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114 Healthcare Marketing jobs in Canada

Manager, Marketing Intelligence & Strategy

North York, Ontario Nestle

Posted 21 days ago

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Job Description

**Manager, Marketing Intelligence Strategy**
**Position Snapshot**
**Business area: Nestlé Canada**
**Location: North York, ON located at 25 Sheppard Ave W, North York, ON M2N 6S8;**
**Hybrid**
**A little bit about us**
While Nestlé is known for KitKat, Gerber, Nescafe, and Häagen-Dazs, our recipe for success comes down to one thing: our people.
We strive to lead a people-focused culture that empowers employees to bring their authentic selves to work each day. There are 3,000+ members of Nestlé Canada celebrated for taking action using agility, courage, and trust to find solutions that benefit the business or greater good. We're a team of changemakers, who are curious and challenge the status quo, that take risks that will help drive us forward.
Our focus is not only on nourishing our customers, but also about enriching you. We know that empowerment leads to strong employee engagement, a great work culture, and motivated employees.
**What to Expect:**
This role involves developing the strategy for insights and analytics in the Division, using advanced analyses to inform decisions that improve consumer and shopper engagement. You will also be the key lead to build strategic thinking with data capability in the marketing team and broader category team.
**Marketing Intelligence and Strategy Managers lead work in 5 key areas:**
+ Consumer, Shopper and Marketplace strategy rooted in deep insights and understanding
+ Category, Brand and Marketplace data integration and advanced analytics sought at providing superior data analytics and story-telling to the business
+ Building tools and systems that deliver business intelligence to Marketing, Sales and Executive Leaders
+ Collaborating with the Marketing team to develop strategies and initiatives informed by the current and future performance of the business and marketplace
+ Building the capability of the full Marketing team to use data for enhanced strategic thinking and decision making. Marketing Intelligence and Strategy Managers integrate and connect the dots across a wide variety of data sources, including Nielsen, Numerator, Ipsos, Shopper Intelligence, Retailer Loyalty data, Market Mix Models (MMMs), Custom Research Methods (TURF, market models, concept tests etc), Internal data, and other Qualitative & Quantitative sources.
**A day in the life:**
You will be working on designing the short and long-term strategic and consumer/shopper plan for the division. You will proactively work with Marketing to identify the biggest issues and questions on the business. You will use advanced data analysis and strong storytelling to understand business performance factors, and work with marketing on category and brand strategies. You will collaborate with and coach Marketers to improve their business insight through understanding consumer and shopper data.
You will also:
+ Contribute to the development of annual business and category plans, ensuring the consumer and shopper are at the core of the strategic plan.
+ Develop a deep understanding of consumers, shoppers, and marketplace factors to understand what drives consumer demand and leverage that knowledge to improve business performance.
+ Be the strategic lead to the Marketing teams to create engaging brand experiences, strong in-market activations, and winning innovations that are rooted in consumer and shopper understanding.
+ Lead benchmark measurement and "how to win" actions (category, brand, innovation score-carding), and ensure monthly reporting and tracking processes are delivering actionable outcomes for the business team.
+ Lead the Marketing team to establish key metrics and develop measurement tools to assess in-market effectiveness, brand equity, and return on marketing investment.
+ Apply best practices to lead upfront innovation ideation and validation, including identifying areas for growth and quantifying the impact of innovation in the marketplace. Track performance of key Innovation launches through delivering tracking tools, compelling Insight decks, competitive cross-Category benchmarks and communicating regular updates to relevant teams.
+ Automate, build, and maintain advanced tools to democratize data to the team and build capability of the business team to think with data
+ Develop, test, and introduce new digital technologies to ensure Nestle is at the forefront of leveraging all intelligence and insight to drive business growth.
+ Coach and develop direct reports, as well as the broader business team in the areas of insights/analytics, thinking with data, and using data for strategic plan development.
+ Be the expert in Nielsen, Numerator, POS/Dedication Data, custom research methodologies, and additional datasets for the Marketing Team. Leverage these tools in your own advanced analyses and build team capability in using them for improved decision making.
**Role Requirements**
+ Minimum 10 years Insights/Analytics experience (multi-category, CPG experience)
+ Extensive experience in Big Data set e.g. POS, Loyalty Data, Nielson Data
+ Leadership Experience in leading/mentoring cross functional teams
+ Demonstrated ability to generate actionable insights out of big data
+ Ability to disseminate and synthesize diverse and vast data while communicating simply to non-analytic audience and senior leader stakeholders
+ Proven skill in crafting efficient tools/solutions in a challenging setting and involving various collaborators
**Benefits**
+ Comprehensive total rewards benefits package including Health and Dental benefits that start on day one of employment
+ Company matched pension plan
+ Four weeks of Vacation and five personal days (Personal Paid Holidays)
+ Flexible and hybrid work arrangements
+ Excellent training and development programs as well as opportunities to grow within the company
+ Access to Educational Assistance & Tuition Reimbursement
+ Bonus eligibility
+ Gender affirmation benefits to ensure access to necessary care, resources, and coverage for gender-affirming procedures
+ Fertility Services and Surrogacy Medical Coverage to support the pursuit of a path to parenthood regardless of medical conditions, gender or sexual orientation
+ Adoption benefits to remove some of the financial barriers associated with adoption
+ Up to 50% off - Nespresso Coffee Machine, Capsules and accessories
+ Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites)
**What you need to know**
We will be considering applicants as they apply, so please don't delay in submitting your application.
Nestlé Canada is an equal-opportunity employer committed to diversity, equity, inclusion, and accessibility. We welcome qualified applicants to bring their diverse and unique experiences as a result of their education, perspectives, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran's status, colour, religion, disability, sexual orientation and beliefs.
If you are selected to participate in the recruitment process, please inform Human Resources of any accommodations you may require. Nestlé will work with you in an effort to ensure that you are able to fully participate in the process.
#LI-Hybrid
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Salesforce Marketing Cloud Strategy & Growth Consultant

Toronto, Ontario Marketing Automation Canada

Posted today

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Job Description

Job Description

Job Description

Since 2008, CRM Forge Solutions has been a trusted expert in CRM and Marketing Automation. With over 15 years of experience and more than 1,250 clients served, we specialize in strategy, development, and implementation across Salesforce CRM, Microsoft Dynamics, Marketing Cloud, and Pardot.

Our mission is to help businesses optimize their CRM systems, enhance customer relationships, and drive measurable success. We are dedicated to delivering innovative solutions and long-term value to our clients.

We are seeking a Salesforce Solutions Consultant specializing in Marketing Cloud who is not only technically knowledgeable but also a strategic partner and driver of business growth. If you excel at building client relationships, identifying upsell opportunities, and helping organizations unlock new value from their Marketing Cloud investments, we want you on our team.

ABOUT THE ROLE:

As a Salesforce Solutions Consultant at CRM Forge Solutions, you will serve as a trusted advisor to clients, guiding them through marketing automation strategy and business transformation. Your role will focus on strategic consulting, sales enablement, and account growth. You’ll help shape the future of client accounts, uncover expansion opportunities, and ensure that marketing automation strategies align with business goals.

Responsibilities

  • Partner with clients to define marketing and business objectives and translate them into actionable, scalable Marketing Cloud strategies.
  • Act as a strategic consultant, advising clients on best practices and identifying opportunities to expand their use of Marketing Cloud and related Salesforce technologies.
  • Drive account growth by spotting upsell opportunities, contributing to proposals, and collaborating with sales teams to expand client partnerships.
  • Lead workshops and presentations with executive stakeholders to position Marketing Cloud as a business growth enabler.
  • Translate client challenges into strategic roadmaps and align Marketing Cloud solutions with measurable business outcomes.
  • Oversee solution design and architecture (without needing to be hands-on with every build), ensuring long-term scalability and alignment with client goals.
  • Collaborate cross-functionally with sales, delivery, and technical teams to ensure client success and account expansion.
  • Stay ahead of industry trends and educate clients on the latest Salesforce capabilities that drive a competitive advantage.

A Successful Candidate Will Have

  • 5+ years of experience in Salesforce Marketing Cloud, with proven expertise in consulting and client-facing roles.
  • A strong background in business analysis, account management, and sales enablement.
  • Demonstrated ability to identify upsell opportunities and grow client relationships.
  • Salesforce Marketing Cloud Consultant certification (strongly preferred).
  • Excellent communication skills with the ability to influence C-level stakeholders.
  • A consultative, entrepreneurial mindset
  • Broad understanding of Marketing Cloud’s technical capabilities, with the ability to guide teams (not just execute hands-on).
  • Strong project ownership skills, balancing strategic oversight with practical client outcomes.

What We Offer

  • Competitive Salary
  • Growth opportunities and career advancement
  • Benefits and vacation package
  • Work-Life balance

Job Types: Full-time, Permanent

Location: Toronto, ON (Preferred) / North America (Remote acceptable)

This advertiser has chosen not to accept applicants from your region.

Marketing Manager, Value Strategy

Toronto, Ontario McDonald's

Posted 21 days ago

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Job Description

Job Description:
Company Description:
At McDonald's, we are committed to being the best, and that starts with finding the best people. We have built a team of extraordinary people from around the world. We are problem solvers, risk takers, innovators, and thought leaders that take our work seriously, but have fun doing it. We challenge ourselves to get smarter and sharper every day, we value personal and professional growth, and believe in rewarding and celebrating our successes.
The Opportunity
The Manager, Value Strategy is a full-time opportunity reporting to the Senior Manager, Value Strategy. The individual in this role will support the development and optimization of the holistic guest value strategies. This person requires strong strategic thinking, process management and an ability to partner across teams to evaluate business opportunities holistically. This includes working cross functionally both in and outside of marketing to build and maintain a pipeline of value strategy innovations and optimizations based on guest-needs, business performance, and industry trends.
Who You Are - You have the ability to build strong relationships and work collaboratively in a team environment with both internal and external parties. You love to solve problems and can think critically to make the right decisions. You have strong leadership skills to move the company forward and ability to influence strategic initiatives. You are a change agent, with strong communication skills who can effectively support our system in a fast paced and agile environment.
Duties
In addition to following McDonald's policies and procedures, principle accountabilities include, but are not limited to:
Strategy
+ + Support the Senior Manager with the development of McDonald's Canada holistic guest value strategies:
+ Develop the ongoing value strategy leveraging consumer, digital, category insights and operational considerations to build recommendations.
+ Collaborate with Brand, Digital, Consumer Insights, Strategy, and Business Insights teams to build and maintain a pipeline of value strategy innovations and optimizations based on guest-needs, business performance, and industry trends.
+ Provide innovative thinking and continuously strive for new approaches to drive the business and impact the industry.
Insights and Analysis
+ + Build Value Category business cases and recommendations for Senior leadership and Owner/Operator groups to make data-led, informed, and confident decisions.
+ Work with Consumer and Business Insights teams to understand category opportunities, consumer needs, and identify areas to drive category growth & affinity.
+ Interpret and evaluate information related to sales, P & L, campaign and business performance, competition, general economic trends, and qualitative/quantitative research.
+ Maintain contact with Global and US teams on Guest Value related marketing initiatives to ensure alignment and opportunities to share/steal great ideas that will benefit the McDonald's system.
Communication and Influence
+ + Present strategic plans and promotional recommendations to various Owner/Operator Leadership groups.
+ Ensure strategic plans and promotional recommendations are understood and supported by internal teams, Leadership, Field and Restaurant teams to ensure strong execution and guest experience.
+ Facilitate and influence the cross-functional team project development process; ensuring initiatives are on strategy, approved by all stakeholders and within required timelines.
+ Manage strategic handover to internal teams, providing clear business and strategic objectives & KPIs to allow the Brand Marketing, Field, and Operational teams to bring each strategy or program to life.
People
+ Build strong relationships and foster teamwork among agencies, marketing team, and cross-functional teams to achieve maximum performance.
+ Empower the people you work with by providing guidance, clear communication & coaching.
Qualifications
+ 6+ years of experience in Marketing or Brand strategy.
+ Bachelor's degree in Business, Marketing, Communications, or a related field.
+ Ability to frame projects and proficiency in leading campaign performance analysis, insights generation and strategy planning.
+ Established business acumen, with ability to put data in the context of a customer problem and develop innovative solutions to solve for it.
+ Innovative attitude and an aptitude for staying on top of trends and the macroeconomic environment.
+ Proven leadership skills with experience in project management and in leading cross-functional programs.
+ Proactive approach with ability to be self-directed to lead marketing program implementation independently.
+ Strong analytical and critical thinker; derive meaningful interpretations and challenge the status quo.
Additional Information:
McDonald's Canada and Owner/Operators are committed to a diverse and inclusive workplace for all. Our workplaces have a long-standing policy of providing fair, equitable, and accessible opportunities for all employees and prospective employees. Accommodations during the application process are available upon request.
Requsition ID: 2177
This advertiser has chosen not to accept applicants from your region.

Digital Marketing

Experience Internship Canada Inc.

Posted today

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Job Description

apprendistato

Posizione

La persona sarà coinvolta in attività di promozione online con l'obiettivo di aumentare la visibilità del brand e supportare l’acquisizione di utenti attraverso canali digitali. Collaborerà con il team nella creazione, gestione e ottimizzazione di contenuti per social media, newsletter, sito web e campagne digitali.

Caratteristiche del candidato

Lingue straniereE' richiesta la conoscenza di almeno una delle seguenti lingue
  • Inglese: buono (B2-C1)
  • Francese: discreto (B1)
  • Area disciplinareeconomico-statistico
    This advertiser has chosen not to accept applicants from your region.

    Digital Marketing Specialist

    Premium Job
    Remote $20 - $40 per hour TECH FINITIVE

    Posted 26 days ago

    Job Viewed

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    Job Description

    Part Time Permanent

    We are looking for a creative and analytical Digital Marketing Specialist to plan, execute, and optimize online marketing campaigns across multiple channels. The Digital Marketing Specialist will be responsible for increasing brand awareness, generating qualified leads, and driving customer engagement through digital strategies. This role requires a blend of creativity, data-driven thinking, and strong knowledge of digital marketing tools and trends.

    Key Responsibilities:
    • Develop, implement, and manage digital marketing campaigns (SEO, SEM, email, social media, PPC, and display advertising).
    • Optimize content for websites and social media platforms to increase visibility and engagement.
    • Manage company social media accounts and create engaging content tailored to each platform.
    • Conduct keyword research and implement SEO strategies to improve search rankings.
    • Monitor, analyze, and report on the performance of digital campaigns using analytics tools (Google Analytics, SEMrush, etc.).
    • Collaborate with design, content, and sales teams to ensure brand consistency and effective marketing strategies.
    • Manage paid advertising campaigns, budgets, and ROI tracking.
    • Stay updated on emerging digital marketing trends, tools, and technologies.
    • Create and manage email marketing campaigns, including segmentation, personalization, and performance tracking.
    • Support lead generation efforts and contribute to marketing funnel optimization.
    Qualifications & Skills:
    • Bachelor’s degree in Marketing, Communications, Business, or related field.
    • Proven experience as a Digital Marketing Specialist or similar role.
    • Strong knowledge of SEO, SEM, PPC, Google Ads, and social media advertising.
    • Proficiency in Google Analytics, Google Ads Manager, and CRM/marketing automation tools (e.g., HubSpot, Mailchimp).
    • Experience with content creation and social media management.
    • Excellent analytical skills and ability to interpret campaign data.
    • Strong communication and project management skills.
    • Creative mindset with attention to detail.
    Work Environment:
    • Remote
    • May require flexible hours for campaign launches or international coordination.
    Benefits (Optional Section):
    • Competitive salary and performance bonuses.
    • Health, dental, and vision insurance.
    • Paid time off and holidays.
    • Opportunities for professional development and certifications.

    Company Details

    TechFinitive delivers inspirational, insightful and informative content to IT and business professionals, helping them make definitive technology purchasing decisions. Our editorial team comprises experienced journalists, hands-on IT professionals and real-world technology experts, giving readers a unique and authoritative perspective on how the latest innovations and trends can affect business outcomes.
    This advertiser has chosen not to accept applicants from your region.

    Digital Marketing Analyst

    80014 Toronto, Ontario Aramco

    Posted today

    Job Viewed

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    Job Description

    Aramco energizes the world economy.

    Aramco occupies a special position in the global energy industry. We are one of the world’s largest producers of hydrocarbon energy and chemicals, with among the lowest Upstream carbon intensities of any major producer.

    With our significant investment in technology and infrastructure, we strive to maximize the value of the energy we produce for the world along with a commitment to enhance Aramco’s value to society.

    Headquartered in the Kingdom of Saudi Arabia, and with offices around the world, we combine market discipline with a generations’ spanning view of the future, born of our nine decades experience as responsible stewards of the Kingdom’s vast hydrocarbon resources. This responsibility has driven us to deliver significant societal and economic benefits to not just the Kingdom, but also to a vast number of communities, economies, and countries that rely on the vital and reliable energy that we supply.

    We are one of the most profitable companies in the world, as well as amongst the top five global companies by market capitalization.

    Overview

    We are seeking a Digital Marketing Analyst to join the Channel Management Division.

    The Channel Management Division is responsible for all Aramco corporate channels which includes: website, social media channels, Aramco Life application and print publications.

    As a Digital Marketing Analyst your primary role is to leverage data analysis techniques to evaluate the effectiveness of digital marketing campaigns, including paid and organic efforts across social media platforms and website.

    Responsibilities

    As a successful candidate you will be required to perform the following:

    • Provide in-depth analysis of social media campaign and website performance
    • Identifying trends and opportunities for optimization.
    •  Assess the effectiveness of key performance indicators such as reach, engagement, and conversion rates to recommend data-driven improvements.
    • Perform detailed audience segmentation and behavior analysis to inform targeting strategies and campaign adjustments.
    • Provide comprehensive reporting on social media and website campaigns, presenting insights to stakeholders in a clear and actionable format.
    • Assess emerging trends and technologies in digital and social media marketing analytics to ensure tools and methodologies remain cutting-edge.
    • Perform testing and analysis to determine the effectiveness of various campaign elements, such as: creative formats and messaging strategies.
    • Increasing a website’s visibility in search engines to drive organic and paid traffic.
    • Analyzing performance metrics, and staying up to date with search engine algorithm changes.
    • Work closely with the content creators and web developers to implement strategies that improve rankings and maximize Return On Investment.

    Education & Experience Requirements

    As a successful candidate you will hold a:

    • Bachelor’s degree in Digital Marketing, Data Analytics, Business Administration, or a related discipline from an accredited university.
    • Minimum of 3 years of experience in digital marketing or social media and website analytics, including at least 2 years in a role focused on campaign performance reporting and data-driven optimization.
    • Understanding of analytics tools, social media and website insights platforms, and data visualization software.
    • Proficiency in using data to inform digital strategies is a requirement.
    • Expertise in social media and website promotion and optimization, audience segmentation, campaign tracking, and reporting methodologies.
    • Demonstrate exceptional problem-solving skills and the ability to synthesize complex data into actionable insights.
    • Familiarity with digital advertising platforms, such as: Meta Ads Manager or LinkedIn Campaign Manager is also necessary.
    • Collaborate effectively with cross-functional teams, ensuring data insights align with broader social media and company objectives.

    Job Post Duration

    Job posting start date: 07/01/2025

    Job posting end date: 12/31/2025

    Working environment

    Our high-performing employees are drawn by the challenging and rewarding professional, technical and industrial opportunities we offer, and are remunerated accordingly.

    At Aramco, our people work on truly world-scale projects, supported by investment in capital and technology that is second to none. And because, as a global energy company, we are faced with addressing some of the world’s biggest technical, logistical and environmental challenges, we invest heavily in talent development.

    We have a proud history of educating and training our workforce over many decades. Employees at all levels are encouraged to improve their sector-specific knowledge and competencies through our workforce development programs – one of the largest in the world.

    This advertiser has chosen not to accept applicants from your region.

    Digital Marketing Analyst

    D3J Calgary, Alberta Aramco

    Posted today

    Job Viewed

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    Job Description

    Aramco energizes the world economy.

    Aramco occupies a special position in the global energy industry. We are one of the world’s largest producers of hydrocarbon energy and chemicals, with among the lowest Upstream carbon intensities of any major producer.

    With our significant investment in technology and infrastructure, we strive to maximize the value of the energy we produce for the world along with a commitment to enhance Aramco’s value to society.

    Headquartered in the Kingdom of Saudi Arabia, and with offices around the world, we combine market discipline with a generations’ spanning view of the future, born of our nine decades experience as responsible stewards of the Kingdom’s vast hydrocarbon resources. This responsibility has driven us to deliver significant societal and economic benefits to not just the Kingdom, but also to a vast number of communities, economies, and countries that rely on the vital and reliable energy that we supply.

    We are one of the most profitable companies in the world, as well as amongst the top five global companies by market capitalization.

    Overview

    We are seeking a Digital Marketing Analyst to join the Channel Management Division.

    The Channel Management Division is responsible for all Aramco corporate channels which includes: website, social media channels, Aramco Life application and print publications.

    As a Digital Marketing Analyst your primary role is to leverage data analysis techniques to evaluate the effectiveness of digital marketing campaigns, including paid and organic efforts across social media platforms and website.

    Responsibilities

    As a successful candidate you will be required to perform the following:

    • Provide in-depth analysis of social media campaign and website performance
    • Identifying trends and opportunities for optimization.
    •  Assess the effectiveness of key performance indicators such as reach, engagement, and conversion rates to recommend data-driven improvements.
    • Perform detailed audience segmentation and behavior analysis to inform targeting strategies and campaign adjustments.
    • Provide comprehensive reporting on social media and website campaigns, presenting insights to stakeholders in a clear and actionable format.
    • Assess emerging trends and technologies in digital and social media marketing analytics to ensure tools and methodologies remain cutting-edge.
    • Perform testing and analysis to determine the effectiveness of various campaign elements, such as: creative formats and messaging strategies.
    • Increasing a website’s visibility in search engines to drive organic and paid traffic.
    • Analyzing performance metrics, and staying up to date with search engine algorithm changes.
    • Work closely with the content creators and web developers to implement strategies that improve rankings and maximize Return On Investment.

    Education & Experience Requirements

    As a successful candidate you will hold a:

    • Bachelor’s degree in Digital Marketing, Data Analytics, Business Administration, or a related discipline from an accredited university.
    • Minimum of 3 years of experience in digital marketing or social media and website analytics, including at least 2 years in a role focused on campaign performance reporting and data-driven optimization.
    • Understanding of analytics tools, social media and website insights platforms, and data visualization software.
    • Proficiency in using data to inform digital strategies is a requirement.
    • Expertise in social media and website promotion and optimization, audience segmentation, campaign tracking, and reporting methodologies.
    • Demonstrate exceptional problem-solving skills and the ability to synthesize complex data into actionable insights.
    • Familiarity with digital advertising platforms, such as: Meta Ads Manager or LinkedIn Campaign Manager is also necessary.
    • Collaborate effectively with cross-functional teams, ensuring data insights align with broader social media and company objectives.

    Job Post Duration

    Job posting start date: 07/01/2025

    Job posting end date: 12/31/2025

    Working environment

    Our high-performing employees are drawn by the challenging and rewarding professional, technical and industrial opportunities we offer, and are remunerated accordingly.

    At Aramco, our people work on truly world-scale projects, supported by investment in capital and technology that is second to none. And because, as a global energy company, we are faced with addressing some of the world’s biggest technical, logistical and environmental challenges, we invest heavily in talent development.

    We have a proud history of educating and training our workforce over many decades. Employees at all levels are encouraged to improve their sector-specific knowledge and competencies through our workforce development programs – one of the largest in the world.

    This advertiser has chosen not to accept applicants from your region.
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    Digital Marketing Analyst

    D3J Calgary, Alberta Aramco

    Posted today

    Job Viewed

    Tap Again To Close

    Job Description

    Aramco energizes the world economy.

    Aramco occupies a special position in the global energy industry. We are one of the world’s largest producers of hydrocarbon energy and chemicals, with among the lowest Upstream carbon intensities of any major producer.

    With our significant investment in technology and infrastructure, we strive to maximize the value of the energy we produce for the world along with a commitment to enhance Aramco’s value to society.

    Headquartered in the Kingdom of Saudi Arabia, and with offices around the world, we combine market discipline with a generations’ spanning view of the future, born of our nine decades experience as responsible stewards of the Kingdom’s vast hydrocarbon resources. This responsibility has driven us to deliver significant societal and economic benefits to not just the Kingdom, but also to a vast number of communities, economies, and countries that rely on the vital and reliable energy that we supply.

    We are one of the most profitable companies in the world, as well as amongst the top five global companies by market capitalization.

    Overview

    We are seeking a Digital Marketing Analyst to join the Channel Management Division.

    The Channel Management Division is responsible for all Aramco corporate channels which includes: website, social media channels, Aramco Life application and print publications.

    As a Digital Marketing Analyst your primary role is to leverage data analysis techniques to evaluate the effectiveness of digital marketing campaigns, including paid and organic efforts across social media platforms and website.

    Responsibilities

    As a successful candidate you will be required to perform the following:

    • Provide in-depth analysis of social media campaign and website performance
    • Identifying trends and opportunities for optimization.
    •  Assess the effectiveness of key performance indicators such as reach, engagement, and conversion rates to recommend data-driven improvements.
    • Perform detailed audience segmentation and behavior analysis to inform targeting strategies and campaign adjustments.
    • Provide comprehensive reporting on social media and website campaigns, presenting insights to stakeholders in a clear and actionable format.
    • Assess emerging trends and technologies in digital and social media marketing analytics to ensure tools and methodologies remain cutting-edge.
    • Perform testing and analysis to determine the effectiveness of various campaign elements, such as: creative formats and messaging strategies.
    • Increasing a website’s visibility in search engines to drive organic and paid traffic.
    • Analyzing performance metrics, and staying up to date with search engine algorithm changes.
    • Work closely with the content creators and web developers to implement strategies that improve rankings and maximize Return On Investment.

    Education & Experience Requirements

    As a successful candidate you will hold a:

    • Bachelor’s degree in Digital Marketing, Data Analytics, Business Administration, or a related discipline from an accredited university.
    • Minimum of 3 years of experience in digital marketing or social media and website analytics, including at least 2 years in a role focused on campaign performance reporting and data-driven optimization.
    • Understanding of analytics tools, social media and website insights platforms, and data visualization software.
    • Proficiency in using data to inform digital strategies is a requirement.
    • Expertise in social media and website promotion and optimization, audience segmentation, campaign tracking, and reporting methodologies.
    • Demonstrate exceptional problem-solving skills and the ability to synthesize complex data into actionable insights.
    • Familiarity with digital advertising platforms, such as: Meta Ads Manager or LinkedIn Campaign Manager is also necessary.
    • Collaborate effectively with cross-functional teams, ensuring data insights align with broader social media and company objectives.

    Job Post Duration

    Job posting start date: 07/01/2025

    Job posting end date: 12/31/2025

    Working environment

    Our high-performing employees are drawn by the challenging and rewarding professional, technical and industrial opportunities we offer, and are remunerated accordingly.

    At Aramco, our people work on truly world-scale projects, supported by investment in capital and technology that is second to none. And because, as a global energy company, we are faced with addressing some of the world’s biggest technical, logistical and environmental challenges, we invest heavily in talent development.

    We have a proud history of educating and training our workforce over many decades. Employees at all levels are encouraged to improve their sector-specific knowledge and competencies through our workforce development programs – one of the largest in the world.

    This advertiser has chosen not to accept applicants from your region.
     

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