270 Digital Specialist jobs in Canada
Digital Marketing Specialist / Social Media Communications
Mississauga, Ontario
Renovation Trust
Posted today
Job Viewed
Job Description
Job Description
Job Description
We are looking for an enthusiastic and competent Social Media Marketing Specialist to shape and protect our corporate image in ways that promote our business, values and mission. You’ll be responsible for content creation, social media marketing, online brand management, media relations and collaborating with our teams in promotional activities.
We want to see candidates who can impress us with their copywriting and presentation skills. You will be phenomenal at communicating and customer service. We’ll be on the lookout for experience in corporate communications, project management and social media. Throw a lot of enthusiasm and a pleasant personality into the mix and you’ll be our ideal candidate.
The goal is to maintain positive public awareness of Renovation Trust and our brand.
Renovation Trust:
Renovation Trust is out to change the way home renovations take place. From the East to the West coast of Canada we want to help both homeowners and construction contractors have more successful home renovations. We make sure that homeowners get the job they pay for and we help contractors get paid for doing their jobs. We may be a new startup but our team is anything but. we have experience launching and running very successful long standing companies that are still running today. We are setting out to change the way things are done and now we need you to help us make that happen!
Responsibilities:
- Create content for social media and website (TikTok videos, written communication, social images and more!)
- Create and manage free and paid ad campaigns
- Formulate audiences and optimize to hit the right audience with the right message
- Analyze user experiences to target audiences
- Formulate PR plans and strategies. Be the voice of our organization
- Enhance the company’s voice and presence through online and social channels
- Write press releases and other PR copy
- Plan and supervise events, conferences, etc…
- Present solutions in times of PR crisis and “damage control” for bad publicity
- Facilitate the resolution of disputes with the public
- Lead surveys and analyze public opinion
- Manage internal communication - newsletters, etc.
- Setting up and optimizing company pages within social media platforms
- Executing social media strategy with organic and paid options
- Manage and respond to brand reviews
- Attract and interact with targeted virtual communities and users
- Engage on all social media platforms on behalf of the brand and "soft sell" our services
Requirements:
** We would love all the things that we have below but we also know that the perfect person for us may not have all this. So go ahead and impress us. show us why you think we should take a chance on you if you don't have all this. after all, this is a creative role ;)
- Proven experience with PR, social media marketing, and corporate communications
- Experience managing social media profiles on Facebook, Twitter, Instagram, Youtube, etc…
- Experience managing a brand account on social media management platforms such as Hootsuite, Hubspot, etc…
- Experience in project management and execution of PR projects
- Experience with copywriting and editing
- Working knowledge of MS Office, photo and video editing software is an asset
- Experience with content creation, email marketing, web marketing, digital, radio, tv, and youtube is an asset
- Experience working with influencers is an asset
- Excellent oral and written communication skills
- Aptitude for public speaking and presentations
- Creative and practical
- Great with people - Happy customers are your ultimate goal!
- Degree in Communications, PR, Journalism, Marketing or other similar. Experience may be substituted for education.
Why Work Here:
If we didn't already tell you how awesome we are then here goes:
** Currently working hybrid in office and part at home. Min 2-3 days per week in office in Mississauga, ON. May be more frequent during initial training and as required by the company **
We are working to build and do something not seen in Canada and we want to make real change to an industry riddled with problems and we want to do that with great people on our team. It is going to take a lot of hard work, effort, problem solving and great ideas and we want only those willing to drive and push with us to succeeed to be by our sides.
If you can be the best at your role and help those around you be better too then we will support you as best we can. We provide great top compensation, benefits, an office with free parking, a fridge stocked with drinks and copious amounts of coffee and tea (because we know caffeine helps sometimes). We celebrate successes as a team and reward those who go above and beyond. We don't have ping pong tables and we aren't catering in lunch everyday (although sometimes we do and the Big Boss loves Chinese food). What we are is hard working, we have some good laughs and we make great software with great people to provide a great service.
Apply today and show us why you think you are the best person to join our team!
This advertiser has chosen not to accept applicants from your region.
0
Digital Marketing Specialist / Social Media Communications
Mississauga, Ontario
$45000 - $55000 annum
Renovation Trust
Posted 6 days ago
Job Viewed
Job Description
We are looking for an enthusiastic and competent Social Media Marketing Specialist to shape and protect our corporate image in ways that promote our business, values and mission. You’ll be responsible for content creation, social media marketing, online brand management, media relations and collaborating with our teams in promotional activities.
We want to see candidates who can impress us with their copywriting and presentation skills. You will be phenomenal at communicating and customer service. We’ll be on the lookout for experience in corporate communications, project management and social media. Throw a lot of enthusiasm and a pleasant personality into the mix and you’ll be our ideal candidate.
The goal is to maintain positive public awareness of Renovation Trust and our brand.
Renovation Trust:
Renovation Trust is out to change the way home renovations take place. From the East to the West coast of Canada we want to help both homeowners and construction contractors have more successful home renovations. We make sure that homeowners get the job they pay for and we help contractors get paid for doing their jobs. We may be a new startup but our team is anything but. we have experience launching and running very successful long standing companies that are still running today. We are setting out to change the way things are done and now we need you to help us make that happen!
Responsibilities:
Requirements:
** We would love all the things that we have below but we also know that the perfect person for us may not have all this. So go ahead and impress us. show us why you think we should take a chance on you if you don't have all this. after all, this is a creative role ;)
Why Work Here:
If we didn't already tell you how awesome we are then here goes:
** Currently working hybrid in office and part at home. Min 2-3 days per week in office in Mississauga, ON. May be more frequent during initial training and as required by the company **
We are working to build and do something not seen in Canada and we want to make real change to an industry riddled with problems and we want to do that with great people on our team. It is going to take a lot of hard work, effort, problem solving and great ideas and we want only those willing to drive and push with us to succeeed to be by our sides.
If you can be the best at your role and help those around you be better too then we will support you as best we can. We provide great top compensation, benefits, an office with free parking, a fridge stocked with drinks and copious amounts of coffee and tea (because we know caffeine helps sometimes). We celebrate successes as a team and reward those who go above and beyond. We don't have ping pong tables and we aren't catering in lunch everyday (although sometimes we do and the Big Boss loves Chinese food). What we are is hard working, we have some good laughs and we make great software with great people to provide a great service.
Apply today and show us why you think you are the best person to join our team!
We want to see candidates who can impress us with their copywriting and presentation skills. You will be phenomenal at communicating and customer service. We’ll be on the lookout for experience in corporate communications, project management and social media. Throw a lot of enthusiasm and a pleasant personality into the mix and you’ll be our ideal candidate.
The goal is to maintain positive public awareness of Renovation Trust and our brand.
Renovation Trust:
Renovation Trust is out to change the way home renovations take place. From the East to the West coast of Canada we want to help both homeowners and construction contractors have more successful home renovations. We make sure that homeowners get the job they pay for and we help contractors get paid for doing their jobs. We may be a new startup but our team is anything but. we have experience launching and running very successful long standing companies that are still running today. We are setting out to change the way things are done and now we need you to help us make that happen!
Responsibilities:
- Create content for social media and website (TikTok videos, written communication, social images and more!)
- Create and manage free and paid ad campaigns
- Formulate audiences and optimize to hit the right audience with the right message
- Analyze user experiences to target audiences
- Formulate PR plans and strategies. Be the voice of our organization
- Enhance the company’s voice and presence through online and social channels
- Write press releases and other PR copy
- Plan and supervise events, conferences, etc…
- Present solutions in times of PR crisis and “damage control” for bad publicity
- Facilitate the resolution of disputes with the public
- Lead surveys and analyze public opinion
- Manage internal communication - newsletters, etc.
- Setting up and optimizing company pages within social media platforms
- Executing social media strategy with organic and paid options
- Manage and respond to brand reviews
- Attract and interact with targeted virtual communities and users
- Engage on all social media platforms on behalf of the brand and "soft sell" our services
Requirements:
** We would love all the things that we have below but we also know that the perfect person for us may not have all this. So go ahead and impress us. show us why you think we should take a chance on you if you don't have all this. after all, this is a creative role ;)
- Proven experience with PR, social media marketing, and corporate communications
- Experience managing social media profiles on Facebook, Twitter, Instagram, Youtube, etc…
- Experience managing a brand account on social media management platforms such as Hootsuite, Hubspot, etc…
- Experience in project management and execution of PR projects
- Experience with copywriting and editing
- Working knowledge of MS Office, photo and video editing software is an asset
- Experience with content creation, email marketing, web marketing, digital, radio, tv, and youtube is an asset
- Experience working with influencers is an asset
- Excellent oral and written communication skills
- Aptitude for public speaking and presentations
- Creative and practical
- Great with people - Happy customers are your ultimate goal!
- Degree in Communications, PR, Journalism, Marketing or other similar. Experience may be substituted for education.
Why Work Here:
If we didn't already tell you how awesome we are then here goes:
** Currently working hybrid in office and part at home. Min 2-3 days per week in office in Mississauga, ON. May be more frequent during initial training and as required by the company **
We are working to build and do something not seen in Canada and we want to make real change to an industry riddled with problems and we want to do that with great people on our team. It is going to take a lot of hard work, effort, problem solving and great ideas and we want only those willing to drive and push with us to succeeed to be by our sides.
If you can be the best at your role and help those around you be better too then we will support you as best we can. We provide great top compensation, benefits, an office with free parking, a fridge stocked with drinks and copious amounts of coffee and tea (because we know caffeine helps sometimes). We celebrate successes as a team and reward those who go above and beyond. We don't have ping pong tables and we aren't catering in lunch everyday (although sometimes we do and the Big Boss loves Chinese food). What we are is hard working, we have some good laughs and we make great software with great people to provide a great service.
Apply today and show us why you think you are the best person to join our team!
This advertiser has chosen not to accept applicants from your region.
1
Digital Marketing Specialist
Remote
$20 - $40 per hour
TECH FINITIVE
Posted 27 days ago
Job Viewed
Job Description
We are looking for a creative and analytical Digital Marketing Specialist to plan, execute, and optimize online marketing campaigns across multiple channels. The Digital Marketing Specialist will be responsible for increasing brand awareness, generating qualified leads, and driving customer engagement through digital strategies. This role requires a blend of creativity, data-driven thinking, and strong knowledge of digital marketing tools and trends.
Key Responsibilities:- Develop, implement, and manage digital marketing campaigns (SEO, SEM, email, social media, PPC, and display advertising).
- Optimize content for websites and social media platforms to increase visibility and engagement.
- Manage company social media accounts and create engaging content tailored to each platform.
- Conduct keyword research and implement SEO strategies to improve search rankings.
- Monitor, analyze, and report on the performance of digital campaigns using analytics tools (Google Analytics, SEMrush, etc.).
- Collaborate with design, content, and sales teams to ensure brand consistency and effective marketing strategies.
- Manage paid advertising campaigns, budgets, and ROI tracking.
- Stay updated on emerging digital marketing trends, tools, and technologies.
- Create and manage email marketing campaigns, including segmentation, personalization, and performance tracking.
- Support lead generation efforts and contribute to marketing funnel optimization.
- Bachelor’s degree in Marketing, Communications, Business, or related field.
- Proven experience as a Digital Marketing Specialist or similar role.
- Strong knowledge of SEO, SEM, PPC, Google Ads, and social media advertising.
- Proficiency in Google Analytics, Google Ads Manager, and CRM/marketing automation tools (e.g., HubSpot, Mailchimp).
- Experience with content creation and social media management.
- Excellent analytical skills and ability to interpret campaign data.
- Strong communication and project management skills.
- Creative mindset with attention to detail.
- Remote
- May require flexible hours for campaign launches or international coordination.
- Competitive salary and performance bonuses.
- Health, dental, and vision insurance.
- Paid time off and holidays.
- Opportunities for professional development and certifications.
Company Details
TechFinitive delivers inspirational, insightful and informative content to IT and business professionals, helping them make definitive technology purchasing decisions. Our editorial team comprises experienced journalists, hands-on IT professionals and real-world technology experts, giving readers a unique and authoritative perspective on how the latest innovations and trends can affect business outcomes.
This advertiser has chosen not to accept applicants from your region.
2
Digital Sales Specialist
Calgary, Alberta
IBM
Posted 22 days ago
Job Viewed
Job Description
**Introduction**
Technology sales at IBM is evolving its way of working to break beyond boundaries with
innovative approaches. Preferring to 'show' vs. 'tell' we're looking for recent graduates who want
to combine their technical interests and education with the people skills needed to prospect and
co-create with customers, partners, and colleagues on solutions to our clients' most complex
business challenges.
In a world where technology moves at speed, it's essential that we stay ahead of the curve to
provide tailored solutions that meet our clients' needs. It's not enough for us to have the technical
expertise, we need to be great with people - to empathize, understand, and collaborate on
technical solutions that will improve lives all over the world.
A Digital Seller will be IBMs first line of contact for client sales activity. With a focus on speed to
engage, you will leverage your consultative selling skills to connect the dots between clients'
needs and IBM's solutions.
IBM's comprehensive onboarding and industry leading learning culture will set you up for positive
impact and success, whilst ongoing development will continually advance your career. Our sales
environment is collaborative and experiential. Part of a team, you'll be surrounded by bright
minds - always willing to help and be helped- as you apply passion to work that will compel our
clients to invest in IBM's products and services
**Your role and responsibilities**
As a Digital Seller, your primary goal will be to qualify leads and convert them into new business
opportunities. You'll collaborate with colleagues across the Sales team- advising and supporting
on new business engagements throughout the critically important early phases of the sales cycle
and helping to lead prospects to our award-winning solutions.
Your primary responsibilities will include, but not be limited to:
?Sales Prospecting: Apply IBM's sales methodology to identify new clients and
opportunities for expansion with existing clients through multiple channels (email, phone,
video creation, social media) - this includes a considerable amount of cold calling.
?Social Selling: Engage in social selling activities to build thought leadership and influence
potential clients. This could include recording video outreach campaigns, social media
posts, etc.
?Continuous Learning: Stay updated and continually improve your expertise to become a
trusted expert for clients.
?Support Deal Closure: Engage IBM partners and your extended team to jointly progress
and close deals.
?Utilize set of digital sales tools to maximize productivity and effectiveness
To be successful in this role, you will need:
?Confidence to contact and engage potential new customers and deliver an elevated
experience.
?Motivation to achieve sales, business objectives and high client satisfaction.
?Aptitude to utilize selling technologies to network, engage clients, and identify new
business opportunities.
?Embrace curiosity and a growth mindset.
Up to 10% travel may be required in this role, based on client needs and needs of the business.
**Required technical and professional expertise**
Education: B.S. or M.S. in Business, Communications, International Relations,
Management Information Systems (MIS), Engineering or similar disciplines.
?Self-Starter: Motivated to work with clients and can lead projects independently. Drive
to succeed.
?Business Acumen: Asks open-ended questions and understands needs to address
business challenges.
?Team Player: Demonstrates team collaboration and can navigate different
communication styles.
?Excellent Communication Skills: Possess verbal, written, and interpersonal skills that
are engaging, compelling and influential.
**Preferred technical and professional experience**
Degree emphasis and or certification in Professional Selling
?Exposure to lead generation and sales development in the tech industry or a similar
complex field.
?Has met sales targets in fast-paced environments by fostering collaboration.
IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
Technology sales at IBM is evolving its way of working to break beyond boundaries with
innovative approaches. Preferring to 'show' vs. 'tell' we're looking for recent graduates who want
to combine their technical interests and education with the people skills needed to prospect and
co-create with customers, partners, and colleagues on solutions to our clients' most complex
business challenges.
In a world where technology moves at speed, it's essential that we stay ahead of the curve to
provide tailored solutions that meet our clients' needs. It's not enough for us to have the technical
expertise, we need to be great with people - to empathize, understand, and collaborate on
technical solutions that will improve lives all over the world.
A Digital Seller will be IBMs first line of contact for client sales activity. With a focus on speed to
engage, you will leverage your consultative selling skills to connect the dots between clients'
needs and IBM's solutions.
IBM's comprehensive onboarding and industry leading learning culture will set you up for positive
impact and success, whilst ongoing development will continually advance your career. Our sales
environment is collaborative and experiential. Part of a team, you'll be surrounded by bright
minds - always willing to help and be helped- as you apply passion to work that will compel our
clients to invest in IBM's products and services
**Your role and responsibilities**
As a Digital Seller, your primary goal will be to qualify leads and convert them into new business
opportunities. You'll collaborate with colleagues across the Sales team- advising and supporting
on new business engagements throughout the critically important early phases of the sales cycle
and helping to lead prospects to our award-winning solutions.
Your primary responsibilities will include, but not be limited to:
?Sales Prospecting: Apply IBM's sales methodology to identify new clients and
opportunities for expansion with existing clients through multiple channels (email, phone,
video creation, social media) - this includes a considerable amount of cold calling.
?Social Selling: Engage in social selling activities to build thought leadership and influence
potential clients. This could include recording video outreach campaigns, social media
posts, etc.
?Continuous Learning: Stay updated and continually improve your expertise to become a
trusted expert for clients.
?Support Deal Closure: Engage IBM partners and your extended team to jointly progress
and close deals.
?Utilize set of digital sales tools to maximize productivity and effectiveness
To be successful in this role, you will need:
?Confidence to contact and engage potential new customers and deliver an elevated
experience.
?Motivation to achieve sales, business objectives and high client satisfaction.
?Aptitude to utilize selling technologies to network, engage clients, and identify new
business opportunities.
?Embrace curiosity and a growth mindset.
Up to 10% travel may be required in this role, based on client needs and needs of the business.
**Required technical and professional expertise**
Education: B.S. or M.S. in Business, Communications, International Relations,
Management Information Systems (MIS), Engineering or similar disciplines.
?Self-Starter: Motivated to work with clients and can lead projects independently. Drive
to succeed.
?Business Acumen: Asks open-ended questions and understands needs to address
business challenges.
?Team Player: Demonstrates team collaboration and can navigate different
communication styles.
?Excellent Communication Skills: Possess verbal, written, and interpersonal skills that
are engaging, compelling and influential.
**Preferred technical and professional experience**
Degree emphasis and or certification in Professional Selling
?Exposure to lead generation and sales development in the tech industry or a similar
complex field.
?Has met sales targets in fast-paced environments by fostering collaboration.
IBM is committed to creating a diverse environment and is proud to be an equal-opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender, gender identity or expression, sexual orientation, national origin, caste, genetics, pregnancy, disability, neurodivergence, age, veteran status, or other characteristics. IBM is also committed to compliance with all fair employment practices regarding citizenship and immigration status.
This advertiser has chosen not to accept applicants from your region.
3
Digital Marketing Specialist
Edmonton, Alberta
GoodMorning.com
Posted 2 days ago
Job Viewed
Job Description
# Digital Marketing Specialist
Are you an analytically minded, detail-oriented, customer-focused, and conversion-obsessed Digital Marketer with a “must-win” attitude, **responsible for delivering world-class advertising campaigns that maximize traffic, consisting of conversion-optimized audiences, to owned publications and branded websites.** If this sounds like you, we want to discuss this exciting role with you.
# Role Overview
As a Digital Marketing Specialist, you should have a strong affinity for data and a desire to thoroughly understand the insights it provides. This role requires a self-starter who will consistently utilize data to expand the advertising possibilities for GoodMorning.com. The Digital Marketing Specialist will be responsible for writing engaging copy and leading the development of advertising campaigns aimed at driving traffic to GoodMorning.com’s websites and digital publications. You will play a key role in differentiating our brands and managing advertising campaigns with both quality and efficiency.
# About Us
GoodMorning.com Inc. is a Canadian digitally native direct-to-consumer brands company. Our mission is to provide branded products of remarkable quality and value that customers love. We earn market share by obsessing over our customers, being relentlessly better, moving fast and doing it right, applying an ownership mindset when solving challenges, and celebrating wins together.
# Benefits and Perks
- Competitive compensation, vacation, profit share, and equity package
- 100% employer-paid extended benefits - health and dental
- Employee Assistance Program
- 125% RRSP matching (10% of salary, up to a maximum of $10k/yr)
- Employee product discounts
- Transportation Reimbursement
# In this role, you will
- Design, build, monitor, and optimize advertising campaigns on ad platforms like Google and Facebook
- Create immaculate, high-converting advertising copy that is free from mistakes
- Collaborate with graphic designers to continually optimize all digital video and image assets
- Monitor accounts to ensure their campaigns, ad sets, and individual advertisements consistently deliver target click volumes at a target CAC
- Forecast and effectively model anticipated traffic volume via paid channels
- Administer sound experimentation, premised on logical hypotheses
- Collaborating with colleagues to build and deploy assets that expand digital conversion catchment
- Work with developers to design and build scripts that increase productivity and drive results
- Seek out and use result-enhancing tools to drive the success of the business
- Identify and leverage opportunities to expand the role of paid acquisition in growing the business
- Challenge generally accepted assumptions with positions based on sound modelling and logical reasoning
- Build and maintain books of best practice for paid acquisition tactics and channels
- Keep pace with new developments in digital marketing
- Question assumptions, think deeply, and act on truth, even if it goes against convention. We are relentless in our pursuit of better
# Our ideal candidate
- Bachelor’s degree in Business, Marketing, Mathematics, Engineering, Computer Science or other related field.
- 2+ years working in a Digital Marketing/Advertising team (preferred).
- Experience operating with digital advertising budgets of at least $10,000 per day is an asset
- Exceptionally strong written and verbal communication skills (English required; French is an asset)
- Proactive, asking questions to ensure objectives and requirements are clear and following up on action items and requests for information with urgency.
- Strong critical thinking and reporting skills, with the ability to analyze data to identify trends or areas of opportunity.
- Detailed and task-oriented, strong organizational skills, and able to juggle multiple projects and priorities.
- Proven aptitude for functioning within deadlines while working both independently and as part of a team.
- Demonstrable track record of working with Creative and/or eCommerce teams to develop digital advertising assets that work.
# Skills
- Data Analysis & Reporting - Ability to interpret campaign metrics (CTR, CAC, ROAS, LTV, etc.) and turn them into actionable insights.
- Competency with tools like Google Analytics, Excel/Sheets, or BI dashboards.
- Digital Campaign Management - Familiarity with building and optimizing campaigns on platforms like Google Ads, Facebook Business Manager, or even email/CRM systems.
- Copywriting for Performance - Crafting concise, persuasive ad copy that drives clicks and conversions
- Well-versed in custom audience, lookalike, dynamic product, carousel, and collection ads creation
- Demonstrable track record of working with Creative and/or eCommerce teams to develop digital advertising assets that work
- Demonstrable track record of making paid acquisition work
- Experimentation & Testing - Designing A/B tests or growth experiments, documenting results, and iterating based on learnings.
Are you an analytically minded, detail-oriented, customer-focused, and conversion-obsessed Digital Marketer with a “must-win” attitude, **responsible for delivering world-class advertising campaigns that maximize traffic, consisting of conversion-optimized audiences, to owned publications and branded websites.** If this sounds like you, we want to discuss this exciting role with you.
# Role Overview
As a Digital Marketing Specialist, you should have a strong affinity for data and a desire to thoroughly understand the insights it provides. This role requires a self-starter who will consistently utilize data to expand the advertising possibilities for GoodMorning.com. The Digital Marketing Specialist will be responsible for writing engaging copy and leading the development of advertising campaigns aimed at driving traffic to GoodMorning.com’s websites and digital publications. You will play a key role in differentiating our brands and managing advertising campaigns with both quality and efficiency.
# About Us
GoodMorning.com Inc. is a Canadian digitally native direct-to-consumer brands company. Our mission is to provide branded products of remarkable quality and value that customers love. We earn market share by obsessing over our customers, being relentlessly better, moving fast and doing it right, applying an ownership mindset when solving challenges, and celebrating wins together.
# Benefits and Perks
- Competitive compensation, vacation, profit share, and equity package
- 100% employer-paid extended benefits - health and dental
- Employee Assistance Program
- 125% RRSP matching (10% of salary, up to a maximum of $10k/yr)
- Employee product discounts
- Transportation Reimbursement
# In this role, you will
- Design, build, monitor, and optimize advertising campaigns on ad platforms like Google and Facebook
- Create immaculate, high-converting advertising copy that is free from mistakes
- Collaborate with graphic designers to continually optimize all digital video and image assets
- Monitor accounts to ensure their campaigns, ad sets, and individual advertisements consistently deliver target click volumes at a target CAC
- Forecast and effectively model anticipated traffic volume via paid channels
- Administer sound experimentation, premised on logical hypotheses
- Collaborating with colleagues to build and deploy assets that expand digital conversion catchment
- Work with developers to design and build scripts that increase productivity and drive results
- Seek out and use result-enhancing tools to drive the success of the business
- Identify and leverage opportunities to expand the role of paid acquisition in growing the business
- Challenge generally accepted assumptions with positions based on sound modelling and logical reasoning
- Build and maintain books of best practice for paid acquisition tactics and channels
- Keep pace with new developments in digital marketing
- Question assumptions, think deeply, and act on truth, even if it goes against convention. We are relentless in our pursuit of better
# Our ideal candidate
- Bachelor’s degree in Business, Marketing, Mathematics, Engineering, Computer Science or other related field.
- 2+ years working in a Digital Marketing/Advertising team (preferred).
- Experience operating with digital advertising budgets of at least $10,000 per day is an asset
- Exceptionally strong written and verbal communication skills (English required; French is an asset)
- Proactive, asking questions to ensure objectives and requirements are clear and following up on action items and requests for information with urgency.
- Strong critical thinking and reporting skills, with the ability to analyze data to identify trends or areas of opportunity.
- Detailed and task-oriented, strong organizational skills, and able to juggle multiple projects and priorities.
- Proven aptitude for functioning within deadlines while working both independently and as part of a team.
- Demonstrable track record of working with Creative and/or eCommerce teams to develop digital advertising assets that work.
# Skills
- Data Analysis & Reporting - Ability to interpret campaign metrics (CTR, CAC, ROAS, LTV, etc.) and turn them into actionable insights.
- Competency with tools like Google Analytics, Excel/Sheets, or BI dashboards.
- Digital Campaign Management - Familiarity with building and optimizing campaigns on platforms like Google Ads, Facebook Business Manager, or even email/CRM systems.
- Copywriting for Performance - Crafting concise, persuasive ad copy that drives clicks and conversions
- Well-versed in custom audience, lookalike, dynamic product, carousel, and collection ads creation
- Demonstrable track record of working with Creative and/or eCommerce teams to develop digital advertising assets that work
- Demonstrable track record of making paid acquisition work
- Experimentation & Testing - Designing A/B tests or growth experiments, documenting results, and iterating based on learnings.
This advertiser has chosen not to accept applicants from your region.
4
Digital Marketing Specialist
Toronto, Ontario
VEGA Instruments, Canada Ltd.
Posted today
Job Viewed
Job Description
Job Description
Job Description
Salary:
VEGA Instruments, Canada Ltd. (hereafter referred to as VEGA Canada) is a wholly owned subsidiary of VEGA Grieshaber KG. VEGA Canada is an aggressively growing direct to customer instrumentation manufacturer of high quality products and solutions. Our vibrant culture focuses on our four core values of: Connectivity, Simplicity, Humanity and Curiosity and guides us in our business and personal lives. Joining VEGA Canada could be the start of a long term career focused on personal growth in a friendly and inviting atmosphere.
Your Tasks:
- Development and implementation of digital marketing strategies to improve organic search engine rankings
- Conducting keyword search and competitor analyses
- Implementation of targeted off-page digital marketing measures
- Planning, implementation and optimization of campaigns
- Support and assistance for our campaigns
- Continuous monitoring and analysis of the performance of digital marketing and measures
- Creation of regular reports and performance analysis to derive recommendations for action
- Active observation of market and technology trends in the field of digital marketing and their implementation
What to Expect from Us:
- Varied and responsible activities
- Open and modern working atmosphere
- Flexible working hours model
- Time & budget for your individual further education
- Structured onboarding through an individual mentoring concept
- Competitive RRSP matching program
- Extended Health and Dental plan
- Paid vacation and Holidays
Your Profile:
- College Diploma or University Degree in Marketing, Business Administration with a Marketing focus, or a related field.
- Several years of professional experience in the field of digital marketing and in an agency environment (optional)
- Solid knowledge in the use of digital marketing and tools (e.g. Google Ads, Google Analytics, Adobe Creative Suite, Search Console)
- Strong analytical skills and a good understanding of web analytics and KPI-based work
- Experience in creating and optimizing web content
- Demonstrates creativity and takes proactive initiative in driving ideas forward.
- Strong team player with excellent communication skills
- High level of English proficiency required, bilingual in French is an asset
VEGA Instruments, Canada Ltd. is an equal opportunity employer and employs people without regard to age, ancestry, colour, race, citizenship, ethnic origin, place of origin, creed, disability, family status, marital status (including single status), gender identity, gender expression, record of offences, sex (including pregnancy and breastfeeding), or sexual orientation.
This advertiser has chosen not to accept applicants from your region.
5
Digital Marketing Specialist
Toronto, Ontario
Local Cultural Non-Profit
Posted today
Job Viewed
Job Description
Job Description
Job Description
In this position, the Digital Marketing Specialist will contribute to the company’s overall marketing and communications strategy through the development and implementation of digital marketing programs. The incumbent will ensure that digital marketing efforts are efficient and effective in achieving awareness, engagement, and revenue.
This role reports to the Marketing and Digital Manager and works closely with the Content and Social Media Specialist.
KEY RESPONSIBILITIES:
- Manage & oversee organization’s website and ensure content is always current and relevant, including website creative, photos and video content
- Manage, all Google advertising, profile content, analytics (tag manager) and YouTube.
- Develop web, online, newsletter, SEO/SEM, and mobile marketing strategies that aligns with overall marketing and communications strategy, and drives significant growth, awareness, and engagement
- Plan, produce, and measure all electronic and direct communications including e-blasts and newsletters
- Manage CRM contact database for multiple divisions of the organization.
- Assist with creating, updating, and managing company microsites (e.g., Tribute Project)
- Manage all digital assets of the organization’s facilities, including updates to digital screens, touch screens and electronic messaging centre (EMC sign)
- Plan and manage digital marketing budgets and invoices
- Work with cross-functional internal teams to execute and manage Google ad campaigns and support to meet objectives including user and supporter engagement, brand positioning, lead generation and revenue/sales
- Work closely with the Marketing team and collaborate on social media campaigns and digital toolkits
- Prepare analytics and statistics as well as additional customized reports as required
- Set key performance indicators, monitor effective benchmarks for measurement of digital marketing efforts. Analyze, review and report on effectiveness of campaigns to maximize results and make recommendations for future campaigns
- Create and manage customer surveys through Survey Monkey and compile reports
TO BE SUCCESSFUL YOU WILL REQUIRE:
- 4 - 6 years of in-house or agency digital marketing experience
- A post-secondary education in marketing, digital marketing, new media or related field and/or equivalent combination of education and experience
- Experience in the arts & culture, fundraising or event planning industries is considered highly beneficial
- Exceptional English verbal and written communication skills
- Intermediate understanding of website development
- Knowledge of principles of design and current trends in digital media planning and web-based marketing used to increase awareness, generate leads and revenue, and increase customer base
- Advanced literacy and hands-on experience with digital software including Wordpress/Elementor, Constant Contact, CSS, CMS
- Experience with CRM database, SEM/SEO, with a proven track record of results, including keyword research, link building strategies and tactical implementation
- Proficient in creative applications including Canva, Photoshop, InDesign, Illustrator, Premiere Pro, After Effects
- Proficient in office applications including Microsoft Office (Excel, Word Outlook, PowerPoint)
- In-depth knowledge and experience with social media marketing platforms and tools (Facebook, LinkedIn, Twitter, Instagram, Hootsuite, Google Analytics, Google Ads, etc.)
- Must be able to work both independently with minimal supervision as well as collaboratively in a team
- Demonstrated experience working collaboratively with cross-functional groups to achieve desired outcomes
- Exceptional organizational skills and extremely detail-oriented
- Confident, disciplined, and assertive with excellent influencing and persuasion skills
- Strong presentation skills across a wide range of channels
- Ability to work well under pressure and balance and prioritize multiple projects and a high volume of work; deliver programs and tactics on a timely basis in a deadline-oriented environment
- Must be flexible, adaptive to change and able to handle shifting priorities with maturity and foresight to cope with input and changes, with short notice at times
- Experience with managing budgets
- Google Ads and Google Analytics Certification is considered an asset
This advertiser has chosen not to accept applicants from your region.
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6
Digital Marketing Specialist
Vaughan, Ontario
Local Cultural Non-Profit
Posted today
Job Viewed
Job Description
Job Description
Job Description
In this position, the Digital Marketing Specialist will contribute to the company’s overall marketing and communications strategy through the development and implementation of digital marketing programs. The incumbent will ensure that digital marketing efforts are efficient and effective in achieving awareness, engagement, and revenue.
This role reports to the Marketing and Digital Manager and works closely with the Content and Social Media Specialist.
KEY RESPONSIBILITIES:
- Manage & oversee organization’s website and ensure content is always current and relevant, including website creative, photos and video content
- Manage, all Google advertising, profile content, analytics (tag manager) and YouTube.
- Develop web, online, newsletter, SEO/SEM, and mobile marketing strategies that aligns with overall marketing and communications strategy, and drives significant growth, awareness, and engagement
- Plan, produce, and measure all electronic and direct communications including e-blasts and newsletters
- Manage CRM contact database for multiple divisions of the organization.
- Assist with creating, updating, and managing company microsites (e.g., Tribute Project)
- Manage all digital assets of the organization’s facilities, including updates to digital screens, touch screens and electronic messaging centre (EMC sign)
- Plan and manage digital marketing budgets and invoices
- Work with cross-functional internal teams to execute and manage Google ad campaigns and support to meet objectives including user and supporter engagement, brand positioning, lead generation and revenue/sales
- Work closely with the Marketing team and collaborate on social media campaigns and digital toolkits
- Prepare analytics and statistics as well as additional customized reports as required
- Set key performance indicators, monitor effective benchmarks for measurement of digital marketing efforts. Analyze, review and report on effectiveness of campaigns to maximize results and make recommendations for future campaigns
- Create and manage customer surveys through Survey Monkey and compile reports
TO BE SUCCESSFUL YOU WILL REQUIRE:
- 4 - 6 years of in-house or agency digital marketing experience
- A post-secondary education in marketing, digital marketing, new media or related field and/or equivalent combination of education and experience
- Experience in the arts & culture, fundraising or event planning industries is considered highly beneficial
- Exceptional English verbal and written communication skills
- Intermediate understanding of website development
- Knowledge of principles of design and current trends in digital media planning and web-based marketing used to increase awareness, generate leads and revenue, and increase customer base
- Advanced literacy and hands-on experience with digital software including Wordpress/Elementor, Constant Contact, CSS, CMS
- Experience with CRM database, SEM/SEO, with a proven track record of results, including keyword research, link building strategies and tactical implementation
- Proficient in creative applications including Canva, Photoshop, InDesign, Illustrator, Premiere Pro, After Effects
- Proficient in office applications including Microsoft Office (Excel, Word Outlook, PowerPoint)
- In-depth knowledge and experience with social media marketing platforms and tools (Facebook, LinkedIn, Twitter, Instagram, Hootsuite, Google Analytics, Google Ads, etc.)
- Must be able to work both independently with minimal supervision as well as collaboratively in a team
- Demonstrated experience working collaboratively with cross-functional groups to achieve desired outcomes
- Exceptional organizational skills and extremely detail-oriented
- Confident, disciplined, and assertive with excellent influencing and persuasion skills
- Strong presentation skills across a wide range of channels
- Ability to work well under pressure and balance and prioritize multiple projects and a high volume of work; deliver programs and tactics on a timely basis in a deadline-oriented environment
- Must be flexible, adaptive to change and able to handle shifting priorities with maturity and foresight to cope with input and changes, with short notice at times
- Experience with managing budgets
- Google Ads and Google Analytics Certification is considered an asset
This advertiser has chosen not to accept applicants from your region.
7