160 Vp Of Marketing jobs in Canada
VP, Marketing
Posted today
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Job Description
Job Description
Description
We’re a leading B2B SaaS platform serving digital marketing agencies with an all-in-one reporting and client management solution. After reaching $25M ARR and 140+ team members, we’re entering our next growth chapter: doubling revenue, expanding into new channels, and strengthening our brand as the category-defining leader. We’re looking for a VP of Marketing to help us do just that.
As our VP of Marketing, you will be responsible for owning and evolving our marketing strategy to generate a predictable pipeline, support enterprise sales motions, and elevate our brand. This role requires a leader who has scaled B2B SaaS from ~$5M to 50M+ ARR, is obsessed with data-driven demand generation, and is ready to innovate beyond traditional channels. You’ll lead a high-performing team across demand gen, content, performance, design, and operations, with deep cross-functional ties to Sales, RevOps, and Product.
As the VP of Marketing, you will:
- Own and evolve the demand generation engine across inbound, performance, and content channels
- Deploy and optimize a $5 + marketing budget to maximize pipeline efficiency and revenue impact
- Drive marketing-sourced pipeline targets in partnership with RevOps and Sales
- Lead marketing mix diversification: balancing SEO and content with paid, product-led, and partner-driven growth
- Maintain full command of funnel performance metrics and growth levers
- Forecast, report, and improve MQL-to-revenue performance with clarity and precision
- Build and scale ABM programs for high-value enterprise and multi-location accounts
- Partner with Sales on ICP refinement, messaging alignment, and account-based campaigns
- Build out multi-touch attribution programs and sales enablement assets
- Launch targeted campaigns that resonate across verticals and stages of the buying journey
- Translate marketing insights into actionable plays that support quota attainment
Brand Awareness & Positioning
- Lead top-of-funnel brand marketing strategy to grow awareness in our category
- Oversee PR, thought leadership, and social campaigns that elevate company visibility
- Collaborate with Product Marketing to launch features and tell differentiated product stories
- Refine messaging to position our vertical SaaS platform with clarity and authority in the agency market
- Anticipate and respond to evolving marketing trends, including AI’s impact on search and content
- Test and scale emerging channels to complement core SEO and paid engines
- Evaluate and adopt new MarTech and AI tools to improve campaign efficiency and team performance
- Ensure demand generation remains resilient and future-proof in a changing digital landscape
- Lead and mentor a 15-person marketing team, including functional leads in growth, content, CRO, and design
- Set clear goals and unify the team around pipeline and revenue outcomes
- Foster a high-accountability, experimentation-forward culture
- Represent marketing at the executive level and in meetings with confidence
- Act as a close strategic partner to the CEO and senior leadership
- Preferably Toronto-based, or willing to engage in meaningful onsite time with leadership and the team
What You'll Bring
- 10+ years of experience, ideally in B2B SaaS marketing, with at least 3+ at the senior leadership level
- Proven track record scaling from ~$2 M to 50M+ ARR in a growth-stage SaaS company
- Deep expertise in inbound demand gen, paid performance, SEO/content, and brand marketing
- Data-first mindset: comfortable making calls based on funnel data and CAC/LTV models
- Experience building integrated GTM motions with Sales and Product Marketing
- Inspiring team builder and mentor with a focus on results, impact, and cohesion
Why Join Us?
- Be part of a high-growth SaaS success story with proven product-market fit and global reach
- Own the marketing engine at a pivotal inflection point: build, expand, and define what’s next
- Collaborate with an experienced leadership team and a talented, mission-driven company
- Competitive compensation, meaningful equity, and strong benefits
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Description
At OnePlan, we specialize in creating AI-enabled solutions that make strategic portfolio, financial, resource, and work management easy and seamless. We help businesses bridge the gap between strategy and execution by offering features that boost business agility, streamline project management, and optimize resources.
What Makes us Unique?
What truly makes OnePlan stand out is our commitment to delivering powerful solutions and fostering a culture of collaboration. We combine robust analytics with a platform that integrates seamlessly into the tools businesses already know and trust. Our high-trust, team-focused environment allows us to innovate quickly and deliver solutions that drive meaningful results for our clients. We're passionate about exceeding expectations, working together to empower organizations to succeed in a rapidly changing business landscape.
What You’ll Do at OnePlan
As the Vice President of Marketing, you’ll shape and drive OnePlan’s Go-to-Market strategy, building a high-performing, metrics-driven marketing function that delivers meaningful impact across brand, pipeline, and revenue. This is a pivotal leadership role, reporting directly into the CEO, responsible for positioning OnePlan as a category leader in strategic portfolio and work management, while tightly aligning with sales, product, and customer success teams to fuel sustained growth.
This role is for someone who thrives in high-growth environments. A strategic leader who’s able to set vision and lead execution while building the structure and scale to support rapid expansion.
Strategic Marketing Leadership
Lead the evolution of our Go-to-Market strategy, working closely with Sales and Customer Success to build full funnel campaigns, shape our narrative, and create demand across key customer segments.
Brand & Category Positioning
Strengthen OnePlan’s brand presence and category positioning through strong storytelling, messaging, and content. You’ll translate technical capabilities into clear, compelling value that resonates in a competitive market.
Demand Generation & Growth
Own demand gen strategy and execution across multiple channels, with a focus on pipeline contribution, ROI, and revenue acceleration. Drive scalable and measurable campaigns that support both net-new and expansion goals.
Team Leadership & Development
Lead and grow a global team across product marketing, campaign execution, content, digital, and events. Empower the team to move fast, think creatively, and collaborate cross-functionally.
Performance Marketing & Data Accountability
Set the standard for performance tracking using data to guide decision-making, optimize campaigns, and ensure strong CAC, LTV, attribution, and ROI outcomes.
Cross-Functional Collaboration
Partner closely with Product, Sales, and Customer Success to ensure alignment across the entire customer lifecycle. You'll ensure marketing is a driver of growth, not a support function.
Our Ideal Fit
- Proven success scaling B2B SaaS companies
- Deep expertise in GTM strategy, demand generation, performance marketing, and full-funnel ownership
- Strong grasp of ABM and product-led growth strategies
- Skilled at crafting GTM strategies in competitive, integration-heavy markets (e.g. Microsoft, Jira, Asana)
- Demonstrated experience building and leading lean, high-performing marketing teams
- Hands-on operator who balances strategy with execution
- Data-first decision maker familiar with tools like Salesforce, HubSpot, Marketo, and Google Analytics
- Comfortable working in fast-paced, PE-backed environments with a resourceful and collaborative mindset
- A storyteller who knows how to build trust, create momentum, and rally teams around a shared vision
- Lead with clarity, humility, and a strong sense of accountability. Focused on delivering meaningful results through collaboration.
More reasons why you should apply!
- We’re remote-first and have team members across Canada, United States, the UK, and India!
- In 2019, 2020, 2021, and 2022, we were awarded the Global Microsoft Partner of the Year for Project and Portfolio Management award, demonstrating breakthrough customer impact and solution innovation.
- OnePlan has been named a "Strong Performer" in the latest Forrester Strategic Portfolio Management WAVE report.
- We offer comprehensive Health benefits, along with various insurance options.
- Employer RRSP and 401K matching programs.
- We’re committed to building a fun, collaborative, and diverse environment. We regularly host health and seasonal team challenges to keep things light and enjoyable.
Disclaimer: We’ll only contact candidates who have applied directly through our official channels. Any communication about job offers will always come from an email address linked to OnePlan Solutions, and we’ll follow our standard hiring process every time. You’ll never be asked for money or personal information during the interview process. If something feels off, don’t hesitate to reach out to us to confirm.
At OnePlan we are committed to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.
Upon receipt of an offer letter, candidates will be subject to a standard background check process.
Check out what it’s like to work at OnePlan and learn more about us at
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
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VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.
VP of Marketing
Posted today
Job Viewed
Job Description
Job Description
Job Summary:
The VP of Marketing will coordinate and develop marketing policies, programs, and campaigns.
Duties/Responsibilities:
- Recruit, interview, hire and train supervisory and management staff in the department.
- Oversee the daily workflow of the department.
- Provide constructive and timely performance evaluations.
- Handle discipline and termination of employees and in accordance with company policy.
- Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies.
- Collaborate, participate in, and coordinate promotional activities or trade shows.
- Negotiate contracts for services needed to execute a marketing strategy.
- Conduct pricing research and analysis to ensure competitive product and service pricing.
- Direct and implement the organization’s advertising and promotional activities.
- Analyze target market information to identify and recommend effective marketing approaches.
- Identify new market segments that will benefit from company products.
- Prepare effective advertising campaigns based on market research.
- Maintain knowledge of emerging products and services.
- Collaborate with senior executives to develop growth plans for the organization.
- Forecast, draft, implement and oversee the department operating budget.
- Perform other related duties as assigned.
Required Skills/Abilities:
- Bachelors degree in Business, Marketing or related field required; Masters degree preferred.
- At least ten years of experience in a related field.
- At least five years of experience in B2B Marketing
- Ability to create, implement, and monitor budgets.
- Thorough understanding of principles and methods used to promote, display, and sell products and services.
- Excellent verbal and written communication skills.
- Excellent interpersonal and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong analytical and problem-solving skills.
- Strong supervisory and leadership skills.
- Proficient with Microsoft Office Suite or related software.