186 Digital Channels jobs in Canada

Job Description

Position Summary:
As our Social Media Specialist, you’ll own the strategy, content, and execution of CuBE Packaging’s social media across platforms including Instagram, Facebook, Pinterest, TikTok, LinkedIn, and X (formerly Twitter). You’ll craft compelling stories that highlight our brand values, showcase our products, and engage both B2B and B2C audiences. You’ll also manage influencer partnerships, track campaign performance, and continuously optimize our approach to stay ahead of trends.

Key Responsibilities and Skills:
Strategy & Planning

• Develop and execute a social media strategy aligned with our corporate, foodservice, and retail goals.
• Create tailored campaigns for different audience segments to drive awareness, traffic, and engagement.
  

Content Creation & Management

• Collaborate with internal teams to produce high-quality content—posts, graphics, videos, and stories—that reflect our brand voice and visual identity.
• Maintain a content calendar and ensure a consistent cadence across all channels.
  

Community Engagement

• Actively engage with our community by responding to comments, questions, and messages in a timely and authentic manner.
• Foster brand advocacy by encouraging user-generated content and conversations.
  

Influencer & Partner Collaborations

• Identify and manage relationships with influencers, creators, and brand partners.
• Oversee outreach, contracts, content approvals, and performance tracking.
  

Campaign Execution & Performance Analysis

• Launch, manage and boost both organic and paid social campaigns.
• Set up, monitor performance using tools like Sprout Social, Hootsuite, Meta Business Suite, etc.
• Analyze metrics and generate regular performance reports with actionable insights to refine strategy and improve roi
• Provide regular reporting and insights to optimize strategies.
  

Trend Monitoring & Innovation

• Stay on top of social media trends, platform updates, and emerging content styles.
• Leverage insights to keep our content fresh, relevant, and innovative.

Continuous Improvement:

• Identifying areas for improvement and driving initiatives to enhance the quality and effectiveness of workplace technologies.

Requirements

Education/Experience

• Bachelor’s degree in marketing, Communications, or a related field.
• 5+ years of experience in social media marketing, ideally in a B2B and B2C in a product-focused environment.
• Strong portfolio of successful campaigns and community engagement strategies.
• Proficiency in social media management and analytics tools.
• Excellent writing and communication skills, with a sharp eye for branding and tone.
• Experience managing influencer campaigns and working with creative teams.
• Familiarity with paid media and budget optimization.
  

Skills & Knowledge:

• Experience in foodservice, retail, or packaging industries.
• Knowledge of sustainability trends and eco-conscious branding.
• Excellent verbal and written abilities

• Ability to converse clearly and fluently
• Customer service and team oriented
• Strong problem solving and analytical skills
• Strong organization skills
• Ability to remain calm under pressure
• Highly self-motivated, self-directed, and attentive to detail
• Ability to analyze, understand, and effectively communicate to end users and management
• Ability to learn, understand, and apply new technologies

Benefits

• Extended Dental, Health and Vision coverage
• RRSP match
• Bonus potential in addition to base pay
• Free on-site parking

Job Description

About Branch

Branch is shaking up the $46B office furniture industry to create an office experience for the 21st century: easy, affordable and flexible so you can sit down (or stand) and get to work.

We're based in NYC and backed by the investors behind household brands like Quip, Caraway and Peloton. Our founders arrive with experience in partnerships, real estate acquisitions and venture building at leading real estate companies like Oxford Properties, SL Green and Redfin.

We’re an ambitious group of problem solvers innovating across software, design and logistics, and we’re looking for entrepreneurial teammates who like a challenge. 

The Role

Branch is looking for a creative and driven Social Media Specialist to lead our social media and influencer marketing efforts. This isn’t your average social media marketing gig: you’ll have the challenge and opportunity to build community for an outwardly conventional product category that actually makes a huge difference in people’s lives. Most knowledge workers spend more hours every day using office furniture than almost any other product in their lives, and they have an enormous impact on our productivity, health and well-being. You’ll highlight ideas that reflect these themes and resonate with our daily experience—from work culture, interior design and productivity tips to advice on building focus, posture and wellness at work. 

The role is equal parts strategy, creative storytelling and relentless data-driven execution: you’ll shape the way our brand shows up on a variety of key platforms, own the creation of content that informs, entertains, and inspires the audiences unique to each platform, and iterate rapidly based on data and results. From short-form video to delightfully designed static posts, you’ll produce content and manage influencer partnerships that grow our audience and strengthen our community of design-forward, productivity-loving customers. 

The ideal candidate for this role brings a full-spectrum marketer’s mind spanning creative excellence across content and brand identity along with rigorous measurement and execution. You’ll report to our Director of Growth and work cross-functionally with product, creative, and marketing teams to bring fresh ideas to live. This is a unique opportunity to shape a category-leading content program at a high-growth startup where your work will have immediate visibility and impact. 

Day To Day

• Drive both growth and loyalty through social—you understand how to create content that attracts new audiences and builds deeper relationships with existing ones. You think about how social fits into the broader funnel, with a balance of acquisition-focused storytelling and campaign consistency that fosters long-term engagement.
• Own end-to-end publication of content across our key social channels—Instagram, TikTok, Pinterest, Twitter, LinkedIn, and Reddit—with a sharp eye for detail, speed, and storytelling that drives engagement and growth.
• Maintain and optimize a strategic content calendar, ensuring timely coordination of product launches, influencer go-lives, seasonal moments, and evergreen content.
• Actively experiment with new formats, content angles, and platform-native trends, constantly testing what works and pushing the creative envelope to keep our brand fresh and relevant.
• Show up on set and on camera—you’re excited to shoot, produce, and occasionally be in high-quality video content that’s brand-right, elevated, and built to perform.
• Design and build social-first assets using tools like Canva or Figma—balancing brand consistency with innovation and creativity.
• Lead influencer partnerships from scouting to outreach to performance tracking, with an eye for creators who align with our brand and can deliver both quality content and business impact.
• Track results religiously—you’re motivated by metrics like follower growth, engagement, video views, click-through rates, and revenue. You measure what works, learn fast, and pivot with purpose.
• Document what you do and how you do it, building playbooks, processes, and workflows that scale—because you know great social is part creativity, part organization, and part systems.
• Collaborate cross-functionally with product, growth, and creative to ensure our social presence ladders up to big-picture goals and reflects what’s happening across the business.

What We’re Looking For

• 1-3+ years of experience in social media or content marketing with a proven track record of driving traffic, engagement and conversion.
• A natural storyteller with a sharp eye for design and detail – you know what great content looks and sounds like. 
• Comfortable creating content from scratch and bringing ideas to life independently.
• Deep knowledge of platform best practices and how to tailor content to different audiences and formats. 
• Confident communicator who can represent that brand voice, manage relationships, and work across teams. 
• Analytical and curious – you use data to refine your work and spot patterns to improve performance. 
• Organized and self-motivated – you thrive when you have ownership and room to run. 
• A desire to build strong relationships with influencers and corporate partners that prioritize quality audience alignment over transactional partnerships.

Bonus Points

• Proficiency in SEO best practices and keyword research to inform a mix of objective-based blog content ideas.
• Basic knowledge of HTML and CSS.
• Previous experience at a DTC company or agency.
• A love for furniture, productivity and the built environment.

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Job Description

Join Our High-Growth Team and Lead Social Media Strategy

We are a fast-growing e-commerce company with a portfolio of six brands across multiple high-growth channels, including TikTok Shops, Amazon, and direct-to-consumer platforms. Our success is driven by innovation, speed, and data-backed decision-making.

We are looking for a Social Media Manager who is strategic, creative, and results-driven. This role is for someone who does more than just post content—it is for a community builder, brand storyteller, and growth driver.

You have a proven track record of driving engagement and revenue through organic social media strategies.
You are data-driven and analytical, using metrics to refine and optimize content strategies.
You thrive in fast-paced, high-growth environments and are proactive in testing new ideas.
You have a deep understanding of social media trends, content creation, and community engagement.
You are passionate about building brand loyalty and authentic connections with audiences.

Only apply if you are passionate about social media and ready to make an impact.

This role focuses on organic social media growth, community engagement, and content creator collaborations. The primary goal is to build an engaged audience that drives measurable business results. You will be reporting directly to the VP of Marketing.

Success Metrics: 30-60-90 Benchmarks + Monthly Key Performance Indicators (KPIs)
The success of this role will be measured by five key metrics:

• Audience Growth: Achieve a 10% monthly increase in followers across Instagram, TikTok, Pinterest, Youtube and Facebook.
• Engagement Rate: Maintain an engagement rate of 4% or higher across all platforms.
• User-Generated Content (UGC) & Influencer Impact: Increase UGC submissions by 25% quarterly and drive social media sales each month. 

• Community Management & Brand Sentiment: Respond to 95%+ of inquiries/comments within 24 hours while maintaining a 95%+ positive sentiment score.

• Traffic & Sales: Generate 10,000+ website visits per month and contribute to revenue growth through organic social strategies. Add shop category on our social pages so customers can easily shop.

This role does not focus on paid advertising. The Social Media Manager will collaborate with the performance marketing team, but their primary focus will be organic content creation, engagement, and creator partnerships.

First 30 Days

• Conduct a comprehensive audit of all existing social media accounts.
• Identify quick wins and establish a content calendar.
• Learn the current SOP for content creation and fine tune it for scale.
• Partner with more content creators and get 5 new creators on board with products & scripts to start filming.
• Coordinate with video editor for final edits and schedule for posts on Metricool.
• Develop and execute the first round of high-engagement content.

First 60 Days

• Launch at minimum 20 videos per month with at least 10 getting over 5k views. Coordinate with the Influencer Team for repurposing content that is successful with our Brand Ambassadors. 
• Implement a community-building initiative that increases UGC submissions.
• Establish relationships with 10+ content creators to test collaborations.
• Optimize response times and engagement strategies.
• Finish script writing, content delivery and posting schedule for the next 2 months.
• Research ideas, look at analytics and finish schedule for the next quarter. Ensure all videos are sourced with creators for filming to ensure schedule is planned ahead of time and the content arrives back in time.

First 90 Days

• Drive a 10% increase in followers across all key platforms. With the goal to hit 50k new followers each month after first 90 days.
• Implement a scalable UGC strategy to enhance content production.
• Achieve key KPIs for engagement, traffic, and community growth.
• Actively posting 20 videos a month with the following 2 months planned out in advance.

Content & Community Management

• Plan, create, and schedule 20+ posts per platform per month across Instagram, TikTok, Facebook, and Pinterest.
• Organize and execute giveaways, contests, and audience engagement initiatives.
• Develop high-quality, trend-driven video content, including Reels and TikToks.
• Aggressively grow audience reach with a goal of 50K+ new followers and 1M+ views monthly across all platforms. 
• Collaborate closely with brand, influencer, and performance marketing teams to align on messaging, campaigns, and community-building strategies.

Content Creation

• The main focus of your role is to create content. 
  • This requires research, script writing, sourcing creators, evaluating analytics for posts, co-ordination of getting the content created and working with video editors to get the final post ready. May sometimes include filming yourself and working with different team members. 
• Write engaging, on-brand captions with strategic hashtag use.
• Ensure all content aligns with each brand’s voice and tone, ranging from playful and energetic to sophisticated and wellness-focused depending on the audience.

Creator Management

• Manage our organic content creators with monthly scripts, support & ensure content is delivered on time.
• Meet with creators monthly to ensure payment, product, scripts, and videos are completed. 
• Recruit & Test new content creators for our organic pages.

Posting Schedule

• Maintain a monthly content calendar with at least 20 posts a month. Work on Metricool to schedule out posts, work along side creators & Video editors to ensure monthly schedule is all set to go prior. 

Influencer & UGC Strategy

• Work closey with our Influencer Team to coordinate successful partnerships, post collaborative reels with top influencers and evaluate successful videos.  
• Source, organize, and repurpose user-generated content (UGC).
• Track and analyze affiliate and influencer performance and look for winning angles to repeat across our channels.

Community & Customer Engagement
• Monitor all platforms daily, responding to customer inquiries and comments within 24 hours.
• Maintain a 95%+ positive sentiment score in community interactions.
• Facilitate live Q&A sessions and product demonstrations.

Analytics & Performance Optimization
• Analyze and report on weekly social media metrics to identify trends and adjust strategies.
• Conduct monthly social media audits to uncover optimization opportunities.
• Research competitor strategies and implement best practices.

• Content Creation & Storytelling: Strong creative skills in writing, video editing, and brand storytelling.
• Platform Expertise: Deep understanding of Instagram, TikTok, Pinterest, and Facebook algorithms and best practices. Familiarity with tools such as Metricool, TikTok Analytics, Meta Business Suite, Slack, and Google Workspace is essential. Bonus if you’ve used Notion or ClickUp.
• Influencer & UGC Strategy: Experience in identifying and managing high-performing influencers and UGC.
• Analytics & Data-Driven Mindset: Ability to use data and metrics to drive decisions and optimize performance.
• Community Engagement: Proven experience in building and maintaining engaged online communities.

• Entrepreneurial Mindset  You are a clear communicator who thrives in a collaborative team culture. You are resourceful, solutions-oriented, and take ownership of your success.

Job Description

About TecQify:

TecQify Solutions Inc TecQify.com, is a full-service digital marketing agency for B2B. TecQify Marketing offers Social Media Marketing, Search Engine Marketing, Email Marketing, and Lead Generation. Our clients are coaches, consultants, agencies, Saas, and other B2B companies. We have grown 400% in the last 12 months.

At TecQify, we believe people buy from people (especially in B2B). This is why we built an agency to focus on scalable personal branding and personalized marketing solutions. Our clients generate hundreds of leads with targeted decision-makers using TecQify's personalized marketing and social selling tactics.

TecQify offers our clients an outrageous guarantee. If a TecQify client isn't satisfied, we refund 110% of our fee. This drives high conversion rates for you.

Responsibilities:
1. Perform SEO activities
2. Run ads as per requirement in different platforms
3. Prepare reports and find out key areas of improvement
4. Take part in campaign discussions as per necessity
5. Help other team members with online market research data when required

Job Description

Salary: $50,000 - $55,000 /annual

The Whitecaps FC mission is To Unite and Inspire Our Communities. We are looking for a new team member to join Vancouver Whitecaps FC in the position of Social Media Producer.

The Social Media Producer is responsible for the execution of the Vancouver Whitecaps FC on social media and digital platforms. This role will be an active member of the Whitecaps FCs Content team and will maximize fan engagement by helping to create new programs that drive partnership revenues, elevate our social media profiles while telling an engaging story.

Role Responsibilities:

• Plan, create and post content for MLS social media platforms including but not limited to TikTok, Instagram, Twitter and Facebook -- on weekdays, evenings and weekends (game, big event, and desk coverage required).
• Collaborate on the content calendar and day-to-day publishing of social content in our voice.
• Provide and manage live match coverage on weeknights and weekends.
• Create short-form video content for social accounts, including TikTok, Twitter and Instagram Reels
• Leverage trending topics and conversations in real-time to capitalize on content opportunities to amplify the voice/brand for the Vancouver Whitecaps FC
• Collaborate across the organization on strategies that leverage players, partners, influencers, and/or celebrities to achieve organization-wide metrics.
• Work with the Lead, social media to cultivate fan engagement and plan/craft social media posts and campaigns, that optimize social media performance across Vancouver Whitecaps FC channels
• Explore best-in-class ways to bring storytelling opportunities to life on our website and social media platforms through smart and authentic content that will result in league-leading levels of fan engagement

Qualifications/Experience:

In addition to bringing a commitment to Vancouver Whitecaps FC vision and values, the ideal candidate will require degrees of demonstrated experience as follows:

• 2+ years experience in Digital Media for a fast-paced sports or entertainment organization
• As a member of the team, you will be a creative, energetic, and motivated social media practitioner with a passion for soccer, sport, and social media. Knowledge of the North American Soccer Scene is beneficial
• Strong familiarity with social media management and analytics tools platforms such as Hootsuite, Later.com, Blinkfire.
• Knowledge of emerging platforms such as TikTok/Reels along with other social media platforms like Facebook, Twitter, Instagram and more
• Thinks creatively and crafts innovative, deadline-driven digital content that boosts engagement and page views, while embodying our humorous, fan-focused social voice with outstanding copywriting skills.
• Proficiency and experience with Adobe Creative Suite to produce graphics, videos, and photos
• Self-starter who works well in a team environment, with the ability to craft time-sensitive digital and social content as needed
• Ability to work flexible hours, including evenings, weekends and holidays as required
• Excellent people and communication skills
• Quick learner who can learn and adapt to new organizational processes.
• Fluency in Spanish is an asset

Benefits:

• The chance to work in a fun, non-traditional workplace that truly cares about people and communities
• First-classfacilities at the National Soccer Development Centre and downtown Vancouver
• Training and support available to help develop your career
• A generous extended health and dental plan
• Heavily discounted game day tickets
• Become involved with Vancouvers most exciting sporting environment

The Club

Vancouver Whitecaps FC is the longest-running professional soccer club in Canada and the United States. Since its inaugural season in 1974, the club has united generations of loyal fans in British Columbia and beyond. With academies in eight out of ten provinces, a network of partner clubs, and hundreds of camps and clinics every year, Whitecaps FC provide a foundation for Canadas soccer future.

We are also strongly committed to providing opportunities to Canadian athletes, both male and female, with the largest soccer development structure in Canada. This includes academy programs in eight of ten provinces across the country.

In addition to building a winning team on and off the pitch, the Club places great importance in giving back to our community, harnessing the power of sport to create a stronger, more equitable & inclusive society through three key community goals: helping meet critical needs, using soccer to build life skills and creating soccer participation opportunities in Indigenous communities.

Vancouver Whitecaps FC believes that diversity and inclusion is critical to our success, and we seek to recruit, develop, and retain the most talented people from a diverse candidate pool. This includes but is not limited to people of colour, Indigenous people, persons with disabilities, and persons of any sexual orientation or gender identity. Should you require any accommodation throughout the recruitment process, please do not hesitate to contact our People & Culture department.

We thank all applicants for their interest, however, only those selected for further consideration will be contacted.

No recruiters or agencies, please.

"Within these walls, you are welcomed, accepted, and respected.

Here, no matter who you are or where you come from, you are home. And youre part of the team regardless of your age, sex, sexual orientation, gender identity or expression, race, marital or family status, disability, or religious belief or non-belief. All we ask is that you be ethical and inclusive in all that you do. Be respectful of all players, fans, and staff, and remember to cheer loudest for the ones wearing the blue and white. Go Caps!"

Job Description

Hop Into Fashion: Internship Social Media - Ville St-Laurent (onsite)

Ready to hop into something extraordinary? We're Psycho Bunny - the rebelliously refined clothing brand turning heads with our premium quality, vibrant style, and that unmistakable logo. With over 200 points of sales worldwide (and counting!), we're on a mission to redefine bold standards in retail.

The Gig

Ignite our social media presence by creating killer content, engaging with influencers, and shaping our online strategy!

Starting September 2025, dive into a 16-week full-time adventure and experience fashion differently.

Your Daily Adventures

• Amplify influencer magic and bring our social media posts to life.
• Craft scroll-stopping content for IG Reels, YouTube Shorts, and most importantly, TikTok.
• Organize our social media assets and keep our content calendar buzzing.
• Contribute to social media strategy and track key performance indicators.
• Shape the future of our brand's online presence!

Your Toolkit

• Currently pursuing an undergraduate degree in Marketing, Communications, Digital Media, Public Relations, or a related field.
• Some prior experience with social media management (even personal projects, campus organizations, or previous internships count).
• Available to work full-time during the duration of the internship
• Bilingual (French & English)
• Effective communication and collaboration skills

Hiring Rate

• Year 1 Student: $20 hourly
• Year 2 Student: $2 hourly
• Year 3 Student: 24 hourly

Why Choose the Psycho Bunny Life?

• Sweet discount on the coolest fits
• Room to grow in a rapidly expanding brand
• Surrounded by smart and passionate people
• Casual dress code (rock our gear with pride!)

Diversity & Inclusion

Excited by this opportunity? Psycho Bunny is dedicated to growing our diverse and inclusive workforce, so if your past experience doesn't perfectly match the listed requirements we encourage you to apply anyways - you could be a great fit for this or other positions.

Psycho Bunny is an Equal Employment Opportunity employer committed to building a diverse and equitable workplace, and inclusive environment for all existing and potential employees. Employment decisions are based on candidate qualifications and business need, not race, color, ancestry, place of origin, age, sex (including pregnancy), gender identity or expression, sexual orientation, political belief, religion, creed, marital or family status, medical condition, genetic information, physical or mental disability, military or veteran status, prior criminal conviction or any other protected class in accordance with federal, state or provincial and local laws and ordinances. Accommodations will be provided as requested by candidates taking part in all aspects of the selection process.

Job Description

Join Our High-Growth Team and Lead Social Media Strategy

We are a fast-growing e-commerce company with a portfolio of six brands across multiple high-growth channels, including TikTok Shops, Amazon, and direct-to-consumer platforms. Our success is driven by innovation, speed, and data-backed decision-making.

We are looking for a Social Media Manager who is strategic, creative, and results-driven. This role is for someone who does more than just post content—it is for a community builder, brand storyteller, and growth driver.

You have a proven track record of driving engagement and revenue through organic social media strategies.
You are data-driven and analytical, using metrics to refine and optimize content strategies.
You thrive in fast-paced, high-growth environments and are proactive in testing new ideas.
You have a deep understanding of social media trends, content creation, and community engagement.
You are passionate about building brand loyalty and authentic connections with audiences.

Only apply if you are passionate about social media and ready to make an impact.

This role focuses on organic social media growth, community engagement, and content creator collaborations. The primary goal is to build an engaged audience that drives measurable business results. You will be reporting directly to the VP of Marketing.

Success Metrics: 30-60-90 Benchmarks + Monthly Key Performance Indicators (KPIs)
The success of this role will be measured by five key metrics:

• Audience Growth: Achieve a 10% monthly increase in followers across Instagram, TikTok, Pinterest, Youtube and Facebook.
• Engagement Rate: Maintain an engagement rate of 4% or higher across all platforms.
• User-Generated Content (UGC) & Influencer Impact: Increase UGC submissions by 25% quarterly and drive social media sales each month. 

• Community Management & Brand Sentiment: Respond to 95%+ of inquiries/comments within 24 hours while maintaining a 95%+ positive sentiment score.

• Traffic & Sales: Generate 10,000+ website visits per month and contribute to revenue growth through organic social strategies. Add shop category on our social pages so customers can easily shop.

This role does not focus on paid advertising. The Social Media Manager will collaborate with the performance marketing team, but their primary focus will be organic content creation, engagement, and creator partnerships.

First 30 Days

• Conduct a comprehensive audit of all existing social media accounts.
• Identify quick wins and establish a content calendar.
• Learn the current SOP for content creation and fine tune it for scale.
• Partner with more content creators and get 5 new creators on board with products & scripts to start filming.
• Coordinate with video editor for final edits and schedule for posts on Metricool.
• Develop and execute the first round of high-engagement content.

First 60 Days

• Launch at minimum 20 videos per month with at least 10 getting over 5k views. Coordinate with the Influencer Team for repurposing content that is successful with our Brand Ambassadors. 
• Implement a community-building initiative that increases UGC submissions.
• Establish relationships with 10+ content creators to test collaborations.
• Optimize response times and engagement strategies.
• Finish script writing, content delivery and posting schedule for the next 2 months.
• Research ideas, look at analytics and finish schedule for the next quarter. Ensure all videos are sourced with creators for filming to ensure schedule is planned ahead of time and the content arrives back in time.

First 90 Days

• Drive a 10% increase in followers across all key platforms. With the goal to hit 50k new followers each month after first 90 days.
• Implement a scalable UGC strategy to enhance content production.
• Achieve key KPIs for engagement, traffic, and community growth.
• Actively posting 20 videos a month with the following 2 months planned out in advance.

Content & Community Management

• Plan, create, and schedule 20+ posts per platform per month across Instagram, TikTok, Facebook, and Pinterest.
• Organize and execute giveaways, contests, and audience engagement initiatives.
• Develop high-quality, trend-driven video content, including Reels and TikToks.
• Aggressively grow audience reach with a goal of 50K+ new followers and 1M+ views monthly across all platforms. 
• Collaborate closely with brand, influencer, and performance marketing teams to align on messaging, campaigns, and community-building strategies.

Content Creation

• The main focus of your role is to create content. 
  • This requires research, script writing, sourcing creators, evaluating analytics for posts, co-ordination of getting the content created and working with video editors to get the final post ready. May sometimes include filming yourself and working with different team members. 
• Write engaging, on-brand captions with strategic hashtag use.
• Ensure all content aligns with each brand’s voice and tone, ranging from playful and energetic to sophisticated and wellness-focused depending on the audience.

Creator Management

• Manage our organic content creators with monthly scripts, support & ensure content is delivered on time.
• Meet with creators monthly to ensure payment, product, scripts, and videos are completed. 
• Recruit & Test new content creators for our organic pages.

Posting Schedule

• Maintain a monthly content calendar with at least 20 posts a month. Work on Metricool to schedule out posts, work along side creators & Video editors to ensure monthly schedule is all set to go prior. 

Influencer & UGC Strategy

• Work closey with our Influencer Team to coordinate successful partnerships, post collaborative reels with top influencers and evaluate successful videos.  
• Source, organize, and repurpose user-generated content (UGC).
• Track and analyze affiliate and influencer performance and look for winning angles to repeat across our channels.

Community & Customer Engagement
• Monitor all platforms daily, responding to customer inquiries and comments within 24 hours.
• Maintain a 95%+ positive sentiment score in community interactions.
• Facilitate live Q&A sessions and product demonstrations.

Analytics & Performance Optimization
• Analyze and report on weekly social media metrics to identify trends and adjust strategies.
• Conduct monthly social media audits to uncover optimization opportunities.
• Research competitor strategies and implement best practices.

• Content Creation & Storytelling: Strong creative skills in writing, video editing, and brand storytelling.
• Platform Expertise: Deep understanding of Instagram, TikTok, Pinterest, and Facebook algorithms and best practices. Familiarity with tools such as Metricool, TikTok Analytics, Meta Business Suite, Slack, and Google Workspace is essential. Bonus if you’ve used Notion or ClickUp.
• Influencer & UGC Strategy: Experience in identifying and managing high-performing influencers and UGC.
• Analytics & Data-Driven Mindset: Ability to use data and metrics to drive decisions and optimize performance.
• Community Engagement: Proven experience in building and maintaining engaged online communities.

• Entrepreneurial Mindset  You are a clear communicator who thrives in a collaborative team culture. You are resourceful, solutions-oriented, and take ownership of your success.

Job Description

Salary:

Who We Are
Centurion Asset Management Inc. is a recognized leader in the Investment and Property Management industries. Providing quality investments and housing for all its clients, our experienced team comprised of more than 350 Employees is a core component of Centurions success since 2003. Centurion Apartment Real Estate Investment Trust (REIT) owns more than 22,000 multi-family apartment units and student housing beds across 46 cities in Canada and the United States. Since day one, our goal has been to provide Residents and their families with clean, safe, and comfortable homes. The REIT provides investors an opportunity to invest in a diversified portfolio of rental apartments and student housing properties, as well as mortgage and equity investments in property developments, across Canada and the United States and participate in the profits derived from them.

Our Mission
Our mission is to be sought after as a leading-edge, reputable, multi-disciplinary alternative asset manager; to capitalize on opportunities in new and interesting investment strategies that meet our mission to Investors; and to embrace change, experimentation, innovation and learning from failure to make continual improvements that drive our success and keep us ahead of our competitors.

Our Values
Our core values can be summarized by the acronym RISE: Respect for our Investors, our Residents, Co-workers, Partners and Communities; Integrity in everything we do, demonstrating sincerity, honesty and the will to do it right; Simplicity free of pretension and hassle, full of value and common sense; and Excellence in offering all our Clients and Partners exceptional products and services quality, as well as providing our Employees with an excellent workplace.

Why Employees Want to Work with Us
We provide an inclusive environment where all employees are valued and supported. Over the years, we developed a work culture where the potential of every employee is maximized, and everyone has equal opportunities for growth. We offer numerous employee perks, including: Competitive Total Rewards Packages; Comprehensive Benefits Plan including Medical, Dental, and Vision Care; Flexible Work Week Schedules; Vacation Policy based on Length of Service; Summer and Holiday Hours Programs; Centurion Learning Academy; Opportunities for Growth; Education Reimbursement Policy; Mentoring Program; Employee Referral Program; Ergonomic Workstations Equipped with Standing Desks; Discounted Gym Membership; Company-wide Internal Communication Platforms; Employee Volunteer Opportunities; Quarterly Townhall Meetings and Social Gatherings; Employee Innovation Program; and Corporate Discount Card.

Overview

Reporting to the Manager, Digital Marketing, the Social Media Specialist is responsible for the strategic development, content creation, and comprehensive management of various social handles across multiple platforms for Centurion Asset Management Inc. and all of its entities.

The Social Media Specialist is accountable for developing cohesive content strategies, executing multi-platform campaigns, and providing detailed analytics and reporting to drive brand awareness, lead generation, and tenant engagement.

Key Responsibilities

Social Media Management & Strategy

• Strategically manage and maintain all social media handles across platforms, including Facebook, Instagram, X, LinkedIn, TikTok, YouTube, and emerging platforms
• Develop comprehensive social media strategies tailored to each brand entity while maintaining cohesive messaging across the Centurion portfolio
• Create platform-specific content strategies that align with each entity's target audience and business objectives
• Monitor social media trends and platform algorithm changes to optimize content performance and reach
• Support influencer marketing efforts by identifying potential partners, coordinating outreach and content collaboration, and managing influencer-generated content

Content Development & Creation

• Develop, create, and curate high-quality, engaging content, including graphics, videos, photography, and written posts for all managed accounts
• Maintain brand consistency across all platforms while adapting content to suit platform-specific audiences and formats
• Collaborate with internal teams to source content, including property showcases, tenant spotlights, community events, and corporate updates
• Create and maintain comprehensive content calendars for all social media handles, ensuring consistent posting schedules and strategic timing

Campaign Management & Execution

• Design and execute integrated social media campaigns across multiple platforms to support business objectives, including lead generation, brand awareness, and tenant retention
• Develop and manage paid social media advertising campaigns, including budget allocation and performance optimization
• Coordinate cross-platform campaign messaging to maximize reach and impact

Analytics, Tracking & Reporting

• Implement comprehensive tracking and monitoring systems across all social media handles
• Prepare detailed monthly and quarterly reports analyzing performance metrics, engagement rates, follower growth, and ROI across all platforms
• Provide strategic recommendations based on data analysis to improve performance and achieve KPIs
• Monitor and report on competitor social media activities and industry benchmarks
• Track lead generation and conversion metrics from social media channels
• Present findings and recommendations to the Manager, Digital Marketing

Community Management

• Monitor and respond to comments, messages, and mentions across all platforms in a timely and professional manner
• Manage online reputation by addressing customer inquiries and concerns while maintaining a positive brand presence
• Foster community engagement and build relationships with followers, tenants, and industry partners
• Escalate sensitive issues or complaints to appropriate internal teams when necessary

Relationship Development

• Develop and foster positive relationships with internal and external stakeholders, acting as a liaison between Centurion and its advertising partners and suppliers.
• Ensure that a high level of client satisfaction is achieved through consistent attention to Centurion's Vision, Mission and Values.

Compliance & Risk Management

• Work closely with the Manager, Digital Marketing, to ensure that all compliance procedures and regulatory requirements are followed regarding social media processes, including privacy regulations, advertising standards, and real estate marketing guidelines.

Additional Responsibilities

• Stay current with social media platform updates, new features, and best practices
• Support broader marketing initiatives and campaigns as required
• Collaborate with property management teams to create location-specific content

Industry and Product Knowledge

• Maintain constant awareness of social media campaigns and search engine marketing advancements for similar products, conducting extensive research when required to obtain a full understanding of competitive market positioning.

Requirements

• Bachelors degree in marketing, public relations, communications or related field;
• Excellent organizational skills, with a strong attention to detail and ability to multitask and manage multiple projects at once;
• Minimum 3-5 years of experience in managing social media accounts using various social media management tools;
• Minimum of 3 5 years of experience working with Canva and/or other video and content creation tools, social media management and reporting platforms, and Google Analytics;
• Self-starter; highly motivated and able to take the initiative required to achieve set goals and objectives;
• On the pulse of the latest trending content and the ability to adapt learnings into relatable and successful campaigns;
• Ability to work effectively to meet tight deadlines;
• Exceptional oral and written communication skills;
• Excellent command of MS Office products: Word, PowerPoint, Excel;
• Google Analytics certificate is considered an asset; and
• Overall success of this role will be measured by successful campaign management and implementation.

Centurion is an inclusive and equal opportunity Employer committed to creating a positive, supportive and inclusive environment for all Employees. In accordance with the Accessibility for Ontarians with Disabilities Act, 2005 (AODA), the Ontario Human Rights Code and all other applicable provincial rules and regulations, Centurion will provide accommodations throughout the recruitment and selection process to applicants with disabilities, as requested. This posting is for an existing job vacancy.