6 Seo jobs in Calgary

Job Description

Job Description

We are seeking a Local SEO Specialist to join our team. The ideal candidate will have a deep understanding of local search engine optimization and how it can improve the visibility and credibility of local businesses in search engine results pages (SERPs). The Local SEO Specialist will be responsible for developing and implementing local SEO strategies to improve our clients' online presence, including optimizing their Google Maps listings.

Responsibilities:

• Conduct keyword research to identify local search terms relevant to our clients' businesses.
• Optimize Google My Business profiles and Google Maps listings to increase visibility and accuracy.
• Monitor and manage online reviews on Google, Yelp, and other review platforms.
• Develop local content strategies to improve visibility and engagement with target audiences.
• Develop and execute link building strategies to improve domain authority and local search rankings.
• Conduct local SEO audits to identify areas for improvement and develop actionable recommendations.
• Stay up-to-date with the latest local SEO trends and best practices.
• Collaborate with cross-functional teams, including content, design, and web development teams, to implement local SEO strategies.

Requirements:

• 2+ years of experience in local SEO and Google Maps optimization.
• Proven track record of improving local search rankings and visibility for local businesses.
• Knowledge of Google My Business, Google Maps, and local search ranking factors.
• Experience with local keyword research, content development, and link building.
• Familiarity with online review platforms and reputation management.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration skills.
• Bachelor's degree in marketing, business, or related field preferred.

Job Description

Job Description

Salary: Based on Level and Experience

About Purple Sales Solutions

Purple Sales Solutions assists technology companies in growing across the United States, Canada, Europe, and beyond. We offer comprehensive B2B lead generation and sales development services, managing global operations from Toronto with offices in New York and Paris. As we expand, we are establishing a high-performance digital marketing team in South Africa.

The position overview

We are looking for a Marketing, SEO, and Ads Specialist with extensive B2B and HubSpot Marketing expertise. In this role, you will lead digital marketing efforts to generate qualified leads and support revenue growth for our business and clients. This is a hands-on role that requires strong skills in SEO, paid digital advertising, and HubSpot campaign management.

Key Responsibilities

• Plan, launch, and optimize B2B digital marketing campaigns across SEO, Google Ads, LinkedIn Ads, Meta Ads, and other paid channels (ideally with knowledge of managing ads in HubSpot Marketing)
• Manage all aspects of the HubSpot Marketing Hub, including campaign setup, automation workflows, lead segmentation, ad integration, performance tracking, and reporting
• Implement and refine SEO strategies (technical SEO, content optimization, keyword optimization, link building) to improve rankings and attract relevant inbound traffic
• Build, test, and oversee paid advertising campaigns (Google Ads, LinkedIn Ads), including audience targeting, ad copywriting, budget allocation, and ongoing optimization
• Collaborate closely with sales teams to ensure marketing programs generate a quality pipeline and meet business targets
• Analyze campaign results and provide actionable insights for continuous improvement
• Stay current on B2B marketing best practices, changes in digital advertising platforms, and HubSpot product updates.

Minimum Requirements

• 3+ years experience in B2B digital marketing, with proven results in lead generation and campaign optimisation
• Advanced, practical expertise with HubSpot Marketing Hub (campaigns, workflows, segmentation, analytics)
• Strong knowledge of SEO (technical and on-page), Google Analytics, Google Ads, and LinkedIn Ads
• Excellent analytical, reporting, and problem-solving skills
• Strong written and verbal communication skills (English required)
• Ability to work independently and manage multiple projects in a fast-paced, global team environment
• Proven experience collaborating with sales and cross-functional teams

Preferred

• Experience with account-based marketing (ABM) tactics
• Skills in conversion rate optimisation (CRO), A/B testing, and landing page optimisation
• B2B content strategy or writing experience
• Familiarity with additional marketing automation/CRM tools (e.g., Salesforce, Marketo)
• Experience in the technology, SaaS, or services sector

Why Work with Us

• Influence and help build a high-impact digital marketing program for a global B2B marketing agency
• Join a collaborative team with international exposure and opportunities for growth
• Access to best-in-class marketing technology, methodologies, and ongoing professional development
• Competitive compensation and performance-based incentives
• Flexible, remote role based in South Africa, collaborating across time zones

Our Values

• Purple is our favourite colour, which means we think of others before ourselves, helping our clients and colleagues grow faster.
• Empathy and being supportive are at the core of our values.
• Leveraging proven processes and methodologies is essential to your success.
• Your professional growth is essential to us.
  

How to Apply
Please submit:

• Your resume and a brief cover letter describing:
• A B2B campaign you executed in HubSpot (objectives, your approach, and results)
• Links to relevant portfolio items or metrics (SEO, ads, reporting)

Only shortlisted candidates will be contacted. Thank you for your interest in Purple Sales Solutions.

remote work

Job Description

Job Description

Salary:

The Role

TEC Canada is seeking a passionate and motivated Digital Marketing Specialist to join our growing team. This role is ideal for a creative individual who thrives in a fast-paced, purpose-driven environment and is eager to help expand the reach and impact of our brand.

As a key member of our marketing department, you will manage and execute complex digital campaigns across multiple platforms. Youll play an essential role in shaping how TEC connects with its audience through social media, SEO, webinars, podcasts, paid media, and more. Youll work cross-functionally with other departments, collaborate with external agencies, and be responsible for creating meaningful, high-performing content that aligns with our business goals.

Responsibilities

Campaign Management

• Strategically plan, build, launch, and continuously optimize TECs organic and paid digital marketing campaigns in collaboration with internal stakeholders and external agency partners.
• Design, implement, and maintain automated lead nurturing workflows within HubSpot and other marketing technology platforms, leveraging segmentation, personalization, and behavioral triggers to maximize engagement and conversion efficiency.
• Manage CRM integrations, lead scoring, and campaign performance tracking to optimize the marketing funnel, enhance conversion rates, and identify opportunities for audience segmentation and personalization.
• Design, execute, and analyze A/B tests, form integrations, and lead tracking workflows to refine campaign strategies, validate hypotheses, and continuously improve conversion-driven decision-making.

Social Media Management

• Manage and monitor social channels (LinkedIn, YouTube, Facebook, Instagram, Twitter) to drive brand awareness, generate leads, and grow organic engagement.
• Create compelling written, visual, and video content tailored for each platform.
• Define and track KPIs, regularly reporting on performance and making data-driven optimizations.
• Support Chairs and internal advocates in creating LinkedIn content and shareable updates.
• Stay up to date with social media trends and platform changes.
• Manage and schedule multi-channel campaigns using tools such as Hootsuite and HubSpot.

Content Creation & Storytelling

• Plan, generate, and coordinate content creation across multiple media formats to enhance brand visibility and engagement, including:
  • Writing long-form blog articles, thought leadership pieces, and member success stories that showcase TECs impact and expertise.
  • Supporting the production, publication, and promotion of webinar and podcast episodes, ensuring alignment with campaign objectives and audience interests.
  • Scripting and storyboarding compelling video content for use across digital channels to drive awareness, lead generation, and community engagement.
• Conduct in-depth interviews with TEC Chairs and members to capture their personal journeys, business impact, and thought leadership, transforming insights into high-value marketing assets.
• Proofread, edit, and optimize marketing copy across web, email, and social channels to ensure clarity, brand consistency, and audience resonance.

Analytics & Reporting

• Compile insights and analytics across all marketing channels (social, web, email, paid).
• Present findings in monthly and quarterly reports to inform content and strategy.
• Identify trends and suggest innovative content formats or platforms to explore.

Website & SEO

• Update and optimize TECs website content using WordPress and other Content Marketing System platforms.
• Implement SEO best practices including meta descriptions, image alt text, and keyword integration.
• Monitor site performance, time on page, conversions, and adjust strategies as needed.

Qualifications

• An undergraduate degree in Communications or Marketing, specializing Digital Marketing, or an equivalent combination of education and professional experience related to the responsibilities of the position.
• Minimum 5 years of experience in the areas related to the position.
• Experience or proficiency with HubSpot essential.
• Experience with Adobe Creative Suite and Canva.
• Experience with SEO and SEM.
• Proficiency in French would be a strong asset.

We look for candidates who:

• Express our core values: Growth, Caring, Challenge, Trust.
• Come with solutions
• Communicate boldly and authentically
• Own their impact
• Champion: Self, Family, Job
• Are humble and kind
• Believe their team is better together
• Do the best they can until they know better, then do better

WHY CHOOSE US:

• Be part of a culture built on respect and collaboration, where the well-being of every employee is prioritized.
• Benefit from our flexible day policy, giving you the freedom to take time off when it matters most.
• Enjoy a robust benefits package, including an annual health allowance to support your wellness journey.
• Clear career progression and continuous opportunities for professional growth and advancement within the company.
• Secure your future with our competitive RSP matching program.
• Work with influential Canadian business leaders, contributing to the success of Canadian business.
• We provide a thorough onboarding process designed to set you up for success, with continuous support and resources to help you thrive in your role and grow within the company.

Digital Marketing Strategist
Why YOU want this position
At Enverus, we're committed to empowering the global quality of life by helping our customers make energy affordable and accessible to the world.
We are the most trusted energy-dedicated SaaS company, with a platform built to maximize value from generative AI, and our innovative solutions are reshaping the way energy is consumed and managed. By offering anytime, anywhere access to analytics and insights, we're helping our customers make better decisions that help provide communities around the world with clean, affordable energy.
The energy industry is changing fast. But we've continued to lead the way in energy technology, creating intelligent connections across the entire energy ecosystem, from renewables, power and utilities, to oil and gas and financial institutions. Our solutions create more efficient production and distribution, capital allocation, renewable energy development, investment and sourcing, and help reduce costs by automating crucial business operations. Of course, this wouldn't be possible without our people, which is why we have built a team of individuals from a diverse range of backgrounds.
Are you ready to help power the global quality of life? Join Enverus, and be a part of creating a brighter, more sustainable tomorrow.
As a Digital Marketing Strategist, you will be responsible for crafting strategies that align with business goals, increase brand awareness, and generate leads across multi-channel platforms including SEM, email, and social media platforms. You will collaborate with internal teams to analyze performance metrics, identify growth opportunities and generate revenue. The primary focus of this role is on the Power & Renewables segment of the business, but the successful candidate will have the opportunity to support other segments of the business as well.
Performance Objectives
+ Create and oversee comprehensive digital marketing strategies to achieve business objectives, drive growth, and retention
+ Conduct in-depth research on market trends, competitor activities, and audience behavior to inform strategic decisions
+ Monitor and analyze the performance of digital marketing campaigns, using data to optimize and improve results
+ Assist in developing and managing content strategies that align with overall marketing goals, ensuring consistency and engagement across all digital platforms
+ Partner with Web Publishing to oversee search engine optimization (SEO) and search engine marketing (SEM) efforts to enhance online visibility and traffic - assist in optimizing website content for search engines to improve organic search rankings
+ Work closely with cross-functional teams, including sales, growth marketing, experiences, and creative, to ensure cohesive and effective marketing efforts via digital campaigns
+ Manage digital marketing budgets, ensuring efficient allocation of resources to maximize ROI
+ Stay updated with the latest digital marketing trends and technologies, incorporating innovative approaches into digital strategies
+ Communicate digital marketing plans, performance and insights to internal stakeholders
Competitive Candidate Profile
+ Ability to develop and implement comprehensive digital marketing strategies that align with business goals
+ Advanced skills in analyzing data to measure campaign performance and make data-driven decisions
+ Ability to partner with content creators to create innovative content and digital campaigns that engage and convert
+ Ensuring accuracy and consistency in all marketing materials and campaigns
+ Strong ability to manage multiple projects simultaneously and meet deadlines
+ Flexibility to adapt to changing market trends and technologies
+ Proficiency in advanced tools like Salesforce Account Engagement, Google Analytics, Google Ads, and social media management platforms (LinkedIn, Meta, etc.)
+ Knowledge of search engine optimization (SEO) and search engine marketing (SEM) techniques
+ Experience in developing and executing organic and paid social media strategies to enhance brand presence
+ Strong skills in using data analytics tools to track and report on digital campaign performance
+ Proficiency in graphic design tools like Adobe Creative Suite (Photoshop, Illustrator) is a plus
+ Understanding of customer relationship management (CRM) software like Salesforce
+ 3-5 years of experience in digital marketing or a related field
+ Proven experience in developing and executing successful digital marketing campaigns
+ Experience with paid campaigns across LinkedIn, Meta, Twitter, and Reddit is preferred
+ Experience in creating and managing content strategies for various digital platforms
+ Strong experience with data analysis and reporting tools like Google Analytics
+ Experience working collaboratively with cross-functional teams, including sales, product development, and creative
+ A degree in Marketing, Communications, Business, or a related field is typically preferred
+ Coursework or certification in advanced digital marketing, data analytics, or content strategy can be advantageous
Enverus is proud to be an Equal Employment Opportunity and Affirmative Action employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran, or any other characteristic protected by law.
The Company provides equal employment and affirmative action opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability