid campaign execution
• Successful completion of a post-secondary program in a relevant field (e.g., Marketing, Advertising, Web Development, Computer Science) or equivalent work experience
• Proven track record of developing and executing high-performing digital advertising strategies across platforms such as Google Ads, Facebook Ads, and YouTube
• Hands-on experience managing campaigns in Facebook and Google Ads, including SEM, PPC, and CPM trends
• Comfortable presenting campaign metrics and performance insights, both internally and to clients
• Proficiency with attribution and tracking tools, such as Google Tag Manager, Facebook Pixel, and Google Analytics (certification is an asset)
• Google Ads and Google Analytics certifications are preferred
• Strong analytical mindset with the ability to make data-driven decisions
• Thrives in fast-paced environments, balancing independent ownership with strong collaboration skills
• Supreme attention to detail
• Comfortable with daily video conferencing and remote communication tools

Equity and Diversity

Northern invites applications from all qualified individuals. Northern is committed to employment equity and diversity in the workplace and welcomes applications from all individuals, including but not limited to members of visible minorities, Aboriginal persons, persons with disabilities, persons of any sexual orientation, and persons of any gender identity or gender expression. Accommodations are available for applicants with disabilities throughout the recruitment process. If you require any accommodations please let us know when you apply.

English

Work must be completed at the physical location. There is no option to work remotely.

English

Work must be completed at the physical location. There is no option to work remotely.

This employer promotes equal employment opportunities for all job applicants, including those self-identifying as a member of these groups:

English

Work must be completed at the physical location. There is no option to work remotely.

English

• or equivalent experience

Work must be completed both in person and remotely.

The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.

English

Work must be completed at the physical location. There is no option to work remotely.

The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.

Job Description

Position: Digital Marketing Manager

Company: Gestalt Communications

Gestalt Communications is a global communication and branding agency that specializes in helping businesses of all sizes effectively communicate and connect with their target audience. We are seeking a highly motivated and experienced Digital Marketing Manager to join our fast-paced and dynamic team. This role will be responsible for driving the digital marketing strategy and execution for our clients' brands.

Key Responsibilities:

• Develop and implement comprehensive digital marketing strategies for clients, including but not limited to website optimization, email marketing, social media, and PPC advertising.
• Oversee the day-to-day management of digital marketing campaigns and track performance using various analytics tools.
• Collaborate with internal teams and clients to ensure cohesive and consistent brand messaging across all digital channels.
• Conduct market research and stay up-to-date with industry trends to identify new opportunities for growth.
• Manage and optimize client websites and landing pages to improve user experience and drive conversions.
• Create and manage email campaigns, including list management, A/B testing, and email design.
• Utilize social media platforms to engage with and grow an online community, as well as create and schedule social media content.
• Develop and execute paid search and display advertising campaigns to drive targeted traffic and leads.
• Analyze data and provide regular reports and insights to clients on campaign performance and ROI.

  Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 3-5 years of experience in digital marketing, with a strong background in website optimization, email marketing, social media, and PPC advertising.
• Proven track record of developing and executing successful digital marketing strategies.
• Proficiency in Google Analytics, Google AdWords, and social media management tools.
• Strong analytical skills with the ability to use data to drive decision making.
• Excellent written and verbal communication skills.
• Strong project management skills and ability to handle multiple projects and priorities at once.
• Experience in managing a team and working collaboratively with cross-functional teams.
• Passion for staying up-to-date with industry trends and best practices in digital marketing.

  At Gestalt Communications, we value creativity, innovation, and collaboration. We offer a competitive salary, benefits package, and a dynamic work environment where your ideas and contributions will be valued and encouraged. Join our team and be a part of making a difference in the way businesses communicate and connect with their audience.

  If you have a passion for digital marketing and are excited about the opportunity to make a real impact, then we want to hear from you! Apply now and take your digital marketing career to the next level with Gestalt Communications.