87 Performance Marketing jobs in Canada
Performance Marketing Manager
Posted today
Job Viewed
Job Description
Job Description
On-Target Earnings : $80,000 - $90,000
Location : Kelowna, BC (In-Studio)
Benefits : Health Coverage · Dental Coverage · Unlimited Paid Time Off · Real Impact · Team Culture That Actually Feels Like One
About UsAt Martell Media, we're on a mission to inspire people to become the best versions of themselves and share their transformations with the world.
Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), we're building a company that values leadership , growth , and simplicity, and we're looking for people who live those values too.
At the heart of everything we do:
1️⃣ Be the example…growth mindset. 2️⃣ Build the people…we build people, the people build the business. 3️⃣ Simple scales…we scale with simplicity, not complexity.
Why you shouldn't work here – Radical Transparency from our CEO What Applying Looks LikeWe keep it transparent and efficient. Here's what to expect:
- 1-min intro video (Loom, Vidyard, or Google Drive – share your link below)
- Application review
- 15-minute intro call
- Strengths assessment – how you learn and do
- In-person interview – values and culture fit
- Paid test project – work with us, like you're already on the team
- Final call with our CEO
- Offer – if we're both excited, we move forward fast
As our Performance Marketing Manager, you'll be the engine that turns clicks into customers. You'll own every piece of the acquisition funnel, from paid traffic to direct-response copy to pipeline attribution. Your north star: revenue from qualified leads.
This role is ideal for someone obsessed with performance, who lives and breathes funnels, metrics, and offers and wants to do it all in an ambitious, in-person, creative environment.
What You'll DoPaid Media & Acquisition
- Plan, launch, and scale paid campaigns across Meta, Google/YouTube, LinkedIn, TikTok, and emerging channels
- Optimize bids, budgets, and audiences to hit ROAS, CPL, and CAC targets
- Continuously test new offers, hooks, formats, and channels to find new growth levers
Direct-Response Copy & Creative
- Write high-converting ad copy, headlines, CTAs, and sales scripts
- Build landing pages, email sequences, VSLs, and sales letters that convert
- Collaborate with our design/video team to create thumb-stopping ad creative
Funnel Strategy & Optimization
- Architect full-funnel experiences including lead magnets, tripwires, webinars, and sales calls
- Build nurturing journeys that segment prospects from TOFU to BOFU
- Run A/B and multivariate tests to optimize conversion rate, AOV, and LTV
Analytics & Reporting
- Own reporting dashboards for CAC, LTV, payback period, pipeline velocity, and attribution
- Present weekly performance insights to leadership and recommend growth opportunities
- Maintain data hygiene across platforms (GA4, HubSpot, Facebook Ads, etc.)
Collaboration & Project Management
- Work cross-functionally with Sales, Product Marketing, Creative, and Operations
- Manage freelancers or agencies as needed to execute and scale campaigns
- Document winning campaigns, funnels, and learnings in playbooks for repeatable success
Performance Marketing Manager
Posted today
Job Viewed
Job Description
Job Description
On-Target Earnings : $80,000 - $90,000
Location : Kelowna, BC (In-Studio)
Benefits : Health Coverage · Dental Coverage · Unlimited Paid Time Off · Real Impact · Team Culture That Actually Feels Like One
About UsAt Martell Media, we're on a mission to inspire people to become the best versions of themselves and share their transformations with the world.
Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), we're building a company that values leadership , growth , and simplicity, and we're looking for people who live those values too.
At the heart of everything we do:
1️⃣ Be the example…growth mindset. 2️⃣ Build the people…we build people, the people build the business. 3️⃣ Simple scales…we scale with simplicity, not complexity.
Why you shouldn't work here – Radical Transparency from our CEO What Applying Looks LikeWe keep it transparent and efficient. Here's what to expect:
- 1-min intro video (Loom, Vidyard, or Google Drive – share your link below)
- Application review
- 15-minute intro call
- Strengths assessment – how you learn and do
- In-person interview – values and culture fit
- Paid test project – work with us, like you're already on the team
- Final call with our CEO
- Offer – if we're both excited, we move forward fast
As our Performance Marketing Manager, you'll be the engine that turns clicks into customers. You'll own every piece of the acquisition funnel, from paid traffic to direct-response copy to pipeline attribution. Your north star: revenue from qualified leads.
This role is ideal for someone obsessed with performance, who lives and breathes funnels, metrics, and offers and wants to do it all in an ambitious, in-person, creative environment.
What You'll DoPaid Media & Acquisition
- Plan, launch, and scale paid campaigns across Meta, Google/YouTube, LinkedIn, TikTok, and emerging channels
- Optimize bids, budgets, and audiences to hit ROAS, CPL, and CAC targets
- Continuously test new offers, hooks, formats, and channels to find new growth levers
Direct-Response Copy & Creative
- Write high-converting ad copy, headlines, CTAs, and sales scripts
- Build landing pages, email sequences, VSLs, and sales letters that convert
- Collaborate with our design/video team to create thumb-stopping ad creative
Funnel Strategy & Optimization
- Architect full-funnel experiences including lead magnets, tripwires, webinars, and sales calls
- Build nurturing journeys that segment prospects from TOFU to BOFU
- Run A/B and multivariate tests to optimize conversion rate, AOV, and LTV
Analytics & Reporting
- Own reporting dashboards for CAC, LTV, payback period, pipeline velocity, and attribution
- Present weekly performance insights to leadership and recommend growth opportunities
- Maintain data hygiene across platforms (GA4, HubSpot, Facebook Ads, etc.)
Collaboration & Project Management
- Work cross-functionally with Sales, Product Marketing, Creative, and Operations
- Manage freelancers or agencies as needed to execute and scale campaigns
- Document winning campaigns, funnels, and learnings in playbooks for repeatable success
Performance Marketing Manager
Posted today
Job Viewed
Job Description
Job Description
On-Target Earnings : $80,000 - $90,000
Location : Kelowna, BC (In-Studio)
Benefits : Health Coverage · Dental Coverage · Unlimited Paid Time Off · Real Impact · Team Culture That Actually Feels Like One
About UsAt Martell Media, we're on a mission to inspire people to become the best versions of themselves and share their transformations with the world.
Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), we're building a company that values leadership , growth , and simplicity, and we're looking for people who live those values too.
At the heart of everything we do:
1️⃣ Be the example…growth mindset. 2️⃣ Build the people…we build people, the people build the business. 3️⃣ Simple scales…we scale with simplicity, not complexity.
Why you shouldn't work here – Radical Transparency from our CEO What Applying Looks LikeWe keep it transparent and efficient. Here's what to expect:
- 1-min intro video (Loom, Vidyard, or Google Drive – share your link below)
- Application review
- 15-minute intro call
- Strengths assessment – how you learn and do
- In-person interview – values and culture fit
- Paid test project – work with us, like you're already on the team
- Final call with our CEO
- Offer – if we're both excited, we move forward fast
As our Performance Marketing Manager, you'll be the engine that turns clicks into customers. You'll own every piece of the acquisition funnel, from paid traffic to direct-response copy to pipeline attribution. Your north star: revenue from qualified leads.
This role is ideal for someone obsessed with performance, who lives and breathes funnels, metrics, and offers and wants to do it all in an ambitious, in-person, creative environment.
What You'll DoPaid Media & Acquisition
- Plan, launch, and scale paid campaigns across Meta, Google/YouTube, LinkedIn, TikTok, and emerging channels
- Optimize bids, budgets, and audiences to hit ROAS, CPL, and CAC targets
- Continuously test new offers, hooks, formats, and channels to find new growth levers
Direct-Response Copy & Creative
- Write high-converting ad copy, headlines, CTAs, and sales scripts
- Build landing pages, email sequences, VSLs, and sales letters that convert
- Collaborate with our design/video team to create thumb-stopping ad creative
Funnel Strategy & Optimization
- Architect full-funnel experiences including lead magnets, tripwires, webinars, and sales calls
- Build nurturing journeys that segment prospects from TOFU to BOFU
- Run A/B and multivariate tests to optimize conversion rate, AOV, and LTV
Analytics & Reporting
- Own reporting dashboards for CAC, LTV, payback period, pipeline velocity, and attribution
- Present weekly performance insights to leadership and recommend growth opportunities
- Maintain data hygiene across platforms (GA4, HubSpot, Facebook Ads, etc.)
Collaboration & Project Management
- Work cross-functionally with Sales, Product Marketing, Creative, and Operations
- Manage freelancers or agencies as needed to execute and scale campaigns
- Document winning campaigns, funnels, and learnings in playbooks for repeatable success
Performance Marketing Manager
Posted today
Job Viewed
Job Description
Job Description
On-Target Earnings : $80,000 - $90,000
Location : Kelowna, BC (In-Studio)
Benefits : Health Coverage · Dental Coverage · Unlimited Paid Time Off · Real Impact · Team Culture That Actually Feels Like One
About UsAt Martell Media, we're on a mission to inspire people to become the best versions of themselves and share their transformations with the world.
Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), we're building a company that values leadership , growth , and simplicity, and we're looking for people who live those values too.
At the heart of everything we do:
1️⃣ Be the example…growth mindset. 2️⃣ Build the people…we build people, the people build the business. 3️⃣ Simple scales…we scale with simplicity, not complexity.
Why you shouldn't work here – Radical Transparency from our CEO What Applying Looks LikeWe keep it transparent and efficient. Here's what to expect:
- 1-min intro video (Loom, Vidyard, or Google Drive – share your link below)
- Application review
- 15-minute intro call
- Strengths assessment – how you learn and do
- In-person interview – values and culture fit
- Paid test project – work with us, like you're already on the team
- Final call with our CEO
- Offer – if we're both excited, we move forward fast
As our Performance Marketing Manager, you'll be the engine that turns clicks into customers. You'll own every piece of the acquisition funnel, from paid traffic to direct-response copy to pipeline attribution. Your north star: revenue from qualified leads.
This role is ideal for someone obsessed with performance, who lives and breathes funnels, metrics, and offers and wants to do it all in an ambitious, in-person, creative environment.
What You'll DoPaid Media & Acquisition
- Plan, launch, and scale paid campaigns across Meta, Google/YouTube, LinkedIn, TikTok, and emerging channels
- Optimize bids, budgets, and audiences to hit ROAS, CPL, and CAC targets
- Continuously test new offers, hooks, formats, and channels to find new growth levers
Direct-Response Copy & Creative
- Write high-converting ad copy, headlines, CTAs, and sales scripts
- Build landing pages, email sequences, VSLs, and sales letters that convert
- Collaborate with our design/video team to create thumb-stopping ad creative
Funnel Strategy & Optimization
- Architect full-funnel experiences including lead magnets, tripwires, webinars, and sales calls
- Build nurturing journeys that segment prospects from TOFU to BOFU
- Run A/B and multivariate tests to optimize conversion rate, AOV, and LTV
Analytics & Reporting
- Own reporting dashboards for CAC, LTV, payback period, pipeline velocity, and attribution
- Present weekly performance insights to leadership and recommend growth opportunities
- Maintain data hygiene across platforms (GA4, HubSpot, Facebook Ads, etc.)
Collaboration & Project Management
- Work cross-functionally with Sales, Product Marketing, Creative, and Operations
- Manage freelancers or agencies as needed to execute and scale campaigns
- Document winning campaigns, funnels, and learnings in playbooks for repeatable success
Performance Marketing Manager
Posted today
Job Viewed
Job Description
Job Description
On-Target Earnings : $80,000 - $90,000
Location : Kelowna, BC (In-Studio)
Benefits : Health Coverage · Dental Coverage · Unlimited Paid Time Off · Real Impact · Team Culture That Actually Feels Like One
About UsAt Martell Media, we're on a mission to inspire people to become the best versions of themselves and share their transformations with the world.
Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), we're building a company that values leadership , growth , and simplicity, and we're looking for people who live those values too.
At the heart of everything we do:
1️⃣ Be the example…growth mindset. 2️⃣ Build the people…we build people, the people build the business. 3️⃣ Simple scales…we scale with simplicity, not complexity.
Why you shouldn't work here – Radical Transparency from our CEO What Applying Looks LikeWe keep it transparent and efficient. Here's what to expect:
- 1-min intro video (Loom, Vidyard, or Google Drive – share your link below)
- Application review
- 15-minute intro call
- Strengths assessment – how you learn and do
- In-person interview – values and culture fit
- Paid test project – work with us, like you're already on the team
- Final call with our CEO
- Offer – if we're both excited, we move forward fast
As our Performance Marketing Manager, you'll be the engine that turns clicks into customers. You'll own every piece of the acquisition funnel, from paid traffic to direct-response copy to pipeline attribution. Your north star: revenue from qualified leads.
This role is ideal for someone obsessed with performance, who lives and breathes funnels, metrics, and offers and wants to do it all in an ambitious, in-person, creative environment.
What You'll DoPaid Media & Acquisition
- Plan, launch, and scale paid campaigns across Meta, Google/YouTube, LinkedIn, TikTok, and emerging channels
- Optimize bids, budgets, and audiences to hit ROAS, CPL, and CAC targets
- Continuously test new offers, hooks, formats, and channels to find new growth levers
Direct-Response Copy & Creative
- Write high-converting ad copy, headlines, CTAs, and sales scripts
- Build landing pages, email sequences, VSLs, and sales letters that convert
- Collaborate with our design/video team to create thumb-stopping ad creative
Funnel Strategy & Optimization
- Architect full-funnel experiences including lead magnets, tripwires, webinars, and sales calls
- Build nurturing journeys that segment prospects from TOFU to BOFU
- Run A/B and multivariate tests to optimize conversion rate, AOV, and LTV
Analytics & Reporting
- Own reporting dashboards for CAC, LTV, payback period, pipeline velocity, and attribution
- Present weekly performance insights to leadership and recommend growth opportunities
- Maintain data hygiene across platforms (GA4, HubSpot, Facebook Ads, etc.)
Collaboration & Project Management
- Work cross-functionally with Sales, Product Marketing, Creative, and Operations
- Manage freelancers or agencies as needed to execute and scale campaigns
- Document winning campaigns, funnels, and learnings in playbooks for repeatable success
Performance Marketing Manager
Posted today
Job Viewed
Job Description
Job Description
Description
Exciting news! Embark is moving its headquarters to the financial district in Toronto, ON. effective Q2 2026 ! Until then, our office remains in Mississauga, near Square One and the hybrid work model remains the same (in-office on Tuesdays and Wednesdays of each week).
Are you a data-driven marketer with a growth mindset and a passion for enhancing customer experiences? Do you excel at driving digital registrations & leads through effective campaign optimization and testing new digital channels? As our Performance Marketing Manager, you will play a key role in shaping and executing strategies that drive our digital success. You'll work closely with cross-functional teams and external partners to ensure our marketing efforts are impactful, innovative, and customer-focused.
Key Responsibilities
- Digital Registration & Lead Generation: Develop and execute performance marketing strategies to drive new customer acquisition growth.
- Campaign Optimization: Collaborate with agency partners to scale and optimize paid media campaigns, creating a dynamic digital footprint, especially focusing on Google Ads and Meta Ads (Facebook and Instagram) to place us within a digital arm’s reach of our target audiences.
- Cross-functional Collaboration: Work closely with Marketing, Product, Sales and Finance teams to deliver fully integrated and optimized campaigns.
- Budget Management: Manage the performance marketing budget effectively, allocating resources across the relevant phases of the customer journey.
- Vendor Management: Experience managing relationships with strategic partners and vendors.
- Reporting & Analysis: Develop and maintain internal reporting mechanisms to analyze campaign performance, identifying areas for improvement, and regularly analyze and report on key metrics (CPM, CPC, CPA, LTV, ROAS).
- Data-Driven Culture: Build a performance-based, data-driven culture to drive continuous testing, experimentation, and feedback loops, demonstrating marketing effectiveness and using data-driven insights to optimize strategies.
- New Channel Development: Explore and test new channels, such as TikTok, to expand our reach and drive engagement.
- Customer Centricity: Ensure all marketing strategies are aligned with the goal of enhancing the customer experience and meeting their needs.
Desired Skills & Experience
- Experience : Minimum of 7 years in performance marketing, media buying, or user acquisition.
- SEM & PPC Expertise: Extensive experience in managing PPC campaigns across Google, Yahoo, and Bing, including remarketing to capture existing demand.
- Digital Platforms: Proven success in planning and buying across key digital platforms (Google, Meta, TikTok, Stackadapt, etc.).
- Analytical Skills: Strong analytical mindset with proficiency in various tools and metrics for campaign analysis and optimization.
- Budget Management: Experience in managing budgets and optimizing spend to drive ROI.
- Communication: Excellent communication and collaboration skills for working with external partners and internal teams.
- Education: Bachelor’s degree or equivalent experience.
- Fintech Experience: Experience in the fintech sector is an asset.
- Growth Mindset: A proactive, innovative approach with a passion for continuous learning and improvement.
Why Join Us
- Innovative Environment: Be part of a forward-thinking team that values innovation and experimentation.
- Growth Opportunities: Access to professional development and learning opportunities to advance your career.
- Collaborative Culture: Work in a collaborative, supportive environment that encourages idea sharing and teamwork.
- Impactful Work: Play a significant role in driving our digital success and achieving business goals.
Performance Marketing Manager
Posted today
Job Viewed
Job Description
Job Description
StickerYou is a leading e-commerce business for custom printed products such as stickers, labels, decals, temporary tattoos, and more. Our proprietary platform combines automation technology and creativity to empower anyone to make custom products in any size, shape, and quantity. Businesses and consumers can easily upgrade their marketing, packaging, promotion, or use stickers to celebrate a personal event. It’s a truly unique business that harnesses the enormous power of customization. We are a smart, creative, and passionate group proudly making custom products locally in Toronto for the global market.
We’re seeking a Performance Marketing Manager to help grow our business. You will own the entire acquisition funnel including paid search, paid social, and other marketing channels all the way through to landing page optimization. The ideal candidate combines rigorous analytical thinking, rapid creative iteration, and strong collaboration to deliver improved CPA, ROAS and LTV. In this role, you'll oversee e-commerce sales for multiple product lines, working closely with cross-functional teams and key stakeholders.
Responsibilities:
- Own and execute the full funnel marketing strategy with a strong emphasis on lower-funnel performance channels such as search and social.
- Manage paid media directly on the ad platforms (e.g. Google Ads, Meta) with a deep understanding of SEM strategy, social media advertising, audience targeting, prospecting, retargeting, and data-driven optimization.
- Be accountable for delivering revenue through new customer acquisition.
- Lead budget allocation and media planning to maximize ROI across digital channels.
- Drive ad copy innovation, manage strategic keyword targeting, campaign segmentation, audience selection, landing page optimization and conduct advanced ad performance analytics.
- Proactively monitor performance and make ongoing optimizations as needed including budget reallocation.
- Create briefs for creative assets and participate in the creative strategy process along with the internal design and production team.
- Design, execute, and analyze structured growth experiments or A/B tests, iterating quickly to refine and scale tactics that profitably acquire customers.
- Work closely with the wider marketing team, development team, external consultants and vendors to improve marketing technology infrastructure.
- This is a multi-faceted role with a lot of responsibility, collaboration and leadership exposure. The role could evolve to include line management of 1-2 individuals in the future.
- Perform other marketing tasks and assignments as required.
Requirements:
- 5+ years of experience in digital marketing in a high-volume DTC e-commerce environment, could be a mix of agency and client-side.
- Managed at least $50k in monthly ad spend across Meta and Google ads.
- Strong knowledge of Google Ads and Meta Ads with recent and relevant experience planning and executing campaigns directly on these platforms.
- Knowledge of GA4 and other analytics tools and systems.
- Ability to extract actionable insights from complex data sets and drive business decisions; naturally numerate/quantitative.
- Strong project management skills with the ability to juggle multiple competing priorities.
- A results-driven, action-oriented mindset with excellent problem-solving skills.
- Experience working cross-functionally in fast-paced, collaborative environments.
- Exceptional oral and written communication skills
- Curiosity about stickers, printing, and how small businesses and personal users can leverage these products would be an asset
- Resides in GTA and will come into Toronto office 2x each week
- Authorized to live and work in Canada.
Why join?
- A fun and passionate team
- Amazing local business with cool products and customers
- Flexibility to work remotely 3 days per week
- Competitive compensation
- Health and dental insurance
- Discounts on industry-leading products and services
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Performance Marketing Specialist
Posted today
Job Viewed
Job Description
Job Description
Ting Internet is a leading fiber Internet provider in the United States, delivering future-proof internet in over a dozen Ting Towns across the country.
As part of Tucows (NASDAQ:TCX, TSX:TC), Ting is backed by outstanding resources and talent. We embrace a people-first philosophy that is rooted in respect, trust, and flexibility. We believe that whatever works for our employees is what works best for us.
The work we do genuinely changes lives. If this sounds exciting, we'd love to hear from you!
About the OpportunityWe're looking for a performance marketer who thrives at the intersection of experimentation and execution. You'll manage a key part of our paid media portfolio—building, launching, and optimizing campaigns that drive growth across local markets.
This isn't a siloed media-buying role. You'll work full-funnel: shaping offers, collaborating on creative, refining targeting, and tracking real outcomes—not just impressions or clicks.
Ting is in a high-growth phase, expanding our fiber footprint and subscriber base across diverse markets. You'll play a critical role in how we scale efficiently, hit CAC targets, and turn local awareness into lasting customer relationships.
You'll also help bring our modular, city-specific marketing system to life—designing campaigns that feel local while scaling what works. With strong support from in-house creatives, lifecycle marketers, and data analysts, you'll connect the dots and raise the bar.
This role is a remote position for applicants based in Canada or the USA.
Job Duties- Own the end-to-end execution of paid media campaigns within platforms like Google, Meta, TikTok, YouTube, Reddit and others—supporting broader marketing campaigns and business objectives.
- Align campaigns to specific business goals: qualified address checks, fiber orders, CAC efficiency
- Optimize performance through structured A/B testing—audiences, creative, offers, and placements
- Translate loose or incomplete briefs into high-performing campaigns, grounded in insight
- Collaborate with strategists, designers and copywriters to develop and evolve campaign creative to meet objectives
- Partner with lifecycle, GTM, and content teams to build seamless, full-funnel experiences
- Support landing page testing and conversion rate optimization (CRO) using tools like VWO
- QA and manage campaign tagging: UTMs, pixels, and conversion events
- Contribute to reporting and attribution using Looker, GA4, and Google Tag Manager
- Explore and evaluate new media channels and tactics for growth, efficiency, or learning
- Channel ownership mindset with a strong grasp of performance marketing strategy
- Hands-on experience with ad platforms (Google Ads, Meta Ads, TikTok, etc.)
- Strong data literacy—you can interpret trends, define hypotheses, and act on insights
- Working knowledge of ad tracking, attribution models, and platform analytics
- Fluency in A/B testing and optimization frameworks
- Clear communicator who can brief designers, collaborate with content teams, and share findings across stakeholders
- Comfort in ambiguity—can move fast with incomplete inputs and evolve with feedback
- Enthusiasm for modular, city-specific marketing and localized media strategy
- Curiosity for media innovation—new tools, formats, and tactics excite you
- High attention to detail with a bias for action and continuous improvement
- 2-4 years of experience in performance marketing, ideally B2C or local/regional
- Proven success managing and optimizing campaigns within ad platforms
- Experience with GA4, Looker Studio, and Google Tag Manager
- Familiarity with conversion rate optimization and landing page testing tools like VWO
- Ability to QA tracking and manage performance reporting
- Experience working cross-functionally with creative, content, and lifecycle teams
- Bonus: Experience with local or address-level targeting in a national brand context
- Bonus: Familiarity with telecom, utilities, or subscription-based business models
The base salary range for this position is $65,000 - $0,000 USD for US residents OR 60,000 - 65,000 CAD for Canadian residents. Other countries will differ. Range may vary on a number of factors including, but not limited to: location, experience and qualifications. Tucows believes in a total rewards offering that includes fair compensation and generous benefits. Learn more about Tucows Benefits.
Want to know more about what we stand for? At Ting and Tucows we care about protecting the open Internet, narrowing digital divide, and supporting fairness and equality.
We also know that diversity drives innovation. We are committed to inclusion across race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status. We celebrate multiple approaches and diverse points of view.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request an accommodation.
Tucows and its subsidiaries participate in the E-verify program for all US employees.
Performance Marketing Manager
Posted today
Job Viewed
Job Description
Job Description
On-Target Earnings : $80,000 - $90,000
Location : Kelowna, BC (In-Studio)
Benefits : Health Coverage · Dental Coverage · Unlimited Paid Time Off · Real Impact · Team Culture That Actually Feels Like One
About UsAt Martell Media, we're on a mission to inspire people to become the best versions of themselves and share their transformations with the world.
Founded by serial entrepreneur and investor Dan Martell (investor in Udemy, Intercom, and Unbounce), we're building a company that values leadership , growth , and simplicity, and we're looking for people who live those values too.
At the heart of everything we do:
1️⃣ Be the example…growth mindset. 2️⃣ Build the people…we build people, the people build the business. 3️⃣ Simple scales…we scale with simplicity, not complexity.
Why you shouldn't work here – Radical Transparency from our CEO What Applying Looks LikeWe keep it transparent and efficient. Here's what to expect:
- 1-min intro video (Loom, Vidyard, or Google Drive – share your link below)
- Application review
- 15-minute intro call
- Strengths assessment – how you learn and do
- In-person interview – values and culture fit
- Paid test project – work with us, like you're already on the team
- Final call with our CEO
- Offer – if we're both excited, we move forward fast
As our Performance Marketing Manager, you'll be the engine that turns clicks into customers. You'll own every piece of the acquisition funnel, from paid traffic to direct-response copy to pipeline attribution. Your north star: revenue from qualified leads.
This role is ideal for someone obsessed with performance, who lives and breathes funnels, metrics, and offers and wants to do it all in an ambitious, in-person, creative environment.
What You'll DoPaid Media & Acquisition
- Plan, launch, and scale paid campaigns across Meta, Google/YouTube, LinkedIn, TikTok, and emerging channels
- Optimize bids, budgets, and audiences to hit ROAS, CPL, and CAC targets
- Continuously test new offers, hooks, formats, and channels to find new growth levers
Direct-Response Copy & Creative
- Write high-converting ad copy, headlines, CTAs, and sales scripts
- Build landing pages, email sequences, VSLs, and sales letters that convert
- Collaborate with our design/video team to create thumb-stopping ad creative
Funnel Strategy & Optimization
- Architect full-funnel experiences including lead magnets, tripwires, webinars, and sales calls
- Build nurturing journeys that segment prospects from TOFU to BOFU
- Run A/B and multivariate tests to optimize conversion rate, AOV, and LTV
Analytics & Reporting
- Own reporting dashboards for CAC, LTV, payback period, pipeline velocity, and attribution
- Present weekly performance insights to leadership and recommend growth opportunities
- Maintain data hygiene across platforms (GA4, HubSpot, Facebook Ads, etc.)
Collaboration & Project Management
- Work cross-functionally with Sales, Product Marketing, Creative, and Operations
- Manage freelancers or agencies as needed to execute and scale campaigns
- Document winning campaigns, funnels, and learnings in playbooks for repeatable success
Performance Marketing Specialist
Posted today
Job Viewed
Job Description
Job Description
Ting Internet is a leading fiber Internet provider in the United States, delivering future-proof internet in over a dozen Ting Towns across the country.
As part of Tucows (NASDAQ:TCX, TSX:TC), Ting is backed by outstanding resources and talent. We embrace a people-first philosophy that is rooted in respect, trust, and flexibility. We believe that whatever works for our employees is what works best for us.
The work we do genuinely changes lives. If this sounds exciting, we'd love to hear from you!
About the OpportunityWe're looking for a performance marketer who thrives at the intersection of experimentation and execution. You'll manage a key part of our paid media portfolio—building, launching, and optimizing campaigns that drive growth across local markets.
This isn't a siloed media-buying role. You'll work full-funnel: shaping offers, collaborating on creative, refining targeting, and tracking real outcomes—not just impressions or clicks.
Ting is in a high-growth phase, expanding our fiber footprint and subscriber base across diverse markets. You'll play a critical role in how we scale efficiently, hit CAC targets, and turn local awareness into lasting customer relationships.
You'll also help bring our modular, city-specific marketing system to life—designing campaigns that feel local while scaling what works. With strong support from in-house creatives, lifecycle marketers, and data analysts, you'll connect the dots and raise the bar.
This role is a remote position for applicants based in Canada or the USA.
Job Duties- Own the end-to-end execution of paid media campaigns within platforms like Google, Meta, TikTok, YouTube, Reddit and others—supporting broader marketing campaigns and business objectives.
- Align campaigns to specific business goals: qualified address checks, fiber orders, CAC efficiency
- Optimize performance through structured A/B testing—audiences, creative, offers, and placements
- Translate loose or incomplete briefs into high-performing campaigns, grounded in insight
- Collaborate with strategists, designers and copywriters to develop and evolve campaign creative to meet objectives
- Partner with lifecycle, GTM, and content teams to build seamless, full-funnel experiences
- Support landing page testing and conversion rate optimization (CRO) using tools like VWO
- QA and manage campaign tagging: UTMs, pixels, and conversion events
- Contribute to reporting and attribution using Looker, GA4, and Google Tag Manager
- Explore and evaluate new media channels and tactics for growth, efficiency, or learning
- Channel ownership mindset with a strong grasp of performance marketing strategy
- Hands-on experience with ad platforms (Google Ads, Meta Ads, TikTok, etc.)
- Strong data literacy—you can interpret trends, define hypotheses, and act on insights
- Working knowledge of ad tracking, attribution models, and platform analytics
- Fluency in A/B testing and optimization frameworks
- Clear communicator who can brief designers, collaborate with content teams, and share findings across stakeholders
- Comfort in ambiguity—can move fast with incomplete inputs and evolve with feedback
- Enthusiasm for modular, city-specific marketing and localized media strategy
- Curiosity for media innovation—new tools, formats, and tactics excite you
- High attention to detail with a bias for action and continuous improvement
- 2-4 years of experience in performance marketing, ideally B2C or local/regional
- Proven success managing and optimizing campaigns within ad platforms
- Experience with GA4, Looker Studio, and Google Tag Manager
- Familiarity with conversion rate optimization and landing page testing tools like VWO
- Ability to QA tracking and manage performance reporting
- Experience working cross-functionally with creative, content, and lifecycle teams
- Bonus: Experience with local or address-level targeting in a national brand context
- Bonus: Familiarity with telecom, utilities, or subscription-based business models
The base salary range for this position is $65,000 - $0,000 USD for US residents OR 60,000 - 65,000 CAD for Canadian residents. Other countries will differ. Range may vary on a number of factors including, but not limited to: location, experience and qualifications. Tucows believes in a total rewards offering that includes fair compensation and generous benefits. Learn more about Tucows Benefits.
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