Content Marketing Specialist

Calgary, Alberta Targeted Talent

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Job Description

Job Description

Job Description

Our client is a complete Digital Asset Management Platform (SaaS) providing an all-in-one hosting solution for videos, audio, images, and podcasts. The company’s SaaS solution provides our clients a platform to manage, enhance, embed, and publish content while they monitor and analyze in real-time the engagements with their clients and viewers.

The role

We are seeking a driven, detail-oriented Content Marketing Specialist to join our growing team. Reporting to the CMO and playing a key role in our marketing strategy, this role will be responsible for leading and executing our content, email, social, and sales material support initiatives.

If you are a content marketer with a conversion-driven mindset and you’re looking to be a part of a company that truly wants to make a difference, this role is for you.

Daily responsibilities

  • Write and edit high-quality content (blogs, social media posts, case studies, landing pages, emails, sales materials, etc).
  • Monitoring site metrics and identifying content optimization opportunities.
  • Manage company’s blog and resources, building a strategic content calendar that prioritizes topics that support lead generation objectives.
  • Understand new features and solutions, create content marketing, and adjust per channel.
  • Manage the creative review process touchpoints, external and internal.
  • Blog on an ongoing basis to support and promote your offers and to attract site visitors through search, social media, and email subscribers.
  • Growing our subscriber base by providing them with regular, helpful content.
  • Gathering customer feedback on documentation to improve usability.
  • Generating innovative ideas for content and workflow solutions.
  • Researching and editing existing documents and resources.
  • Collaborate with design, sales, and customer success to create collateral that supports company objectives.
  • Conduct ongoing keyword and competitor research in order to create content for the site, landing page, on platform pages.
  • Support the marketing team in any other duties as assigned.
  • Collaborating with product marketers, sales, external influencers, and industry experts to produce relevant content that meets the needs of both key stakeholders and our audience.
  • Creating high-quality, value-driven GRC resources that drive leads, subscribers, and awareness (user guides, technical overviews, ebooks, whitepapers, infographics, templates, etc.)

Requirements

  • Fluent English.
  • BA/BS in business preferred or equivalent experience.
  • Strong writing, analytical, and presentation skills—so much so that you can take even the most complex processes and technologies and translate them into simple and digestible content (written, graphic, and verbal).
  • Comfortable with technology and can pick up new platforms, tools, and features quickly.
  • You think marketing software is anything but boring.
  • 3+ years experience in SaaS B2B content marketing with improving organic performance and SEO.
  • Experience on the latest tactics and algorithm changes to drive qualified organic traffic.
  • A portfolio of B2B marketing writing samples is required.
  • A self-starter with excellent project management skills and the ability to lead and manage time-sensitive, cross-functional initiatives in a fast-paced, highly entrepreneurial environment with little supervision.
  • Experience executing a variety of marketing initiatives as part of managing an integrated content marketing program – e.g., developing, writing, and editing a variety of marketing assets and other content, including white papers, case studies, e-books, guides, web copy, and digital ads.
  • Proficiency with Adobe Creative Suite (InDesign, Photoshop)
  • Expert knowledge of Google Search Console, Google Analytics, and SEMrush.
  • Experience using marketing automation tools like Pardot, Marketo, or HubSpot

Compensation Package

Base Salary | Monthly Commission | Team Goals (Q/Y) Bonuses | Extended Health Care Benefits | Home Office Allowance

Learning & Developing | Career Growth

The company is dedicated to supporting new members by building an environment that celebrates knowledge sharing and growth. Successful candidates will get the opportunity to work with colleagues with a broad mix of experience levels and tenures. The Content Marketing Specialist will be on a career growth path where assigned projects will be based on developing into a better-rounded professional and enable them to take on more complex tasks in the future.

This is a Full-Time and Remote role.

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Content Marketing Specialist

Calgary, Alberta Konstruct Digital

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Job Description

Salary: $60,000 to $70,000

Hey, we got your attention!

Thanks for checking us out! Here are some fun facts about Konstruct:

  • We are a B2B-focused digital marketing agency headquartered in Calgary, Alberta, but we have clients all over North America.
  • We specialize in search, paid, and content marketing. And we're damn good at all 3!
  • Were a hybrid work environment, and support your decision to Zoom pantless.
  • Unlike many other agencies, were serious about having a healthy work-life balance.
  • We believe we cant grow as a company unless we help you grow as a marketer, and we are obsessive about both.
  • We take our culture seriously. Nothing is more important to us than creating an environment where people can have fun doing great work.
  • Were looking for people who don't settle for "good enough."

A little about the role

We're hiring an experienced Content Marketing Specialist to join our team and help guide our clients to success. We're looking for a candidate who lives and breathes content to write blogs, articles, landing pages, press releases, newsletters, ad copy, email campaigns, videos, and more!

The successful candidate will easily adapt their writing style to match the client theyre serving, all while making engaging content that people are excited to read. Its no easy feat, but youre up for the challenge!

A little about you

Your Experience:

  • You have a diploma or degree in communications, journalism or a related field.
  • You have 2+ years of professional experience writing content or copy (and loved every minute of it.)
  • You have seriously impressive written and verbal communication skills developed through lots and lots of content writing and feel excited about the idea of writing great content all day long.
  • Bonus points if you have experience writing SEO content with the goal of targeting specific keywords and ranking highly on Google SERPs.
  • Extra bonus points if you have experience in video production or editing.
  • More important than anything: you love to learn. This field is always changing, and you love to change with it!

Your Qualities:

  • Your highly detail oreinted and cringe whenver you see grammer issues, or typos. (See what we did there? ;) ). Were looking for someone who really cares about missing commas and could spot a dangling modifier from a mile away!
  • You have relentless curiosity, and you proudly identify as a lifelong learner.
  • Youre a strong communicator and can write with confidence about a wide range of subjects.
  • You are creative to your core and cringe at the sight of boring or obviously AI-written copy.
  • Youre fiercely competitive and never settle for good enough.
  • You want to do great work and be on a team that enables just that.

Job Perks:

  • Competitive compensation
  • Hybrid work environment
  • Free parking
  • Vacation and paid time off
  • Extended health care
  • Office games (prepare to get your foos on!)
  • Full kitchen stocked full of snacks
  • Pizza Thursdays
  • Be part of a fast-growing team that is in it to win it!

Please include a cover letter with your application, including the following information:

  • Any social media accounts you have worked on.
  • Links to any writing samples or articles you've written.
  • A paragraph or two on your all-time favourite TV show and why you think it's the best.***

We love digital marketing so much that we cannot stop talking about it! Check us out on Instagram, Facebook, LinkedIn, or read one of our digital marketing deep dives on Our Blog! (P.S. If we invite you to an interview, were gonna ask you what you think. So read up!)

Wow, you read all the way to the bottom; we love you already!

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Digital Content Creator

Calgary, Alberta Country Hills Ford

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Job Description

Hey there! We're Country Hills Ford, and we're on the hunt for a sharp, creative Digital Content Creator to join our team here in Calgary. We're not just selling cars; we're all about connecting with our community and telling the story of our brand. If you live and breathe social media and have a knack for making awesome content, this role is for you. The best part? We're flexible on hours, whether you're looking for a full-time or a part-time role, we're open to finding the right fit.

What You'll Be Doing:

You'll be the voice and visual mastermind behind our online presence. We want someone who can bring our brand to life across all our platforms. Your day-to-day will involve:

  • Creating everything: Think high-quality videos (for TikTok, Reels, and YouTube), photos, graphics, and sharp written content.
  • Managing our channels: You'll handle our social media accounts, schedule posts, and actively chat with our followers.
  • Telling our story: We want you to showcase our vehicles, highlight our amazing team, and share the stories of our happy customers.
  • Staying ahead of the curve: You'll keep up with the latest trends and use data to figure out what content works best.
  • Working with the team: You'll collaborate with our sales, service, and marketing teams to make sure our content is on point with our dealership's goals.

Who We're Looking For:

You should have experience in content creation and a portfolio to prove it. You're a pro with video and photo editing software, and you know social media platforms inside and out. We need a great storyteller with an eye for detail and the ability to work independently.

What We Offer:

  • A fun, supportive, and passionate team.
  • A role where you can truly make an impact and bring your ideas to the table.
  • A competitive wage based on your experience.
  • Opportunity for advancement – we develop our people and promote from within!
  • Comprehensive Health Benefits Plan
  • RRSP Matching Program 
  • Forward thinking work environment
  • Employee pricing
  • Employee discounts for you and your family
  • A part of McManes Automotive

Job Type: Full-time or Part-time, Flexible

Pay: $18 - $20 per hour

If this sounds like you, we'd love to see what you can do.

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