129 Marketing Communication Specialist jobs in Canada

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Work must be completed at the physical location. There is no option to work remotely.

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Work must be completed at the physical location. There is no option to work remotely.

This employer promotes equal employment opportunities for all job applicants, including those self-identifying as a member of these groups:

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Work must be completed at the physical location. There is no option to work remotely.

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• or equivalent experience

Work must be completed both in person and remotely.

The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.

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Work must be completed at the physical location. There is no option to work remotely.

The employer stated that this position is a green job, because it involves tasks and responsibilities contributing to positive environmental outcomes and helping Canada achieve its net-zero target.

English

Work must be completed at the physical location. There is no option to work remotely.

Job Description

Salary: $95,000 - $105,000 annually

Enter the Game!

Do you want to be part of the fastest-growing entertainment concept in the world? Does bringing people together and building teamwork through active gaming excite you? Activate is expanding rapidly, and were looking to grow our team with the addition of a Digital Marketing Leader to drive our digital strategy and lead a high-performing team.

The Digital Marketing Leader is responsible for leading Activates digital marketing efforts across SEO, CRM, email marketing, social media, and paid media. This is a highly strategic and hands-on roleideal for a leader who thrives on execution, collaboration, and data-driven growth.

Youll oversee campaign development and performance while working closely with your team to execute initiatives that increase brand visibility, drive conversions, and enhance customer engagement. If you enjoy rolling up your sleeves and playing a key role in both strategy and implementation, this is your opportunity to make a big impact. This is a full-time, permanent position. We are looking for this role to join our team at our Winnipeg corporate office, but remote out-of-province candidates will also be considered.

The Duties and Responsibilities:

Leadership & Strategy

• Serve as a leader, mentor, and team playerproviding strategic guidance while contributing to execution.
• Define and implement Activates digital marketing strategy in alignment with business goals.
• Monitor industry trends and emerging technologies to keep Activate ahead of the digital curve.
• Collaborate cross-functionally with Sales, Product, and Creative to ensure unified messaging and execution.

SEO & Paid Media

• Oversee the development and implementation of SEO strategies to increase organic visibility and improve search rankings
• Conduct keyword research, competitive analysis, and guide on-page/off-page optimization
• Collaborate with content creators to ensure SEO best practices are integrated into content development
• Lead the planning and management of paid media campaigns across Google Ads, Meta, and other digital platforms.
• Manage budgets, bid strategies, and audience targeting to maximize ROI
• Analyze campaign performance and implement data-driven optimizations

Email Marketing & CRM

• Design and execute targeted email campaigns to drive engagement, conversion, and retention
• A/B test subject lines, content, and CTAs to optimize performance
• Monitor deliverability, open rates, click-through rates, and conversions
• Increase brand awareness through development and implementation of a cohesive marketing plan, ensuring development and implementation aligns with Activates short-term and long-term objectives for global expansion
• Manage CRM platforms (e.g. Braze, HubSpot) to enhance customer segmentation, engagement, and retention
• Develop and optimize customer journeys and lifecycle marketing strategies
• Leverage data insights to personalize communications and improve customer experience

The Qualifications:

• Bachelors degree in Marketing, Communications, Business, or related field (Masters a plus).
• 7+ years of experience in digital marketing, preferably with a high-growth or innovative national brand.
• Proven success in SEO, CRM, email marketing, paid media, and social media strategy.
• Strong analytical and technical skills with tools like Google Analytics, SEMrush, Braze, HubSpot, and Meta Ads Manager.
• Experience building digital marketing foundations and scaling them to meet business needs.
• Strong project management skills and the ability to translate performance metrics into clear, actionable insights.
• Excellent communication skills and the ability to work cross-functionally in a collaborative, fast-paced environment.
• Experience coaching and developing team members, with a passion for growing talent.
  

The Perks:

• Competitive Salary
• Benefits package
• Paid time off
• Casual dress
• Employee discount
• On-site parking

About Activate:

Taking entertainment into the future by fusing technology and physical activity together to create live-action gaming experiences, Activate is a technology company building interactive gaming facilities with locations across Canada and the US. For more information about Activate, please visit or check us out on Instagram - @activategames/Facebook @activategames.

Activate is an equal opportunity employer. All qualified applicants will receive consideration for employment. Activate is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs and activities. To request reasonable accommodation for a protected characteristic, contact is an email monitored for this purpose.

We thank all applicants for their interest, however, only those candidates selected for interviews will be contacted.

Job Description

Company Description

At Sectigo, we align around our mission and pride ourselves in helping thousands of customers sleep better at night.

Sectigo is a leading provider of digital identity and cybersecurity solutions, offering a comprehensive suite of products to protect online transactions and communications. Our mission is to secure the digital landscape for enterprises worldwide.

“When people think Online trust management, they think Sectigo because we offer our customers unparalleled peace of mind.”

How we show up with each other and our customers every day is just as important, and we win as #OneSectigo by living out our core values - S upport, E xcellence, C ommunication, T eamwork, I ntegrity, G rowth and O penness. We are committed to investing in our diverse teams where everyone understands their role and how they support our strategic goals, we drive operational excellence through scale and efficiency, and we strive to delight our customers and become the market leader in our industry. If you aspire to join a driven team that holds each other accountable to meeting our lofty goals and you’d like to be part of our growth story in delivering a market leading user experience, we’d like to talk to you.

We’re looking for a forward-thinking, AI-savvy Digital Marketing Director to lead digital strategy for our Enterprise business, focused on organic growth, GEO (Generative Engine Optimization), content intelligence, and discoverability across AI and search platforms.

You’ll play a critical role in shaping how enterprise buyers discover our brand and engage across the funnel — from high-intent SEO to LLM-optimized content, from global site performance to signal-based visibility in generative engines like ChatGPT and SGE. 

This is a strategic yet hands-on position, ideal for someone who thrives at the intersection of search, content, technical SEO, web optimization, and AI-driven growth experimentation.

This is a full-time position working in the hybrid model and at least 3 days a week from our Ottawa office. 

Here are the core functions, responsibilities, and expectations for this role: 

GEO & Enterprise Search Discovery

• Own and evolve our GEO (Generative Engine Optimization) strategy — maximizing brand visibility across AI search platforms like ChatGPT, Google SGE, Perplexity, and Claude.
• Optimize content and website structure for LLM discoverability, semantic depth, and AI citation relevance.
• Lead enterprise SEO programs, including keyword strategy, content clustering, internal linking, and schema enrichment.
• Guide the development of high-intent landing pages and knowledge assets based on search and AI prompt trends.

Enterprise Web Experience & Localization

• Manage digital performance of the enterprise website, with a focus on conversion, accessibility, and global optimization.
• Partner with Product Marketing and Regional Marketing to localize and scale key experiences across priority regions.
• Drive experiments to improve landing page performance (speed, UX, content depth) and align to buyer needs.

Content Marketing & Topical Authority

• Lead the enterprise content strategy for organic growth — collaborating with content, product marketing, and field to define themes, formats, and distribution tactics.
• Identify gaps in topical coverage, support the creation of AI-ready content, and expand our digital footprint through thought leadership, use cases, and search-aligned narratives.
• Help establish our brand as a trusted source in the eyes of AI engines and evaluators.

Performance Optimization & Digital Intelligence

• Define KPIs and reporting frameworks for organic performance, AI search visibility, and content engagement.
• Use tools like GA4, HubSpot, Salesforce, SEMRush, Ahrefs, and LLM-based prompt analysis to drive strategic decisions.
• Translate digital insights into actionable recommendations for GTM teams, aligning with enterprise pipeline objectives.

GTM Integration & Campaign Support

• Work cross-functionally with Product Marketing, Field, and Web to support enterprise GTM motions — including launches, narratives, and content hubs.
• Ensure our digital strategy supports pipeline goals, vertical plays, and strategic enterprise messaging across owned channels.
• Develop playbooks and feedback loops that make digital performance measurable and repeatable.

Other duties as assigned and related to the nature of this role and company initiatives.

Education:

• Bachelor's degree in Marketing and/or with related disciplines is strongly preferred. Advanced degrees and/or certifications are recommended.

Experience:

• Minimum of 7+ years of experience in digital marketing, ideally in B2B SaaS, cybersecurity, or infrastructure tech is required.   The ideal candidate should have 7 to 12+ years of global digital marketing experience with experience partnering and supporting a global team.  

Ideal Candidate Profiles, Talents, and Desired Qualifications:

• Proven success leading SEO, web optimization, and content performance programs.
• Strong understanding of GEO, LLM optimization, and how generative AI is reshaping buyer discovery.
• Experience with digital analytics tools like GA4, HubSpot, Salesforce, and Ahrefs.
• Deep curiosity and comfort with experimentation, structured content strategy, and signal-based marketing.
• Excellent communication and project management skills in a cross-functional, matrixed environment.
• Hard-working and resilient personality.
• A go getter who wants to grow and achieve great things.

Global team. Global reach. Global impact.

At Sectigo, we believe doing good is good business. Our strength and our success come from our team of passionate, engaged individuals who make a difference, both locally and globally. Our commitment to engagement is rooted in an unconditionally inclusive workforce, embodying our unique perspectives, heritages, and backgrounds, all as diverse as the experiences of each Sectigo employee. Importantly, we strive to be recognized not only as the CLM leader but also for our intentional efforts to promote employees into the roles that most challenge and excite them, into experiences that allow them to grow their interests as we grow the business. We are committed to bringing a little bit of fun and a whole lot of happiness into everything we do so that our work – and our team members – reflect the positive outcomes we deliver to our customers every day.